Culture is a spiritual bond that the nation depends on，It is also the most long -lasting driving force to promote national development。The cultural creativity of the nation determines the cultural vitality of the nation，Then it determines the cohesion of national cultural condensation，Determined the appeal of national cultural sense。From the perspective of human culture，The cultures of different ethnic groups have their own characteristics、Director each，But in terms of time scale，Chinese culture that can continue to continue development for thousands of years。Reasons for the reason，Behind this strong national culture is the strong creativity of Chinese culture。

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The formation of Chinese cultural creativity，It mainly benefits from three reasons。One is deep historical and cultural accumulation。Confucian、The original ideological theory represented by Taoist doctrine deeply insists on the way of humanity and heaven and man，It can be said，No matter how the material and technology develop quickly，Today's flight、We drove the car and take a carriage more than 2000 years ago、The ancestors of the ox cart，It will also agree with "You're happy from friends from afar"，Agree with "learning but not thinking, if you Bet365 app download don't think about，Thinking without learning "。

The second is open absorption、Conversion ability。About 2000 years ago，Buddhism is introduced into China from ancient India，Due to it and Chinese cultural temperament、Many of the genes of genes，Quickly get the acceptance from the scholar -doctoral class to the general public，During the long -term absorption process，Combined with Chinese culture, it has formed its own unique Zen system、Tibetan Buddhist system。Similarly，More than 100 years ago，Marxism introduced from Europe to China，Due to it and Chinese cultural temperament、Many of the genes of genes，First, get the recognition of a large number of advanced intellectuals represented by a university professor group，and quickly get the general acceptance of the general public，So far formed socialist culture with Chinese characteristics。

Third, the clear cultural consciousness and cultural independent pursuit。As early as 1928, when the National Tsinghua University was established，The first principal Luo Jialun explicitly proposed "academic independence"，Think that this is the mission of "New Tsinghua"。In fact，Academic independence、Cultural independence has always been the unremitting pursuit of advanced Chinese intellectuals in modern China。At the end of the 20th century，Mr. Fei Xiaotong proposed to pay attention to "cultural consciousness"，You must have "self -knowledge" for your own culture。The purpose of this cultural consciousness is not the bet365 Play online games cultural independence，Instead of strengthening the autonomous ability of cultural transformation。In fact，Cultural creative power is the key manifestation of cultural transformation and autonomous ability，Promote your progress through your own creation。

　　spread the modern image of Chinese -style modernization

Chinese excellent traditional culture is the most unique resource spread in my country's national image。From the actual situation，The image cognition of the international community's image of China is an ancient Oriental country，Confucius、Lao Tzu's country，The thinker of the European Enlightenment era, Voltaire, praised Confucius and his thoughts，It is also known as "Confucius in Europe"; Confucius is engraved on the lintel of the Supreme Court of the Federal Court of Washington in the United States，One of the important sources of human civilization; in some East Asia、Southeast Asian countries，The Confucian Temple has been respected today，Confucianism is still the guy of behavior。So，The cultural image of the Chinese country is very prominent，The unique advantage and powerful carrier of becoming a national image spread，It is necessary to always insist on digging and promoting in the contemporary contemporary。

At the same time，We want to see，The world's perception of China is still biased。Brief words，The world knows how old China is，I don’t know how modern China is，Many foreign scholars have high recognition of Chinese history and bet365 Play online games tradition，Low the awareness of the development of contemporary cultural culture in China。In other words，Knowing the "root" of Chinese culture for a long time，Not familiar with its continuous "creation"。For this，We have to work hard to show the "creativity" of Chinese culture，Let the world know the endlessness of Chinese culture and the New Year。"Ancient China" and "Youth China" are equal to，is the complete Chinese image。

　　Cultural and creative practice rapid development

For this，We have to have a brand new cultural development concept，This is the meaning of the concept of cultural and creative concepts，Can't let Chinese culture only stay in classical products、Appreciation product，Also becomes daily necessities、Best selling products。To achieve this change，You need to cultivate creative perspectives、Technology perspective、Life perspective。Develop culture from a multi -perspective、Communication culture，Only with the improvement of cultural creativity，Only with the improvement of the national cultural image。

In fact，Chinese cultural and creative practice in recent years is faster than theoretical development。From the perspective of "National Tide"，2018 is "the first year of the national tide"，After the "national tide" quickly emerged and spread it，Generally experienced three stages: First, as a product feature，Second, as an event brand，Third, as a fashion symbol。In a sense,，"National Tide" has become the most displayed trend in the development Bet365 app download of contemporary Chinese culture。The development of "National Tide" has aroused the attention of many foreign media，It is regarded as a sign of the rise of Chinese culture，It is a sign of contemporary Chinese cultural self -confidence。This undoubtedly establishes the image of contemporary China。

From the perspective of the digital cultural industry，Over the years，Chinese online literature、Online game、Network short videos, etc. expand globally，Get a lot of international market acceptance，Show the ability to integrate contemporary Chinese culture and technology。Especially gratifying is，Online games are increasingly actively implanted with Chinese excellent traditional culture，The details of the details are high，High authority of participating actors，High participation of gamers，Make online games a veritable traditional culture modern communication carrier，Not only attracted a lot of Chinese youth，and attracted many international youth。

Chinese cultural creativity is both historic and the times，It is both Chinese and worldwide。For the development of contemporary China，Promoting Chinese culture creation is related to cultural self -confidence，Related to economic development，About the image of the country。

Improve the creativity Bet365 app download of contemporary Chinese culture，my country has three prominent drivers: global impact、Market size and youth power。Since 2010，China's contribution to global economic growth remains at about 30%。Global Bet365 lotto review economic influence will inevitably drive cultural influence，Of course，This drive is not linear，Instead, it needs cultural creativity as the key conversion。China's domestic market with more than 1.4 billion people is huge，The middle -income group reaches 400 million，This number is huge，Cultural consumption power is even more huge，This becomes an irreplaceable traction force for cultural creativity。Contemporary Chinese youth groups have natural cultural self -confidence、Open international vision、Self -choice of personality，This group is the main body of cultural creation，It is also the main body of cultural consumption。Give full trust and stage to this group，can promote the great improvement of Chinese culture creativity。Give full play to the cultural value of these three power，can effectively improve the creativity of Chinese culture，Establish credibility、Cute、respectable country image。

Enter the new journey in the new era，Chinese culture will definitely be more positive、More open minds to promote your own transformation and development，Back to open a new，Compatible and stored，Create cultural progress with culture，Not only is it for China，It also made its own new contribution to the construction of a community of human destiny。

(the author is the dean of the Tsinghua University Cultural and Creative Development Research Institute)