Public science refers to ordinary public participation in scientific research，Solve scientific problems with professional scientific researchers。Public science has added communication between academic circles and society，But it also caused a series of problems involving inequality。February 23，Assistant Researcher at the Robart Canada Research Center of Kukak University, Canada, Sarah Blacker and others published an article on the official website of the London School of Political Economics, UK，On the basis of research on business applications of public science，Analyzing how public science is entangled with business interests that violate scientific research purposes。

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With the increasing interest in public science from all walks of life，Some industries are trying bet365 Play online games to improve the public image of the enterprise through public relations public science (PRCS)，benefit the company。For example，September 2019，American short -term rental company AiRBNB launches Antarctic scientific survey project，5 ordinary people as volunteers，Formed a scientific research team with scientists，Examine the impact of micro -plastic produced by other parts of the world on Antarctica。Aya Kimura, a professor of sociology at the University of Hawaii at the University of Hawaii, said，This project is a typical PRCS case。Organizes are usually accompanied by educational projects or initiatives，Scientific research curiosity that attracts the public，To achieve the purpose of promoting its own positive image。

From the surface，PRCS provides the public with opportunities，Active participant to make it an active participant in scientific research activities。But，Kimura Aya thinks，The company mainly wants to improve its image in the minds of the public through PRCS，Transfer everyone'Bet365 lotto review s accusations on environmental protection，Finally benefit yourself。Current，Many industries are implementing PRCS projects，Ru Petroleum、Biotechnology and cruise industry。

Black said，For cruise companies，Polar tourism can obviously bring huge economic benefits，But it will also cause solid waste、wastewater emissions、Air pollution、Invasion of foreign species、Petroleum leaks and other environmental problems，This makes them face more and more criticism。For this，Cruise company wants to show it as the environmental responsibility、Actively promote the image of environmental science development and environmental protection。For example，In the public scientific project implemented by some cruise companies，Tourists are described as "ambassadors" close to nature，Tourist consumers who destroy the environment。Cruise Company called for potential public scientists to join it，Collecting related plankton、Data from the whale or seabird。

Some companies to show their responsible social bet365 Play online games image，Generally adopting the opinion of critics。For example，Some mining companies to calm environmental protection protests，Will implement participation monitoring projects，Guide people to use specific tools and perspectives to look at pollution problems。But，Black thinks，As far as the Antarctic Cruise Industry is concerned，There is no evidence to indicate，The task of a cruise passenger is to monitor the pollution caused by the cruise ship itself。

　Critical Analysis Public Science Project

There are many reasons why scientists choose to participate in the PRCS project，When some professional scientists and research institutions lack other research support，I will agree to form a partnership with the enterprise。Professor Abby Kinchy, a professor at the Department of Science and Technology Research at the University of Science and Technology of the University of Science and Technology in the United States, said，Under the circumstances of scarcity of environmental sciences，PRCS project can help scientists achieve remote research sites，or collect Bet365 app download a large amount of data about labor。other，Some environmental scientists think，PRCS project brings benefits to the enterprise，It can also inspire the public to participate in the protection environment，and may bring more scientific research funding to scientists。At the same time，PRCS project can also attract media reports，Shape the positive image of the scientific research team。

With the popularity and support among scientists and policy makers in public sciences，It is expected that there will be more PRCS projects in the future。Kench thinks，From the actual situation，Public science can indeed expand those voices of those groups affected by environmental pollution。Another，Public science can also assist in the advancement of scientific research with extensive public interests。but，If a lack of critical analysis，PRCS may cause the public's questioning of public science。

To promote the development of the PRCS project，Black and others recommend a few question marks for public science projects Bet365 app download sponsored by enterprises。For example，Whether the project recognizes the risk caused by the company's environment，Is the project cooperation with those who are most affected by environmental problems，Is the project fundamentally solved environmental problems，Whether the project considers the political and economic factors of environmental problems。Guiding the public to participate in scientific activities can have profound social impact，Therefore，Public science must not be abused under the drive of commercial interests。