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Strengthening the value of new media in the epidemic prevention period

April 16, 2020 00:11 Source: "China Social Sciences", April 16, 2020, No. 1908 Author: Zhang Ji

　　Around the Spring Festival 2020，The major epidemic in the new crown pneumonia is unexpected and there is an unexpected extent。Compared to "SARS" 17 years ago，This epidemic occurred in the era of the mobile Internet，Massive information about epidemic conditions has an important impact on young students as an indigenous people，It also puts forward practical requirements for the ideological and political education of colleges and universities during the prevention and control of the epidemic。How to master the dominance of network information dissemination，Highlighting the ideological attributes of the new media platform of colleges and universities，Make it a new channel for universities to promote education and value，It has become a major issue during the prevention and control of the epidemic。

　　The Party Central Committee with Comrade Xi Jinping as the core of the Party Central Committee attaches great importance to the ideological and political education of universities in the mobile Internet era，Pay attention to new media、The use of new technologies in ideological and political work。He pointed out，"Who mastered the Internet，Whoever grasps the initiative of the times "，"Traditional advantages that promote ideological and political work are highly integrated with information technology，Enhance the sense of times and attraction "，"Let the Internet, the maximum variable" release the maximum positive energy "。During the prevention and control of the epidemic，General Secretary Xi Jinping personally command、Deployment of the whole process，Hosting many times to hold major meetings to release authoritative information，Point out "Do a good job of publicity, education and public opinion guidance，Coordinated online online、domestic and international、Big events，Better and strong confidence、Warm people's heart、Gathering Heart "，Emphasize "Deepening bet365 Play online games the Party Central Committee's Decision and Deploy、Pay attention to Hubei and Wuhan，Publicity is difficult、The spirit of great love supported by the Eight Party，Promote the front -line medical staff、Grassroots cadres、Public Security Police、Community workers、Volunteers and other touching deeds，Showing the firm confidence of the people of all ethnic groups across the country、Strong will to pay a lot of money "。A series of important instructions by General Secretary Xi Jinping，Rich connotation、Far meaning，Not only put forward new requirements for the ideological and political education of young students in the special period of the epidemic prevention and control，More colleges and universities use new media to lead the value leader and publicize and educate young students。Carefully lead the spirit of General Secretary Xi Jinping's important instructions，Carefully judge the development trend of online public opinion in the prevention and control of the epidemic，Give full play to the leading role of new media value of universities under the epidemic is the following three key points。

　　Reinforcement to expand government，Actively publicize the central deployment，Occupy online public opinion position，Strengthen the correct value cognition of young students。New media of colleges and universities plays the official mouthpiece of the school，Has the innate media and ideological attributes，reflected as a symbolization、New power institutions and order of informatization，Its natural authority is destined to be a powerful theoretical weapon and public opinion tool for young students。New media of colleges and universities must actively publicize the decision -making deployment of the Party Central Committee on the prevention and control of the epidemic，The spirit of the important speech of General Secretary Jinping's series of important speeches。Since January 7，General Secretary Xi Jinping has repeatedly hosted a meeting of the Standing Committee of the Political Bureau of the Central Committee of the Communist Party bet365 best casino games of China。The spirit of these major conferences is both the highest instructions for the prevention and control of the epidemic.，It is a national war "epidemic"、The fundamental follow of the "epidemic" of all members。As a new media of colleges and universities，You should clearly understand your own responsibilities and mission，Under the premise of comprehensively sorting out and accurately grasping the spirit of General Secretary Xi Jinping's important instructions，Actively push and release the major deployment of the Party Central Committee during the epidemic period，Put bet365 Play online games the Party Central Committee's concern to the epidemic area、Care about the people of the whole country、The care of the front -line medical staff and party members and cadres of the battle of "epidemic" is presented on the new media platform，New media ideological and political education content of "packaging fashion"，To increase the click volume and attention，Enhance the attractiveness and affinity of ideological and political education。Looking at the recent push situation of new media platforms in the province，It can be found that some new media operators in colleges and universities can truly unify their thoughts and actions to the spirit of the important instructions of General Secretary Xi Jinping，Comprehensively propagate the major deployment of the "epidemic" period of the Party Central Committee。such as，Chengdu Vocational and Technical College "Mingde E Hall" WeChat public platform "Xi Jinping hosted the Politburo Meeting，Research and Deployment Current Important Work "" Epidemic Current，Xi Jinping uses these real recruitment to solve the people's worries "" Xi Jinping: The Chinese nation has never been crushed "series，Let the voice of the Party Central Committee become the strongest sound of the platform，Let young students recognize the development of the epidemic，Effective actions of cognitive party and government，Finding confidence in the epidemic，Consolidate the foundation of ideology，Help young students to build correct value cognition。

　　Active voice，Efforts to tell the story of resistance bet365 best casino games to epidemic，Planting patriotism，Cultivate the correct value concept of young students。Publicity and Learning Advanced Typical Characters，It is the fine tradition of our party，It is an important way and method for universities to carry out ideological and political education。New media of colleges and universities should in -depth excavation of inspirational characters and touching deeds during the epidemic，Concentrated advanced typical patriotic spirit，Provides strong spiritual motivation and public opinion support for the correct value concept of young students。General Secretary Xi Jinping pointed out many times，"Tell Chinese Stories"，"Stories are the best way to spread international communication"。Since the epidemic occurs，A piece emerge in society、A good story in China，"The Most Beautiful Rebellion" of Academician Zhong Nanshan，There is an "major event in the country by Academician Li Lanjuan，I can't resign myself "。For this，New media of universities must organize wonderful、Refined story carrier，"Jingyou Life、Save death and help wounds、Gan Yu Dedication、The spirit of great love without Xinjiang "is located in it，"Chen Qing" and "reasonable" clever combination，Efforts to strengthen the construction of the Internet supply side，Forging "good taste" new media ideological and political education content，Let young students want to read、Love reading，Reading something，Reading has something to enlightenment。The "War" Post "by the Southwest Jiaotong University official 丨 Zhou Zemin: I believe，All the adults will charge ahead! "" War "with me!，Tell the students who have faced the epidemic spread，Courage to penetrate the first line of the epidemic area，Righteousness is the country、For society、The touching story contributed to the community，strong emotional resonance in the young student group，Young students to front -line medical workers、Party members and cadres、Community staff、The respect of the volunteer's admiration is born，greatly inspired young students as Chinese、The pride and self -confidence of school students。Under the epidemic，Bet365 app download Tell the fresh stories of the new media platform of colleges and universities，It is "one party is difficult，Eight Party Support "The most vivid interpretation of the spirit of great love，In the war without smoke，Plant patriotic genes deeply on the mind of college students、In the flesh，Let young students realize that patriotism is a duty，It is also responsible，Is the Department of Heart、The return of love，Establishing the correct value of value for young students injects fresh and long -lasting spiritual motivation。

　　Grasp the lead，Create a turbid and clear space，Adhere to the positive network guidance，Gathering the correct value consensus of young students。New media of colleges and universities is the main information transmission carrier of the campus，It is the main channel for young students to obtain information，To strengthen the tracking and judgment of online public opinion，Authoritative voice、Positive guidance，Let positive energy always fill the network space，Help young students to strengthen the "Four Confidence"、The value consensus that condenses the people's cities to fight against the epidemic。The epidemic spreads a large amount of complex network information，It is easy to make young students who have not yet matured "three views" lose their judgment standards，Even the negative influence of hostile forces。For this，New media of colleges and universities must timely evidence of facts、Emotional spirit organically integrates in positive publicity，Using young students is easy to accept、The lively "Internet words" "online words" subtly propagate guidance，New media ideological and political education content with "exquisite craftsmanship"，Display the "why" China is confident to young students、Capability、You are sure to win this epidemic prevention and control block，Interpretation of the significant advantage of the concentrated power of the socialist system with Chinese characteristics，Explaining the powerful material and technical foundation accumulated since the reform and opening up，and clarify that the Chinese people listen to the party command、The family feelings of the Bet365 lotto review heart of the heart system。New media of universities must be appointed in time、Effective screening of intricate information，Scared Insight、Vigorous content that effectively curbs ideological levels，High density、Multiple frequency sounding，Dorost the doubt for young students，Try to compress the rumor breeding space。New media in the province actively "Bright Sword" during the epidemic，Published "diffusion!" The latest 9 facts and 9 rumors about the new coronary virus pneumonia!，Also seriously emphasize the prevention and control knowledge! "Series tweet，A scientific answer to how young students prevent epidemic prevention。Epidemic Current，New media of colleges and universities must firmly grasp the dominance of the online public opinion field，This is the one who realizes the negative information of campus network and positive information，Guide to public opinion with a positive sound，Eliminate doubts in the form of popular young students、Clarifying vague understanding，Gathering value consensus、guide young students to the growth track of healthy rationality。

　　During the prevention and control of the epidemic，Strengthening the value leadership of new media in colleges and universities on young students is the meaning of ideological and political education in colleges and universities。New media of colleges and universities must be with a sense of political responsibility and educational mission，Show the political height of the new media platform、Emotional temperature and theoretical depth，Active occupying the high point of the online public opinion system，Adhere to the value leadership of young students，Actively publicize the spirit of General Secretary Xi Jinping's series of important speeches、major deployment of the Party Central Committee、Inspirational story in the epidemic，Try to curb false negative information，Shape shaped turbid Yangqing network space，Casting and packaging fashion for young students、The taste is quite good、The content of the new media ideological and political education content with superb craftsmanship，Help young students to build correct value cognition、Value concept and value consensus，Let it be the guardian under the epidemic、Practitioner、Tuetter。

　 (The author is a doctoral student at Marxist College of Southwest Jiaotong University、Teacher of Chengdu Vocational and Technical College)

Editor in charge: Changchang