June 3，Daya Thies, a professor of international communication professor at Westminster University in the United Kingdom, gave a lecture on the theme of "spreading the 'Belt and Road' -Problem and Prospects" at the Communication University of China，Discussion on the background of the spread of the "Belt and Road" initiative、Path、Opportunities and Challenges。This reporter interviewed Tu Su for the significance and promotion methods of the "Belt and Road" communication。

When talking about the "Belt and Road" communication background，Tu Su Shin，Over the past few decades，China continues to expand Bet365 lotto review opening to the outside world，Actively integrate into the process of economic globalization。Now，China is the largest trading partner in more than 100 countries and regions around the world，The number of multinational companies in various fields in China continues to increase。Tight trade relations have also promoted China and other countries in technology、Exchange and interaction in the fields of humanities and other fields。But in the international communication pattern，China is still in the growth stage。

Tu Su Shin，The "Belt and Road" initiative continues to achieve new results，Not only promoting the development of countries along the route，It has also promoted the common development of Asia and even the world。With the in -depth development of the “Belt and Road” initiative，China will bet365 best casino games play an increasingly important role on the international stage。"Belt and Road" initiative Focus on infrastructure construction，Its spread depends to a large extent on news media。but，Currently Britain and the United States conduct double -headed monopoly on international news，and set the focus of attention to international news through the news agenda。Under the situation where unilateralism prevails，Some Western countries use media advantages to manipulate international public opinion，Display the wrong statement of threatening the "Belt and Road" initiative to the people of other countries。This is not conducive to understanding the world with a multi -angle angle，It is not conducive to non -Western countries to speak on the international public opinion field。

Let China's value "go out"，It helps to increase bet365 best casino games the cultural diversity of the international community。Tu Su Shin，The "Belt and Road" initiative provides a sound platform for countries along the route，At the same time, by promoting the communication and communication between the country，added the diversity of views in the international public opinion field。China's mainstream media is constantly improving in spreading the “Belt and Road” initiative。China's mainstream media can achieve localization by better combining local characteristics、Expand the scale of spreading language、Entering the international social media platform and video sharing website，Actively spread the Chinese concept to the world。

Tu Su Suggestion，In order to expand the scope of the spread of the “Belt and Road” initiative overseas，It is necessary to allow bet365 live casino games more Western people to receive reports from the Chinese media about the "Belt and Road" initiative。First，Chinese media workers need to increase their understanding of other countries outside Western countries，Further integration into the local media environment and market，Tell Chinese story with narrative methods that conform to the audience of the country。Next，Add the diversity of the "Belt and Road" initiative to spread the media，Rich communication subject，Expansion channel，Improve communication performance，To make the Chinese conceptual transmission to a wider social network crowd。other，The spread of the “Belt and Road” initiative can focus on the real people and true things in the construction of the “Belt and Road”，Stories from the perspective of the parties。