The relationship between media and literature and art，It is one of the hot spots in literary research in the past 30 years。Starting from the 1990s，Chinese scholars are trying to find a discussion on the influence of electronic media influence literary and art from the theoretical system of media environmentalists，Update academic cognition。Enter the 21st century，China quickly cross the traditional electronic media，Enter the new media era based on computers and the Internet。In this environment，What does the media mean? How did the new media affect the evolution of art now?。

To examine the literary theory in the new media environment, first look for research entry points from the media level。On the one hand，Whether it is printing medium or electronic media，All found your own way of functioning in the new media system，Even with the help of media technology，Traditional media has gradually evolved into a new "traditional medium" driven by computer and Internet technology。On the other hand，New media also produces new types of communication methods beyond traditional media，Especially the combined application of wireless communication technology and smart devices，Make mobile Internet users almost get rid of the restraint of the traditional message receiving channel，further enhance the value of the use of smart devices。Also because of this，In the study of contemporary literature and art，Researchers should try to learn from and use more non -literary research methods，Combined with the current literary and artistic status，Give full play to the advantages of the method of various disciplines，Perfect literary research from more perspective。Under this research concept guidance，Research on the theory of literary theory in the new media environment，We can constantly dig new possibilities，Make a new attempt。

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Digital literature is an important type of literary bet365 best casino games and artistic type produced in the new media environment，The research on it has opened an important window for a comprehensive understanding of the current literature and art。Understand literature and art only from the perspective of the body，Can't fully grasp the complicated and complex and endless literary forms，Therefore, you need to re -understand the literary ecology that changes the change in the new media environment，Based on this, further enrich the literary theoretical system。This needs to start with the following two points。

First，The literature and art in the new media environment should be regarded as a collection of events，In addition to continuing to use the past to understand literary production、Communication、Critical method and method outside，More trying to try from literary events、Literature and Art Media、Literature and Art Circle and other dimensions to comprehensively review contemporary literature and art。This not only means that we must understand the current various literary phenomena and literary works in a more macro and diverse way，Also reminds us that we understand that today's art is becoming an increasingly complicated thing。This complexity is reflected in the more and more elements involved in the current literary research，Especially media technology、Network culture and other elements，It has become the force that affects literary research cannot be ignored; it is also reflected in the concept and type of literary interpretation increasingly diverse，and often surpass the category of literary and artistic ontology。

Second，Try to understand in the contemporary cultural space shaped by new media、Explaining literary phenomena and literary works。In a new media environment，Contemporary cultural space has both the past and modern、Social and Culture and other factors，Connect the virtual space created by the real world with the computer and fully blends。When studying the literary phenomenon and literary works in the new media environment，To exceed a single cultural field and space type，Deep scan from a wider perspective。Only in this way can we better grasp the relationship bet365 live casino games between the current art and the new media，Understand the change of literary existence in the new media environment，and how it uses cross -media、Cross time and space、Cross -literary types and other methods to complete self -transcendence。

　Expansion of Literature and Art Research Path

In the research on the current literature and art，Especially when the relationship between new media and literature and art，Researchers often follow the research path of traditional literature and art，Bring the media as a factor in literary research，Ignoring the important impact of new media built by computer and Internet on the current literature and art。But what must be admitted is，Literary and artistic creators living in a new media environment、Drivers and recipients，"Digital Survival" has become the actual situation that almost everyone is facing。Therefore，Study from the perspective of a new media to study the development and change of literature and art，The research path that more and more researchers have begun to try。With the gradually deepening of this attempt，Researchers have gradually realized that the huge energy of the new media constructing the current cultural field and the various ways to change the path of literary and artistic research。It can be said，Re -examine literary research path based on cognition of new media，Not only in line with the current development of literature and art，It is also an important question that today literary researchers need to think。

Due to the complicated factors and strength of the new media threats，The influence and force far beyond the traditional medium also make it beyond the simple "media" category，Therefore, studying literary phenomena and literary works from the perspective of the media，Discuss the promotion of new media literature and art on the development of literary theory，Discuss the promotion of new media literature and art on the development of literary theory，It may even cover the original intention of literary research to a certain extent。such as，Some researchers pay too much attention to the economic value brought by new media for literary works and literary artists，Some pay too much bet365 Play online games attention to the huge traffic obtained by literary and artistic works in the new media environment，These will cause research to go bias。In view of this，Researchers are in the process of studying the current literary arts with the new media as the starting point，Should always be sober theoretical cognition，It is necessary to fully understand the practical significance of the new media and related concepts，It is necessary to constantly consolidate your own literary theory foundation，Especially the grasp and understanding of classic literary theory，This is an indispensable basic quality of literary researchers。

　Rich literary research method

The construction history of the theoretical system of literary and artistic theoretical system is also the continuous deepening of the understanding of the literary and artistic body、Continuously expand the history of the theoretical border of literary and art。Especially in the development process of literary theory in the 20th century，Psychoanalysis、Cultural research and other theories are also included in literary research，enriched the literary theoretical system。In the new media era，Many research methods from other disciplines that have no intersection with literature and art，It is also becoming an important tool for the exploration of literary theory，such as medium、Finance、Statistics、Electronic Science and Technology、Information and communication engineering, etc.。In the field of media，French media scientist Reggis Debre proposed the concept of "media science"，It is used to refer to a media -based interdisciplinary research method。The concept of the "Media Domain" he explained refers to a civilized history staging involved in the configuration of the media ("General Media Study Tutorial"，It provides an important revelation for the study of literary theory in the new media environment。other，Big data that originally belonged to computer network technology、Cloud computing、AR (Augmented Reality)、VR (virtual reality) and other media technologies are widely used in the creation and dissemination process of literary and bet365 Play online games artistic works，At the same time, it has also become an indispensable literary research method。

Not only that，New media that relying on media technology has also formed a media view with its own characteristics。This media view puts forward the corresponding requirements and restrictions on almost all content relying on the existence of new media，The combined media space created by the new media has greatly changed the scene and conditions of literary research，Therefore, literary researchers need to have a sufficient awareness of media technology and media science。other，New media and the commercial entity behind it requires literary and artistic works to gain in terms of commercial value and economic benefits，Therefore, a considerable number of researchers are committed to studying the literary works in the new media environment from the perspective of economics，If the click rate of online literature、TV series playback volume、Film box office, etc.。If the impact of economic factors on literature and art is emphasized in one aspect，It will inevitably make research bias，But if it is handled properly，From the perspective of academic growth，These research results are connected while connecting literary research with other disciplines，It has also further expanded the boundary of the theory of literary and art，enriched the connotation of literature and art。

　Update literary research concept

For the past 20 years，The social media system has completed the conversion from traditional electronic media to new media，This has also brought many new changes to the current literature and art。New media not only becomes an important part of our daily life that is inseparable from separation，It also provides more selected entry points for literary theoretical research。From the closer period of time，The new media is beginning to meet with the new era when the new media is starting to have a significant impact on Chinese literature and art。Therefore，Discussion on the new era of literary research based on the new media is also logical。

Enter the new era，Literary and artistic organizations Bet365 app download and literary groups must actively explore distinctive Chinese characteristics、Chinese spirit and Chinese style literary development road，It is also necessary to combine the current new media environment to complete the creation of literary and artistic works with the times、Communication and criticism。So，In a new media environment，Literature and art research in the new era needs to face a variety of literary forms、Multi -level literary economy and multi -dimensional literary value。Prove to the facts，The combination of new media logic and the concept of the new era is constantly creating new literary research ideas and perspectives。

Look at it further，How to combine the cultural characteristics of the new era with the development of new media，and use this as the basic background of the current literary research，is one of the topics that need to be resolved in the new era of literary theory research。Therefore，Try to build a literary research concept that keeps pace with the times，The ultimate purpose of the development of literary theory in the new media environment and its core issues。This concept of literary and artistic research can answer both literary and artistic theories.，It also helps to reveal the cultural value of literary works in the new media environment、spiritual value、Aesthetic value、Art value，It can also make full use of the multiple advantages of the new media to continuously enhance the influence of literary and artistic works in the current media system。Of course，Construction of literary research concepts to build a literary research concept requires researchers to fully understand the development of culture in the new era，In -depth literary life at the same time，Understanding literature is production、Communication、New changes generated in real time such as acceptance and criticism。

New media has completed the transcendence of traditional electronic media in just 20 years，Create a relatively stable media system and media field。Fully understand and grasp the characteristics of literature and art in the new media environment，and make positive theoretical exploration，It will have a vital impact on the future development of Chinese literature and art。Literary researchers to improve their theoretical Bet365 app download literacy，Pay close attention to literary and artistic dynamics，You also need to deepen the awareness of the new media，Update literary research concept，Promoting the further development of literary theory research。

(This article is the "Research Research Research Research Research Research Reconstruction of the New Media era" (21dwyj03) in the Shandong Social Science Planning Project "

(Author Unit: Liaocheng University School of Media Technology)