Xi Jinping's rich cultural ideology has developed Marxist cultural theory，It is the new era "Lift the banner、Gathering Minxin、Education Newcomer、Xing Culture、Exhibition Image "Mission Mission Latest、Most comprehensive、The most systematic guidance program，Do a good job of publicity, ideological and cultural work for colleges and universities、Dressing a new cultural mission provides a fundamental follow and practical orientation。University as the main position of higher education、Emphasized places for talent cultivation highland and diverse culture，is to promote cultural prosperity、Build a cultural power、Construction of the cutting -edge position of the modern civilization of the Chinese nation。We must combine the talent training of colleges and universities、Scientific Studies、Social Service、Cultural inheritance innovation and international exchanges and cooperation，Deep understanding of major innovative views contained in Xi Jinping's cultural thought、Scientific methodology and important strategic deployment，Accurately grasp the new situation and task faced by propaganda ideological and cultural work，Consciously assume the new era and new cultural mission，In the construction of a socialist cultural power country、Live in the vivid practice of educational power、Li Xin Gong。

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Ideological work is for the country、The work of establishing souls for the nation。General Secretary Xi Jinping pointed out，"Ideology work is an extremely important job of the party"。Universities are the cutting -edge positions for ideological exchanges and blending，It is necessary to firmly grasp the party's leadership of ideological work。Depart from strategic global，Build an ideological work pattern，Provide more high -quality theoretical products to the society at the same time，Persistence with Xi Jinping in the new era of socialist ideology with Chinese characteristics to cast the soul，Consolidate the mainstream ideological public opinion of the new era。

Comprehensively implement the ideological work responsibility system，Fight "Active Fight" and "Defense War"。Do a good job of discipline fusion，Publicity and innovation and strengthening the right to speak in the new era of Marxist ideology。Forming the ideological and political courses and curriculum ideology，Strengthen Marxist ideology education on the main channel of teaching and educating people。Grasp the integration of Chinese excellent traditional culture and ideological and political work，Houzhi bet365 live casino games cultural self -confidence，Correct the cultural foundation of ideological education。Fusion of psychological education and ideological and political work，Combination of educating heart and ethics，Improve the efficiency of ideological and political work。Fusion of offline work and online work，Efforts to do offline for private things、Growing up online positive energy，Grasp the initiative of public opinion guidance。At the same time，Persist in tight string、Bright eyes、Holding fist、tightly mouth，Strengthen the management of ideological position construction，Improve the whole school、Connected ideological work system，Promote ideological work responsibility system extend to the grassroots。

Give full play to the advantages of colleges and universities，Promote Xi Jinping's cultural ideological system、Research on the Construction of Store Available。Marx pointed out: "Once the theory has mastered the masses，It will also become material power。The theory is just persuaded，can master the masses; and theory only needs to be thorough，You can persuade people。The so -called thorough，is to grasp the fundamental。"Xi Jinping's rich cultural thought and developed Marxist cultural theory，The light of the truth of Marxist truth，Highlighting Marxism "the thoroughness of theory" and "guidance of practice"。To give full play to the subject advantage of colleges and universities in theoretical research and practice exploration、Academic advantages、Expert advantage、Talent advantages and intellectual advantages，Promote the systematic research and academic interpretation of Xi Jinping's cultural thought，Constantly launch high -quality research results，Theoretical logic of Xi Jinping's cultural thought、In -depth research and interpretation of practical logic and historical logic，Theoretical innovation based on continuous promotion of practice。

Improve the style、Wind，Promoting theoretical propaganda popularization。Party members and cadres of propaganda ideological front，To achieve a good realization、Maintenance、Develop the fundamental interests of the most vast number of people as starting points and settlements，Adhere to the people -oriented、People -oriented。This is required to be close to the masses、Promoting the popularization of contemporary Chinese Marxist theory in the style of improvement。Universities must strive to do a good job of discourse system conversion，Perseverance uses the new era party's innovation theory for armed youth、Casting Soul。Trivialism into truth，Refine the principle、activation and practicalization，Talking about live and thoroughness、Studies、Philosophy，Transforming the theory of the party's innovation into a simple truth that the majority of young students love Bet365 app download to understand，Convert the party's policies and policies into the idea of ​​management，The actual situation of explaining the principle of the principle of the great teachers and students、Work and study is actually linked，Make them understand、I can understand、May accept，Really realize the party's innovation theory "Entry textbook、Enter the classroom、Enter the mind "。

　Gabriers on the high ground and bottom of the spiritual civilization of Lideshu people

The 20th National Congress of the Communist Party of China proposes: "The fundamental to educating people lies in Lide。Comprehensively implement the party's education policy，Implement the fundamental task of Lide Shushu，Cultivate socialist builders and successors who have developed the comprehensive development of morality, intellectual, physical and labor。"" College propaganda ideological and cultural work is a complex system for casting soul -casting people，It is necessary to focus on the historical direction of "socialism with Chinese characteristics to enter the new era"，Based on the party to educate people、For the national education，Create a spiritual civilization highland of Lideshu people。

Speed ​​up the educating pattern of the construction of the "Da Si Political Class"。"Thoughts and politics should not only talk about it in the classroom，It should also be in social life。"" Universities should use the main channel of classroom teaching，Promoting the reform and innovation of ideological and political theory courses，Each other courses must keep a section of canal、Good responsibility field，Make all kinds。The theme of Xi Jinping's cultural thought，Do a good job in the training of teachers of ideological and political courses，To let those who have faith told faith，Let people who have cultural confidence explain cultural confidence。In the classroom teaching，Focus on clearing the major achievements of our country in terms of propaganda and cultural work since the 18th National Congress of the Communist Party of China，The significance of the cultural thought of Xi Jinping、Deep connotation and other difficult knowledge of important knowledge for analysis and argument。At the same time，To persist in opening the door to run ideas，Strengthen the construction of "Da Si Political Class"，Promote the combination of ideological and political small classrooms with social classrooms，Mobilize various social resources to jointly promote the publicity and education of Xi Jinping's cultural thought。In particular, use red resources in the living place，Nourish people's heart with red literature、Enlightenment with red stories、Let the red classroom enter the mind、Promoting red research inheritance and innovation，Guide teachers and students to inherit the red gene，赓 Continuous red blood。

Focus on creating an bet365 best casino games elegant university culture。Real university culture should be a pursuit of truth、Promote academic、Rigid and practical culture，This is an important foundation and bloodline that university depends on survival and development。Be good at summarizing the history and educational experience of the university，Inheritance Office of Academic Culture，Make it relative to the advanced culture of socialism，integration with the construction of campus culture in the new era，accumulation to form the cultural outlook and values ​​of teachers and students of the whole school。At the same time，To play the role of educating people in the environment，The standard requirements for the "six good" campus on the benchmark civilization campus，Do a good job of cultural construction plan，Rich campus cultural landscape，Make civilized campuses "face" more beautiful、"Lizi" is more real、"Base" is thicker。We must integrate beauty education into all aspects of education，Improve students' discovery beauty、Feel beauty、Performance beauty、Appreciation beauty、Create beauty，Win the students with aesthetic education、Invincible Teacher、Invincible school，Create time、Everywhere、The "Ecological Circle" of the whole environment of everyone educating people is。

　　See results in enhancing cultural self -confidence and civilization exchanges

Promoting civilized exchanges and mutual learning is an important responsibility of education，While guiding teachers and students to enhance bet365 live casino games cultural self -confidence，International exchanges for education to carry out multi -channel education。

Guide students to strengthen cultural self -confidence。Chinese civilization has been continuously stretched after thousands of years、Lounge is enduring and lasting for a long time，This is the miracle of human civilization，It is also our confidence to the confidence。It is necessary to give full play to the positive role of education in promoting the creative transformation and innovative development of the excellent traditional culture of China，Guide students to understand the development context of Chinese culture，rooted in Chinese cultural soil，Really know today's China，Forms a high degree of cultural identity and cultural consciousness，赓 Continue Chinese excellent traditional cultural genes，Adhere to the road of socialist cultural development with Chinese characteristics。Fully stimulate students' cultural subjectivity，Constantly improving students' cultural literacy，Broaden students' cultural vision，Guide them to be more positive、Open and confident attitude，Constantly open up and innovate cultural fields，Promote the expansion of culture at the level of breadth and depth。

Promoting cross -cultural dialogue。International exchanges for education are important ways to promote mutual understanding Bet365 app download of different cultures。Teachers and students with different cultural backgrounds through communication，Can better understand each other's values、Tradition and custom，Weaken or eliminate misunderstandings and prejudices，Looking at different cultures more objectively，Promoting the coexistence of culture、Learn、Development。Universities must take the initiative to build an open Chinese and foreign educational culture friendly cooperation carrier and platform，Actively participate in international cultural exchange，Organize academic forums and seminars，Provide an interactive platform for scholars at home and abroad。Relying on subject advantages and talent advantages，Improve the level of international communication theory research，Give full play to the role of bridge bonds in China and foreign countries，Broadcasting channels、Expand the range of communication，Communication college voice to the world、Education voice、Chinese Voice，Make a college contribution to promoting the construction of a community of human destiny。

Establish an international cooperation platform for education。General Secretary Xi Jinping pointed out，"Improve Education Strategic Strategy，Overall the two big articles of "introduction 'and" going out' "。Universities should use the open minds of Hai Naichuan，Learn and learn from all excellent civilization results of human society，Let students draw excellent ideological and cultural resources from them，​​Become a global vision、Comprehensive quality、Deep cultural heritage、Newcomers with cross -cultural communication and international competitiveness。To steadily advance foreign school -related schools，Actively carry out inter -school cooperation，Student exchange，Give foreign students a chance to understand、Experience and Learning Chinese Excellent Traditional Culture。At the same time，Promoting domestic students from going abroad，Actively spread Chinese excellent traditional culture，Promote the external spread of the excellent traditional culture of China。You can also use rich cultural resources such as college art troupes，To hold cultural exhibitions and performing arts activities abroad，Through music、Dance、Painting and Calligraphy、Anti -material cultural heritage display and other forms，Make people from all countries more intuitive、Feel the connotation of the excellent traditional culture of China。

　　New tricks on digital empowerment multiple ideological and cultural communication pattern

The 20th report of the party pointed out，"Strengthen the construction of the entire media communication system，Shape the new pattern of mainstream public opinion "。at 5G、New technologies such as the Internet of Things and other new technologies and new applications continuously iterated and upgraded and the deep integration bet365 best casino games of the media，Public opinion pattern and communication ecology are in profound changes。Universities should pay more attention to the innovation and application of communication methods and channels，In particular, we must strengthen digital empowerment，Digital transformation of promoting publicity and ideological and cultural work，Forms a diverse three -dimensional educational communication pattern。

Enhanced digital technology application，Create a three -dimensional communication pattern。Digitalization is not a simple "Publicity, Culture and Culture+Internet"，Instead, "organic bodies" based on publicity content and technology platform。Universities must explore and use 5g、Big Data、Cloud computing、IoT、Blockchain、Artificial Intelligence and other new technologies，Popularized in theoretical publicity、Media deep fusion、Construction of spiritual civilization、Cultural Product Supply、Comprehensive governance of the Internet integrates new technologies and new methods in various fields such as network comprehensive governance。must always adhere to the correct direction orientation，Perseverance to improve "brainpower、Eye Power、Persplication、Foot Power "，Create a high station、Big feelings、wide shoulders、Publicity and ideological work team of hard feet。Strengthen the construction of school integration media centers，Internal and external publicity platforms led by the school，Create a communication matrix，From the "addition" of traditional models to "integration" to innovation，Launch information release、News、Thoughts of Politics and Education、Cultural Communication。Focus on school、Academic、Scholars and students，Talk about、Speaking of Deep、Tell the Development Story of Higher Education，Propaganda school development achievements，Timely respond to the concern of teachers and students，wide spread of positive energy，Confine ideas for internal consensus，Establish a social image to the outside world，Forms a powerful communication combined force and integrated sound quantity。

Create a righteous network space。Internet era，The key to innovating publicity and cultural work is to turn the maximum variable of the Internet to the maximum increase。To make full use of the "online civilian voice" platform，Channels that express their concerns and voices，Let "online civilian voice" a "cutting -edge whistle", "alarm station" and "Lianxinqiao" for public opinion and public opinion，The first time to solve the doubt、Druting Emotion、Solve the problem、Resolve contradictions。To carry out college students online civilization education activities，Guide young students to discover beauty on the Internet、Dissection beauty、Create beauty，Cultivate Bet365 lotto review positive health、Internet culture to the good，Stimulate students to actively create the clear beauty of network space。At the same time，The most beautiful character among teachers and students、Youth example、Advanced Deed、Online promotion of beautiful moments，Enhanced online moral demonstration leadership，Promote the formation of Chongde Xiangshan、See the Internet Civilization Environment of the Wing Qi Qi，Create positive energy、A beautiful network spiritual home with high theme。

Propaganda ideological and cultural work is not only the long foundation of college standing trees、Psychological motivation and cultural support，It is also the productive forces of a college、endogenous power and core competitiveness。Universities must stand in the construction of a strong country、Strategic height of national rejuvenation，Guided by Xi Jinping's cultural thought as a guide，Carrying a good job of publicity, ideological and cultural work as a major political responsibility on shoulders，Effectively enhance the sense of responsibility and mission of doing a good job of publicity and ideological and cultural work，Constantly open up a new situation in the new era of universities to promote ideological and cultural work，Further activation of the vitality of colleges and universities to promote ideological and cultural work。

　(The author is the Standing Committee of the Party Committee and Vice President of the Party Committee of Yantai University)