Current，my country has announced 20 provinces (districts、City) 36 National Archaeological Site Park，Total area reaches 610,000 hectares; another 24 provinces (districts、City) 67 archaeological sites parks are included in the national archeological site park project list。But look at it comprehensive，my country's National Archaeological Site Park still has problems in its own functional realization，It is necessary to further optimize functional positioning、Perfect the functional system、Exploration function implementation mechanism。

To further understand the functional positioning of the public's archeological site park、Cognitive situation of functional system，Exploring the public's degree of realization of the various functions of the park，Qufu Normal University's research group launched an online question volume survey with the public。Research team's public cultural space function positioning and protection of public cultural space for the National Archaeological Site Park、Show、Research、Education、Leisure、Travel、Cultural Industry、Drive other industries、Comprehensive functional system in regional development，Use the 5 -scale meter form of Locker，Measure the personal cognition and actual perception of the public。Report a total of 1673 valid questionnaires，Sample covers 31 provinces in my country except Tibet、City、Autonomous Region and Hong Kong Special Administrative Region，There are 22 samples from Japan、Korea、United States、UK and other foreign regions。

The statistical analysis of data using SPSS25.0 software shows that (Lichrt 5 scaled meter measurement value is usually 1.5、2.5、3.5、4.5 is divided into five levels: very low、low、General/medium、high、Very high)，The public is not familiar with the construction of national archeological site parks，The average understanding of its understanding (2.59) belongs to medium and low; the average value of the positioning of bet365 live casino games "public cultural space" is higher，is 3.78; the average recognition of various functional importance of the park is 4.0 or more，In order to protect the inheritance in order、Public education、Heritage Exhibition、Scientific research、Regional development、Drive other industries，Relatively speaking, the average value of other industries and cultural leisure functions is slightly lower，but also above 3.5。Visible，Overall，The functional positioning and functional system of the National Archaeological Site Park in my country has obtained the high recognition of the public。But its functional implementation is still lower，The average value of 18 research projects is mostly around 3，The highest person is 3.36，The lowest person is only 2.69。This indicates that the public has not fully appreciated the functions of the national archeological site park。

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Public cultural space positioning of the National Archaeological Site Park is highly approved by the public，But the degree of realization is not high。

This indicates，At present, the "publicity" of archeological sites parks in various countries in the process of actual construction is not enough。On the one hand，Cultural activities carried out by the park have not been widely attracted to the local public participation and transformed into public cultural activities where they are located; on the other hand,，There is no appropriate opportunity to accept the park as a place for public cultural activities。Research data also has verification for this，The public's cultural leisure that directly reflects the publicity of the park、Cultural popularization、The actual perception of cultural propaganda is low，The average value is three of the lowest of 18 research projects (2.69、2.70、2.74）。At the same time，This situation is also proved to the public's personal cognitive situation，The public's understanding of the construction of the park is low (the average sample value of the local sample is 2.57，The average sample average is 2.62)。

From this，The "National Archaeological Site Park Development Report" should be further transformed into a guide for action to "become a new highlight of the supply of public cultural services" and "becoming a place for urban cultural landmarks and citizens' leisure Bet365 app download activities，Starting point to maintain the public's basic cultural rights and interests，Consciously undertake social service functions，Take the initiative to transform more park cultural activities into public cultural activities for the public，and increase publicity efforts to actively attract the public to participate，Actively integrate into local social life。

　　Comprehensive function

The comprehensive function of the National Archaeological Site Park has been highly recognized by the public，Its nine functions are highly valued by the public。

The average recognition of the importance of the public's importance of nine functions is high value (the lowest is 3.71)，Protecting from high to low according to the average value、Education、Show、Research、Regional development、Cultural Industry、Cultural Tourism、Cultural leisure and driving other industries development。In extended function，The public is more concerned about the overall promotion of local economic and social development in the construction of the national archeological site park，I hope to build or change the local backward status through the park，or injecting new vitality into the local development，Then improve people's living standards and accelerate the comprehensive development of local society。

At the same time，Public awareness of the importance of nine functions，It also provides an important revelation for the construction practice of parks in various places，That is, the implementation of various functions of the park can be layered and phased。Basic functions should be as early as possible、To the greatest extent，Expansion function can be based on the development stage of the park、Location conditions or feasibility of other support conditions，Sub -stages、Divide the location to gradually realize。but，Based on the "publicity" mentioned earlier, it reflects the problem of insufficiency，No matter which one or functions of each park focus on，All must be known to the public through appropriate forms、Understanding、Perception、Recognition and participation。

　　Effective implementation

National Archaeological Site Park's various functions are low，Build a reasonable functional implementation mechanism，It is an urgent task to effectively play its own functions。

The average perception bet365 Play online games of the average perception of various functions of the national archeological site parks is at medium，The value is protected in order、Research、Show、Cultural Industry、Regional development、Drive other industries、Travel、Education、Cultural Leisure。Public awareness is sorted in the previous four basic functions，Protection、Show、The degree of implementation of the research function is relatively high，But the degree of implementation of the educational function is relatively low。So，National Archaeological Site Park should pay attention to the implementation of educational functions，More cultural publicity in the form of social education and school education、Cultural popularization，More actively participating in professional education related to cultural heritage。

Specifically，First，The overallness of the protection object of the National Archaeological Site Park has been reflected，The archaeological site on the park、The surrounding environment、The value protection function of the archaeological site has a certain degree of practical perception，Although the degree of realization of its perception is not high，But among the average of 18 research projects (all samples are 3.27、3.20、3.36) Also belongs to the relatively higher person。But the park's protection concept is open low，Insufficient openness to the public during the protection process，Public level of public information disclosure、Participating opportunities and other actual perception average is only 3.01 (all samples)。Second，The authenticity and overallness displayed by the National Archaeological Site Park have obtained the actual perception of the public，Among them, the public's perception of the degree of realization of the realization of the reality (all sample average is 3.31) belongs to the higher of 18 research projects，But the degree of realization of the public perception is not high value，The interpretability of the displayed content also belongs to medium (all sample average value is 3.11)，The display method is relatively single (all sample average value is 3.08)，The park has not yet achieved "easy -to -understand methods for groups with different backgrounds" and "easy public understanding、Ready -readable visibility "requirements。

Visible，Although the current park has attached bet365 best casino games great importance to the protection and display function，But from the perspective of the public actual perception，It also needs to continue to ensure the integrity of the protection and display work、authenticity，Further improve the concept of protection，Change the closed operation mode of the protection work，Decision、Planning and other important links pay attention to absorbing the public to participate in proper ways，Further strengthen the recognition of the display content、interpretability、understandable。Site museums that are more common at present、Display on the site of the site，Repexation of the historical landscape、Story -telling display、Simulation display、Situation display、Live display and other methods，Relying on multiple media on online and offline to build a person who covers personnel、Multimedia Demonstration、Scene restoration、Situation simulation、Living performance、Participate in experience、Virtual simulation and other diversified forms of comprehensive display system。

　　Differential requirements

Personal cognition and actual perception have differences in different groups，The formation of a diversified cultural product system that meets the needs of differentiated cultural needs is a realistic demand。

Differences between different groups，The overall level of cognition or perception is reflected at the level and specific research project level。Diversified interests related to demand levels，Scientific segmentation of the target market，Develop multi -level cultural products and related types of related types，It is the park that the park truly meets the public needs，The key to realizing the pursuit of publicity value。This requires，National Archaeological Site Park wants to change the more common managers dominant thinking，Strengthen social service consciousness，Actively understand and pay attention to public needs，On the basis of the protection work，Gradually realize product carrier expansion、Expansion of the product field、Product layer optimization、Rich product form、Product time and space extension。so as to rely on the site body、The surrounding environment of the site、Site value，Based on history、Art、Science、bet365 Play online games Society、Culture、Politics、Life、Ecology, etc.，Develop static display、Dynamic display、Virtual display、Scene simulation、Event participation、Cultural products of various forms such as context experience，Establishing cultural cognition、Cultural Learning、Cultural Tourism、Cultural Tourism、Cultural and creative comprehensive characteristic cultural product system。

　　Participating mechanism

Current，The public's understanding of the national archeological site park is still low，The establishment and improvement of public participation mechanism has become the key to solving this problem。

The public's understanding of the national archeological site park is still too low，Especially in the first、Two batch of official construction parks，The average level of understanding of the public with only 2.57 is not matched with the construction practice of the local area at least ten years.。This requires，Parks must pay attention to how to truly enter the public life during the construction process，Let the public follow、Understanding、Understanding、Recognize and support your own operation management issues。

From the perspective of a more comprehensive and deeper level，The fundamental way to solve this problem is to establish and improve the public participation mechanism，Let the public have the opportunity to participate in the planning and construction of the park in proper forms、Operation Management，At the same time, we must pay attention to allowing the public to have the opportunity to go to the related cultural products produced by consumer parks，to ensure that the life and operation of the park can be more fulfilling with the public (especially local residents) life。For this，Advanceer of the concept of archaeological park Paulette M. McManus was proposed in the 1990s，The needs and expectations of only diversified interests are met，Archaeological Park can make people satisfied and successfully achieve social support。

Of course，Public participation does not mean that "everyone is involved" and "everything participation" during the construction of the park，Its basic principles are "orderly participation" and "effective participation"。The public participation mechanism in the construction of the National Archeological Site Park is aimed at the park -related public Bet365 app download affairs (National Archaeological Site Park Planning and Construction、The relevant affairs in the operation and management process should be public)，Those who are facing the public as the main body of the public，The pursuit is as public as possible、Realize the relevant public interests of the park in a fair manner。

　　(This article is the phased achievement of the "National Archaeological Site Park function positioning research" in the Shandong Social Science Planning Project)

(Author Unit: School of History and Culture, Qufu Normal University)