In order to comply with the general trend of residents’ consumption upgrade,The National Development and Reform Commission and relevant departments jointly studied and formulated the "Implementation Plan to Further Optimize Supply to Promote Steady Growth of Consumption and Promote the Formation of a Strong Domestic Market (2019)",Aims to better satisfy the people’s yearning for a better life。Visible,The momentum of consumption upgrade will not decrease in 2019,Consumption will continue to lead the Chinese economy。From the perspective of information dissemination,Internet bet365 mobile betting is an effective way to guide consumption,Is a booster for consumption upgrade。To speed up the process of consumption upgrading,Necessarily synchronize and continue to implement network bet365 mobile betting upgrades。
Internet bet365 mobile betting is an important force in promoting consumption upgrade
In the early days of reform and opening up and after two rounds of consumption upgrades from the late 1980s to the late 1990s,my country is currently undergoing the third round of consumption upgrade。The per capita income of Chinese residents has continued to rise in recent years,People have more funds to pursue higher levels of consumption and high-quality life,In Education、Entertainment、Culture、Travel、Health care、Transportation、Consumption in housing and other aspects continues to increase。People’s growing needs for a better life,Is the source of this round of consumption upgrade。With the popularity and in-depth application of mobile Internet,Internet bet365 mobile betting is particularly effective in stimulating and meeting people’s needs for a better life,Become an important force in promoting consumption upgrade。
Present,Social media represented by Weibo and WeChat are still the main platforms for spreading consumer culture,With the gradual explosion of network technology trends,The vigorous development of new network platforms has also witnessed the reconstruction of daily life and consumption by network bet365 mobile betting。Massive clothing matching on the lifestyle sharing community、Beauty makeup tutorial、Travel guide、Food review,Become a vane leading the consumer trend;Live Broadcast、Short video、Mini programs make it easier to spread the paradigm of quality life,Integration with e-commerce opens up new consumption scenarios;Group purchase、Takeaway、Travel、LBS (location-based service) applications in sharing and other fields,Meet users’ consumption needs anytime and anywhere。Internet bet365 mobile betting while creating attention economy,Catering to people’s needs for a better life,Promote consumption upgrade、Expand domestic demand、Promote economic growth。
Consumption upgrade and network bet365 mobile betting upgrade mutually promote each other
On the one hand,Consumption upgrade catalyzes network bet365 mobile betting upgrade。Under the wave of consumption upgrade,People shape and improve themselves through consumption behavior。Not only the "post-90s" and "post-00s" Internet natives,Chinese netizens have become increasingly mature under the long-term cultivation of the Internet bet365 mobile betting environment,More stringent requirements for the content and form of online bet365 mobile betting,Routine-style online bet365 mobile betting activities have been difficult to activate consumer demand。Examining the current situation of online bet365 mobile betting,Friends circle is full of micro-business advertisements,In-feed ads are easily ignored,App on-screen advertisements are consuming attention resources...network bet365 mobile betting needs to be upgraded,Otherwise it will be difficult to keep up with the pace of consumption upgrade,Unable to achieve efficient guidance of consumption,It is even less able to meet people’s needs for high-quality experience in network bet365 mobile betting。
On the other hand,Network bet365 mobile betting upgrade accelerates consumption upgrade。Network bet365 mobile betting upgrade is in 5G、Artificial Intelligence、Cloud computing、In the context of the continuous development of big data and other network technologies,On network bet365 mobile betting technology、Media、Content、The process of re-planning the situation and even the entire network bet365 mobile betting ecology。Network bet365 mobile betting upgrade synchronized with consumption upgrade,Changing the existing network bet365 mobile betting model,It will definitely bring huge shock to the online media industry and online advertising industry。Only by seizing the opportunity to upgrade network bet365 mobile betting,In order to reach users easily,Easy conversion from traffic to sales。Also,Upgrading online bet365 mobile betting is conducive to improving the supply quality of online bet365 mobile betting content,Improve the user experience of online bet365 mobile betting media,Expand people’s desire for information consumption,Thus injecting new momentum into my country’s economic development。
Intelligent, multi-screen, subversive, quality bet365 mobile betting
To be specific,In order to adapt to new technologies and consumer needs,Network bet365 mobile betting needs to achieve the following multi-dimensional upgrades。
First, network bet365 mobile betting technology is upgraded to intelligence to quickly meet consumer demand。Fragmentation brought about by the Internet revolution,It is difficult and complex to accurately connect supply and demand。Big data analysis based on online media usage behavior,Artificial intelligence technology can outline user portraits、Forecasting consumer demand,And accurately deliver online content to target users。With the perfect cooperation of artificial intelligence and big data,Programmatic buying can replace the traditional manual advertising buying model,The intelligent distribution of online information and short videos has changed the timeline of information browsing。Machine learning function is one of the important symbols of artificial intelligence,It can combine a lot of complex information,Let the system control itself through the deep learning function of the machine。For example,The intelligent copywriting system can generate 20,000 sentences of copywriting per second,And can learn online、Real-time evolution;The intelligent design system can design 8,000 posters per second,Provide efficient content support for precise delivery of e-commerce advertising。Artificial intelligence technology empowered by big data is being fully applied to various online media,All network bet365 mobile betting in the future will be intelligent bet365 mobile betting。
The second is the upgrade of online media to multi-screens to expand consumer touchpoints。Nowadays, “people with low heads” can be seen everywhere,The fragmented time is almost entirely filled by mobile phones,Presenting the trend of “mobile phones dominating the screen”,The social crisis caused by this cannot be underestimated。People who stare at the mobile screen for a long time,It is difficult to integrate into normal social life,Unable to experience the rich spiritual and cultural world。Creating multi-screen life circle media,Attract people to look up,Contact more online media in daily life,Achieve seamless connection with life and bet365 mobile betting scenarios。With the support of high-speed transmission of 5G network,Electronic screens will be everywhere: shopping malls、Station、More high-definition interactive electronic screens can be installed in public transportation and other places,Provide convenient public service information and personalized business information content in a timely manner;Mirrors at home、refrigerator、wardrobe,Any flat surface can become an electronic screen,Every screen can become your own mobile phone。These electronic screens can be linked to each other,Even track attention and mood,Smartly change the presented content。Multi-screen coexistence will become the norm,Online media need to start a multi-screen ecological upgrade。
Third, the content of online bet365 mobile betting is upgraded to subversion to gain consumer traffic。a few years ago,An original WeChat public account article can relatively easily obtain "100,000+" views,A cool audio-visual H5 advertisement can max out the circle of friends。But now,It is getting harder and harder to spread content online to become a hot spot。Because content supply is growing exponentially,And people’s time is limited,The ability to consume online content has reached its limit。Exploding online content and limited online content consumption,This fierce collision produced a phenomenon,Mark Schaefer calls this “content shock” in his book Hot Topics: 6 Secrets to Detonating Content Marketing。Excess of information is the driving force for continuous innovation of network bet365 mobile betting content,But only disruptive innovation can occupy a share in the minds of the audience。Short videos are a subversion of long videos,Content e-commerce is a subversion of traditional e-commerce,Internet celebrity promotion is a subversion of celebrity endorsement。As the competition for online content dissemination intensifies,Unsaturated segmented content has become a breakthrough for disruptive innovation,Continue to produce high-quality content once you find it,Strive to become the authority in this field,The next step is spontaneous network sharing and diffusion,The first disruptors will benefit。Disruptive innovation of online bet365 mobile betting content,In fact, it is also creating content shock,Once the content shock in the subdivision breaks out,A new round of subversive upgrades has begun。
Fourth, the network bet365 mobile betting situation is upgraded to quality to enhance consumer experience。The core of this round of consumption upgrade is the transformation from material consumption to quality consumption。current,Internet bet365 mobile betting has penetrated into all aspects of social life,Achieving a sense of quality of life is naturally inseparable from a quality network bet365 mobile betting situation。The so-called network bet365 mobile betting situation,Refers to external things that directly or indirectly affect specific network bet365 mobile betting behaviors、General name of conditions or factors,Including specific scenarios of online bet365 mobile betting activities。An online bet365 mobile betting situation with a sense of quality,Conducive to stimulating people’s demand for quality consumption。For example,The mobile Taobao client opens up a new content platform and entrance "Taobao Second Floor" through the drop-down on the homepage,Catch young people’s habit of browsing Taobao before going to bed,Created a high-quality bet365 mobile betting situation from platform to content to products。More and more online bet365 mobile betting activities create quality bet365 mobile betting situations,Improved the audience’s online consumption experience,People are increasingly looking forward to the comprehensive upgrade of the network bet365 mobile betting situation to high quality。
In the era of mobile Internet,We must promote consumption improvement and upgrading,Need to give full play to the important power of online bet365 mobile betting in consumer guidance。Internet bet365 mobile betting upgrade is the new engine for consumption upgrade,It is also the development trend of future network bet365 mobile betting。The upgrade of network bet365 mobile betting catalyzed by consumption upgrade,It must be an information revolution that activates the consumer market。
(This article is part of the National Social Science Fund Project "Research on the Evolution of Public Opinion Pattern and Local Government Governance Philosophy" (12CXW004)、Heilongjiang Provincial Higher Education Institutions Basic Research Funds Basic Research Project "Research on the Social Influence of Phenomenal bet365 mobile betting in the Era of Consumption Upgrading" (HDRC201727) phased results)
(Author’s unit: School of Journalism and bet365 mobile betting, Heilongjiang University)
Friendly links: Official website of Chinese Academy of bet365 mobile betting Sciences |
Website registration number: Beijing Public bet365 mobile betting Security No. 11010502030146 Ministry of Industry and Information Technology: Beijing ICP No. 11013869
All rights reserved by China bet365 mobile betting Sciences Magazine. No reproduction or use without permission is allowed
Chief editor’s email: zzszbj@126.com Contact bet365 mobile betting of this website: 010-85886809 Address: Floor 11-12, Building 1, No. 15 Guanghua Road, Chaoyang District, Beijing Postal Code: 100026
>