The challenge and opportunity of "pan -literature"
February 28, 2022 09:57 Source: "China Social Sciences", February 28, 2022, Issue 2356 Author: Huang Wenhu

The so -called "pan -literatureization",Refers to the boundary between the boundaries between literary and non -literary intentions and the meaning of non -literary intentions. This is an important cultural phenomenon that is happening。In the moment when traditional literary concepts are constantly impacted,"pan -literaryization" on the one hand made the traditional literary meaning lose clearly、Self -sufficient genre boundary; on the other hand,It also acquiesces that the non -literary meaning that did not belong to literature has different degrees of "legitimacy"。So here,Literature shows that there is a potential danger that is eliminated by non -literary intentions,At the same time as continuous expansion of the boundary, it gives myself new vitality。

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"Public Literature" is closely related to the concept of "aesthetics of daily life"。British scholar Mike Fishertong explained the connotation of "daily life aesthetics" in the book "Consumption Culture and Postmodernism"。It has three layers of meaning,The first layer of meaning refers to the sub -cultural trend in art; the second meaning refers to transforming life itself into art,or in an artistic way to present daily conditions; the third layer means aesthetic illusion created by media images in daily life。Lukac、Marcase、Benjamin、Baltrica、Jameson and other Western scholars have deeply criticized this aesthetic illusion that is subject to consumerism。

"Daily Aesthetics" also received widespread attention from the Chinese literary and artistic circles,and caused a warm discussion in the early 21st century,Tong Qingbing、Lu Shuyuan、Tao Dongfeng、Zhao Yiheng、Gao Jianping、Wang Desheng、Jin Huimin and other scholars have explained and discussed the problem。Generally speaking,This discussion concentrated on whether Bet365 lotto review daily aestheticization is a key question for literary art。Proposed by the opponents,Daily aesthetics may produce a series of negative effects under the influence of consumerism and new media technology,Learning to be compiled by business and entertainment,Make the creator from the Pure Literature Stance and the Spirit of Humanism。Contrary to it,The favor believes that the aesthetics of daily life helps to expand the boundaries of literature and art,The internal connection between enhancement of literary and art and daily life。

Comparison of comparison,The opposition is standing at the position of eliteism,The territory of adherence to serious literature and elegant art,and in favor of the angle of the public culture,Emphasize the construction of a pan -aestheticization that spans "Yangchun White Snow" and "Xialiba"、Diversified literary characteristic form。False concern,The relative views of these two types of titter actually reflect the irreversible development trend in the literary field since the two aspects: the overflowing effect of literary wishes。The direct consequence of this overflow effect is to make traditional literary genre (such as novels、Poetry、Prose) Showing a clear "cross -border" characteristic。For example,Non -fiction writing between deep reports and documentary literature、Brand poems between advertising and poetry,These cross -border practical genre genre can also have significant literary or artistic characteristics,But they do not belong to traditional literature or art form based on non -practical wishes。The core characteristics of "pan -literature",It is the new literary aesthetic activity that emphasizes the organic integration of non -practical and practical expressions to be closer to the public life。

  Anti -traditional literary boundary

The core crisis facing "pan -literaryization" is that the traditional literary border is more blurred and tended to disintegrate。The root cause of this situation is that the spread of the spread of the Internet era has undergone revolutionary Bet365 app download changes,Traditional literary genre lost its original critical force and influence under the impact of the new media。From the perspective of essentialist literary concepts,The "lost power" of traditional literary genre is often regarded as the signs of pure literature slipping to vulgar and superficial mass culture。From the perspective of the elite position,The important reason why classic literature is "neglected",It is that the public is too pursuing the inductive sensory enjoyment,Lack of deep reading and reflection ability。This view adheres to the humanistic spirit of literature on society and the humanistic spirit that dares to criticize reality。Looking at it specifically,The dissolution of the traditional literary border is manifested in three aspects。

The first is the change of literary production form。In the previous Internet era,Due to the relative single of literary communication channels,Communication media is also relatively fixed (mainly paper media),So literary producers in this period have relatively professional identities (such as professional writers),They often publish and spread their works through professional literary journals or influential literary publishing institutions。But,After entering the Internet era,With the diversification of the media,Various professional or amateur network writers break through the original customs mechanism,This has contributed to the vigorous development of online literature,But also formed a mixed literary market for fish and dragons,and make literary production tending to the utilitarian development model that pursues traffic and catering the public。

Followed by changes in literary performance and communication form。In the era of paper media,Literary creation mainly relies on language。But in the Internet era,Video -dominated multi -media representation occupies an advantageous position,Novels of the Paper Media Age、Poetry and other traditional literary genre "Breaking Color"。Under the fragmentation ecology built by the Internet,bet365 live casino games Image medium is obviously easier to meet the public's sensory demands,It is also more in line with the market logic of "traffic first",The transmission threshold of the text medium is much higher than the video medium。The direct consequence of this situation is that the traditional literary form that depends on the meaning of text is largely obliterated by the image medium。

Finally, the change in the form of literary acceptance。Internet era,Electronic screen makes literary reading no longer limited to the closed text world,Readers can easily slide their fingers to enter another completely different、Multimedia world with unlimited possible possibilities。Therefore,Uninterrupted Internet -style acceptance methods that do not have all literary desires have to be converted to the logic of "propagation",That is, in order to maximize the effect of spreading, the spirit of deep critical and reflection in the pursuit of serious literature。

but but,From the perspective of development and evolution,Novel、Prose、Poetry and other traditional literary styles can actually cover the literary types of the Internet era。At the same time,Challenges encountered in the form of literary creation in the previous Internet era.,They have not been able to adapt to the new type of communication environment constructed by the Internet。But the crisis caused by "pan -literature" will never represent "the end of literature",Just the opposite,The dissolution of the traditional literary boundary means that more cross -border and fusion may be obtained between the meaning of literature and the meaning of non -literary expression。To activate the critical reality of literary discourse and the humanistic spirit of pursuing truth, goodness and beauty,Can't draw it for jail,Find a way out of the traditional literary expression。

  Accept "cross -body tailoring" and "cross -media integration"

"Public Literature" on the one hand dismantled the old literary boundary,But on the other hand,It also opened a new door,Dailyization of "Literary Activities" becomes possible。From the perspective of the general trend,The typical characteristics of the literary cross Bet365 lotto review -border form shaped by "pan -literature",It is the "Cross -Setal narrative" and "cross -media fusion",Both of them echoed,mutual table。

First,"Cross -Body Corruption" has become the normal state of literary and wishing activities。The essence of literary discourse is a narrative behavior,The two core traits described in narrative are emotion and story,corresponding to poetry and novels, respectively。Many specific genre,such as news、Advertising has clear narrative。Under the context of the spread of the Internet,Literature and News、Advertising and other non -literary intentions are increasingly presenting a cross -body tailor -style hybrid form,This is not to say that the border of literature is "eroded" by other rulings,It means that "literary nature" is gradually incorporated into non -literary meaning,This constitutes "cross -body tailor narrative"。

For example,Since 2019,China UnionPay is successively in Shanghai、Xiamen and other places held a series of "Poetry POS machines" activity with public welfare nature。Users only need to brush 1 yuan through the UnionPay POS machine,You can get a "Poetry Ticket" created by children in the mountains。And these funds for "buying" poetry will be used in the public welfare education project of children in the mountains。Although "Poetry POS machine" is China UnionPay's brand promotional activity,But in terms of objective effect,It reflects the charm of literature at least three levels。First,The theme of the "Poetry POS Machine" activity is "Let the talents in the mountains be seen",It advocates the spiritual life of social concern to poor children in the mountains,Humanistic feelings unique to literary words。Next,"Poetry POS Machine" printed paper ticket made the poems created by children in the mountains by more people,This itself can be regarded as a poetic promotion activity with a sense of ritual。Last,From the effect of public welfare activities,Donation of the "Poetry POS Machine" activity has funded more than 3,000 poor children to accept art education bet365 Play online games projects,Show the real power of "literary view and change reality"。From this point of view,"Poetry POS machine" activity combines literature、Advertising、News three kinds of genres,is a typical "cross -body tailor narrative"。It can be said,Advertising poetry with the theme of attention to mountainous children does not deviate from the humanistic spirit of "focusing on and helping the disadvantaged groups" adhered to the literature,but deeply highlight the humanistic background of literary words。

Second,"Cross -media integration" represents the overall development trend of literary intentions。In the era of paper media,Literature and Watching Activities with text and language as the dominant symbol carrier。With the arrival of the Internet era,The transmission of the image of the image far exceeds the traditional text representation,Under the general trend of "image steering",Traditional literary genre if you want to get more recognition of ordinary audiences,It has to surpass the original language and text medium,The literary theme close to the times is embedded in different media forms with reflected humanistic feelings,Establishing diverse、A three -dimensional "New Media Matrix"。

From the perspective of "cross -media integration",It is not enough to rely on text to express the times and life。Cross -media literature is often easier to break through language、Culture、Great barrier。The spirit of literature is carried through the power of the image medium,Promoting the positive energy of the times,It is the literary tradition of "text to the way"。Whether it is text medium or image medium,As long as you can carry serious times propositions and "people -oriented" humanistic spirit,What it shows is the power and beauty unique to literary discourse。

From the perspective of literary communication,"Public Literature" is by no means indicating the disappearance of literature。Even the literature itself is replaced by the omnipotent "literature",It does not mean that the literary discourse has lost the legitimacy of the existence,Just opposite,This reflects bet365 Play online games the reshaping of the literary boundary and the new life of literary significance。Under the context of the Internet spread,We need to keep an open、Positive mentality,Accept the development trend of literary meaning and non -literary meaning "cross -border symbiosis",A new type of literary expressive form with "cross -body tailoring" and "cross -media integration" as the basic characteristics。Only this,Only in order to make literary activities rejuvenating in the era of "pan -literaryization", the spiritual charm and human glory of goodness。

(Author Unit: College of Journalism and Communication of Huaqiao University)

Editor in charge: Cui Cen
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