Media satisfaction affects reporting effect
January 19, 2024 10:06 Source: "China Social Sciences" January 19, 2024 Issue 2819 Author: Wang Junmei

Comprehensive foreign media reports at Olympic Games、International FIFA World Cup and other international sports events is held,There are often many media reports that their race fruit,Record its activity process and spread to all parts of the world。Media reports have played an important role in improving the influence of the event,But the experience of media practitioners such as reporters in the reporting process has not received bet365 live casino games enough attention。Recent,One from the University of Miami from the United States、Researchers consisting of researchers at Brook University in Canada and South Korea ’s Xiangming University published research results at the International Journal of Sport Management and Marketing (International Journal of the Sport Management and Marketing".,The service quality of the media practitioners in international sports events and other activities affects its satisfaction,And will eventually affect its description of activities and hosting cities。

After investigating more than 200 sports reporters who have participated in two major international Bet365 lotto review competition reports,Researchers summarize three key factors affecting the quality experience of reporters' service quality。One is reliable information,Second, the positive interaction with the staff of the activity,Third, convenient access and operation time。When these needs are met,The overall satisfaction of reporters will increase and transform into positive reports,So as to bring a more positive impact to the activity and the organizer。

It can be said,The higher the satisfaction of the reporter, the more likely to actively publicize the host city and the country where the city belongs to,and make positive recommendations。This will Bet365 app download not only affect the local tourism industry,It will also have an impact on the future of the city and its country to apply for other sports events。Researchers also found,Satisfied reporters tend to focus on the report on the positive aspect of the event,Negative news is unlikely to be headline news,Unless the news has a particularly prominent news value。

Researchers said,It is not just hardware facilities that affect reporters' satisfaction,They need to perceive that they are a member of the event team or at least as valuable guests。Research indicates,Provide clear and timely information for sports reporters、Promote friendly and beneficial interaction,Bet365 app download It will bring benefits to the event and related people。In fact,Investment through the quality of media service,Organizers can train reporters into valuable allies,Expand the positive impact of the event,and leave more inheritance except for the results of the game。

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