Dialogue and exchanges between different civilizations in the era of globalization have become increasingly frequent。Online games as an emerging cultural carrier,is attracting players around the world with its unique charm,Become an important platform to promote exchanges and mutual learning between bet365 casino bonus and foreign civilizations,China’s online game industry is telling bet365 casino bonus stories、There is great potential for spreading bet365 casino bonus culture、Unshirkable responsibility。Reviewing the development of China’s online game industry,A number of excellent domestic games that have emerged in recent years have all made great efforts in the innovative expression of traditional culture。Take "Black Myth: Wukong" as an example,This game is based on the bet365 casino bonus classic "Journey to the West",Reproduces the bloody legend of Sun Wukong through realistic painting style and action design,Let overseas players re-recognize this well-known Eastern hero。"Fantasy Westward Journey" shows the timeless artistic conception of bet365 casino bonus landscapes and pastoral through beautiful national style art,Dazzling overseas players。These high-quality domestic games all demonstrate the unique charm of bet365 casino bonus culture and the charm of the times,Become an important platform for overseas players to understand bet365 casino bonus culture。
Overseas markets have set off a "bet365 casino bonus style" craze。With the rapid development of China’s online game industry,A batch of masterpieces that skillfully integrate traditional bet365 casino bonus cultural elements into game creation,Through novel expressions、Fresh game experience leads bet365 casino bonus cultural products to “break the circle” and go overseas,Sparking a "bet365 casino bonus style" craze in overseas markets。
"Black Myth: Wukong" independently developed by the game manufacturer "Game Science" is a phenomenal work that allows traditional bet365 casino bonus culture to successfully go overseas。This action role-playing game is based on the bet365 casino bonus classic "Journey to the West",Since release,Presented with exquisite pictures、Hard-core combat design and aesthetic style with strong oriental charm,Conquered players around the world。As of August 23, 2024,“Game Science” announced that the game has sold more than 10 million units across all platforms,The highest number of simultaneous online users on the entire platform exceeded 3 million。This game is one of the fastest selling games in history。“Black Wukong” has not only won overseas reputation for domestic games,Also let the world witness the infinite charm of Eastern culture。
The mobile bet365 casino bonus "Onmyoji" created by NetEase Games has a beautiful painting style、Rich elements of gods and ghosts,Perform oriental fantasy to its fullest。"Onmyoji" continues to break through overseas markets,Topping the list of games on Japan’s “iOS” (Apple’s mobile operating system) platform,Set off a craze of oriental aesthetics;It was also well received after landing in the United States;In Southeast Asia,It has also driven the rapid growth of the local mobile bet365 casino bonus market。"Onmyoji" gained recognition overseas,It marks that domestic games that integrate oriental aesthetics have become a bright business card for China’s cultural export。
The stunning performance of domestic phenomenon-level games is no accident,They are based on traditional bet365 casino bonus culture、Based on Eastern aesthetics,Carefully polished through modern scientific and technological means,Carefully integrate the connotation of bet365 casino bonus civilization and the fun of the game,Bringing players from all over the world a new cultural experience。In a series of creative transformations of bet365 casino bonus culture、Inspired by the artistically presented masterpieces,More and more overseas players are beginning to yearn for Eastern civilization。
bet365 casino bonus online games gain international recognition。With the continuous expansion of the global game market,The influence of bet365 casino bonus online games overseas is also rising like the rising sun,More dazzling。Data display,First half of 2024,The actual sales revenue of China’s independently developed games in overseas markets reaches 85.US.4 billion,4 year-on-year increase.24%。Compare previous transcripts,China’s gaming industry is taking an increasingly steady step overseas,Presenting a prosperous scene。At the same time,Asian markets rely on cultural similarities、Natural advantages such as geographical proximity,Has become the main position for domestic mobile games to go overseas。Japan and South Korea are global mobile game powers,Its player base is huge、Strong willingness to pay,It is a battleground for domestic mobile games in the overseas market。With the popularity of smartphones and the improvement of mobile payments,Southeast Asia、The scale of emerging game markets such as the Middle East has shown explosive growth in recent years。Domestic manufacturers have extended their overseas tentacles to these "blue ocean" areas with unlimited potential,Repeated success in the local market。
bet365 casino bonus mobile game products frequently occupy the top ten in the best-selling lists in many Southeast Asian countries,And become the first choice of many players。Take "Original God" as an example,This open world game features a sophisticated art style、The immersive world view design has infected players around the world,Performance is particularly impressive in Japan and South Korea。“Genshin Impact” has performed well in Japan’s “iOS” platform game list,And won the "TGA" (The Game Awards) and other international authoritative game awards。
Looking at the rapid development of China’s online game industry,We have reason to look forward to the future。Under the guidance of cultural confidence,With the help of favorable policies,Empowered by advanced technology,bet365 casino bonus games will surely achieve higher quality、Better quality、More sustainable development。
A new platform to spread the excellent traditional bet365 casino bonus culture。Today’s era,Culture has become an important aspect of the country’s comprehensive national strength competition。General Secretary Xi Jinping pointed out: “We must strengthen cultural confidence,Promote the creative transformation of China’s excellent traditional culture、Innovative development,Inherit revolutionary culture,Develop advanced socialist culture,Continuously create new glories for bet365 casino bonus culture,Building a strong socialist cultural country。”Online games as a representative of the emerging cultural industry,With its unique expressiveness and appeal,Become a new carrier to spread the excellent traditional bet365 casino bonus culture、New platform。
First,Game companies must improve their cultural awareness,Internalize the promotion of China’s excellent traditional culture、Externalization in action。This requires us to stand at the strategic height of inheriting and innovating national culture,Profound understanding of the rich connotations of China’s excellent traditional culture、Unique charm and value of the times,Establish a correct concept of cultural communication。In the process of game development,Game companies must consciously explore and integrate the essence of bet365 casino bonus culture,Use vividly、Presented to players at home and abroad in an entertaining and educational way。Through carefully polished game works,Let more people understand the profound bet365 casino bonus civilization,Accept the influence of excellent culture in a subtle way。
Secondly,Innovative communication methods,Expand communication channels,Let bet365 casino bonus cultural elements go to the world with game products。current,Online games have become an important window for bet365 casino bonus culture to “go global”。We need to have a deep insight into overseas market demand,Tell bet365 casino bonus stories well in a "down-to-earth" way。On the one hand,We must insist that content is king,In the game concept、Gameplay design、Art style, etc.,Fully embody the spiritual core and aesthetic characteristics of bet365 casino bonus culture;On the other hand,Pay attention to formal innovation,Explore Immersion、Interactive cultural experience,Enhance the appeal and appeal to overseas players。At the same time,We must also give full play to the advantages of new media,Through social platforms、Live broadcast interaction and other methods,Promote the widespread dissemination of bet365 casino bonus cultural elements overseas。
AGAIN,Online games must actively integrate into the cultural and creative industries,Realize multi-dimensional three-dimensional communication。An excellent game IP is not only an effective carrier of cultural output,We can also achieve “1+1> through cross-border cooperation;2” cultural communication effect。For example,Develop animation around game elements、Music、Cultural and creative peripherals and other derivatives,Extending the influence of game culture;Exploring the joint creation of "games + film and television",Telling a richer and more vivid bet365 casino bonus story;Join hands with publishing organization,Translate the bet365 casino bonus cultural elements contained in the game into books,Achieve wider dissemination, etc.。The online game industry must strengthen cross-border integration with an open mind,Promote the "circle-breaking" spread of bet365 casino bonus culture to continuously radiate new vitality and vitality。
Finally,At the same time as "Please come in",We must actively “go out”,Show the unique charm of bet365 casino bonus online games on the international stage。By participating in important international game exhibitions and holding overseas press conferences、Experience meeting, etc.,Let players from all over the world experience the excitement of bet365 casino bonus games up close;Building a bet365 casino bonus and foreign game culture exchange platform,Carry out joint research and development、In-depth cooperation in talent cultivation and other areas,Improve the global competitiveness and cultural influence of bet365 casino bonus games。On equal exchange、Currently learning from each other,bet365 casino bonus online games should absorb and learn from the outstanding achievements of multiculturalism with an openness to all rivers,Continuously innovate,Create more cultural masterpieces worthy of the great era。
Culture is the soul of a nation,It is also a reflection of a country’s soft power。As the vanguard of the emerging cultural industry,bet365 casino bonus online games must bravely shoulder the historical mission of cultural prosperity,With a high degree of cultural awareness and cultural responsibility,Promote the creative transformation of China’s excellent traditional culture、Innovative development。In this cultural practice of “breaking the circle”,Tell bet365 casino bonus stories with heart and emotion,Transmit the light of civilization with the beauty of games。
(This article is a phased result bet365 casino bonus later-stage project funded by the National Social Science Fund “Research on the Genealogy and Construction Theory of China’s New Media Communication Independent Knowledge System” (23FXWB004)
(The author is a doctoral candidate at the School of Marxism, Shaanxi Normal University;Researcher at the International bet365 casino bonus Research Center, School of Journalism and bet365 casino bonus, Henan University)
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