Traditional media can rely on digital bet365 joining bonus code to add value
July 17, 2019 08:57 Source: "bet365 joining bonus code Journal" Issue 1736, July 17, 2019 Author: Hou Li, our reporter in Boston

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■The bet365 joining bonus code "Chicago Guardian" published its last print issue on July 10,Will be converted to electronic publication after this。Image source: CFP

Recently,The Pew Research Center of the United States released the "Data and Trends in Key Sectors of the U.S. bet365 joining bonus code Media Industry" report。This report focuses on the two levels of "reader feedback" and "economic indicators",Shows the latest status and development trends of the American media industry。

 bet365 joining bonus code reshape the newspaper landscape

With the development of digital bet365 joining bonus code,Newspapers are an important part of the American bet365 joining bonus code landscape,Its financial health and subscriber numbers are both declining。Among them,Daily newspapers bear the brunt,Weekly newspaper circulation is also declining。

Report display,Total daily newspaper circulation (including print and digital editions) on weekdays and weekends in 2017 fell 11% and 10% respectively from the previous year。According to statistics,The circulation of the three highest-circulation daily newspapers in the United States—the New York Times, the Wall Street Journal, and the Washington Post—has dropped by an average of 9% in recent years。However,According to data published by the New York Times and the Wall Street Journal,Both newspapers experienced significant growth in digital circulation from 2016 to 2017,42% and 26% respectively。Researchers think,These data tell people,The way newspapers are distributed has changed,bet365 joining bonus code reshape the newspaper landscape。

American scholar Joseph Ahrens commented,Some time in the past,The continued decline of newspapers is not surprising。With the development of the Internet,More readers via mobile phone、Reading articles on computers and other digital products,Get information faster and richer。Therefore,“The Internet should be viewed as a new opportunity,Traditional bet365 joining bonus code should actively look for ways to transform amidst changes”。

In the opinion of Penny Abernathy, a professor at the University of North Carolina, USA,Over the past 15 years,More than 1,800 newspapers have rapidly disappeared across the United States,The condition of the "surviving" newspapers is not ideal。Significant reduction in advertising, especially print bet365 joining bonus code advertising,Is an important reason for the disappearance of newspapers。

 Cable bet365 joining bonus code channel business is relatively stable

Report said,Cable bet365 joining bonus code remains an important source of information for the American people。2018,U.S. cable bet365 joining bonus code channel audience increased,The increase is mainly concentrated in the evening and daytime periods,The business and revenue of cable bet365 joining bonus code channels are also relatively stable。According to statistics,2018,Cable bet365 joining bonus code Network (CNN)、FOX and NBC average audience increases of 8% in prime bet365 joining bonus code hours (8pm to 11pm),Average audience size increased by 5% during daytime bet365 joining bonus code period (6am to 6pm)。Total revenue for the three major cable bet365 joining bonus code channels grew 4% in 2018,To reach US.3 billion,Mainly from advertising and membership subscriptions。

 2018,The number of online TV bet365 joining bonus code viewers has declined。In the past three years,American Broadcasting Corporation (ABC)、Advertising revenue for CBS and NBC network television bet365 joining bonus code programs remains relatively stable。

Some commentators said,Compared with bet365 joining bonus code programs,The operation of entertainment programs and sports programs on network TV has become very difficult,bet365 joining bonus code programs are now one of the sustainably profitable businesses,And provide "subsidy" for entertainment and sports programs。

 Local bet365 joining bonus code income is obviously cyclical

 2018,bet365 joining bonus code have basically seen a downward trend in audience numbers during most of the period。But from a financial perspective,Local TV company revenue in 2018 was higher than in 2017。Researcher said,Local television company revenues typically follow a cyclical pattern: increase in election years,Reduced in non-election years。Specifically,2018 is a midterm election year,Local television broadcast revenue totals .3 billion,12% increase over 2017。2018,Total digital advertising revenue for bet365 joining bonus code increased by 14%,The proportion of digital advertising revenue in total advertising revenue is about 10%。

Richard Sambrook, professor of journalism at Cardiff University, UK, believes,This is the golden age of video programs,But it wasn’t the golden age of TV bet365 joining bonus code。In recent years,Global traditional TV ratings have dropped significantly,Video sharing website、Video on demand services and online video clicks on social media sites are growing rapidly。Although television is still an important medium,But no longer the dominant media as it was in the second half of the 20th century。With the arrival of an aging society,Older viewers’ loyalty to TV programs and viewing habits will support the overall ratings of traditional TV programs to a greater extent,And may partially cover up the decline of television bet365 joining bonus code。So for local TV companies,It is very important to maintain this group。

  bet365 joining bonus code core employees remains stable

The report conducted a survey on some bet365 joining bonus code practitioners and their salaries。Worked as a journalist in 2018、edit、Cable TV employees of approximately 2,700 photographers and video editors。This data is basically the same as in 2015 (about 2,800 people at that time)。In terms of salary,The median annual editor salary was approximately ,000 in 2018,Approximately ,000 for journalists,Approximately ,000 for image editing,Approximately ,000 for photographers。

Report thinks,The number of digital bet365 joining bonus code editorial staff may increase slightly in the future。Sam Brooke also reminded,The demand for media creative talents will increase significantly in the future,Creative talents will be compound talents,They are not only engaged in content production,You must also master complex production、Editing and publishing technology。

 (our newspaper, Boston, July 13)

Editor: Zhang Yueying
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