General Secretary Xi Jinping emphasized: “Literature and art are the clarion call for the advancement of the times，The style that best represents an era，The trend that best leads an era。”Since the founding of New China，The Communist Party of China attaches great importance to the important role of literature and art work in governing the country，Always regard literature and art as an important undertaking for the party and the people，Always regard the literary and bet365 offers front as an important front for the party and the people。Towards a new era，In order to promote the prosperity of socialist literature and art with Chinese characteristics，We should be in the fundamental position、Literary and bet365 offers creation、Publicity and Promotion、Focus on evaluation criteria and other aspects。

　　First, insist bet365 offers integration of "physical involvement" and "emotional involvement".Literary and bet365 offers work must first grasp the stance、Attitude problem。General Secretary Xi Jinping pointed out: “There are a hundred methods of literary and bet365 offers creation、One thousand items，But the most fundamental way is to take root among the people。”The people are the creators and witnesses of history，“People’s literature and art” reveals the essential attributes of socialist literature and art，The value orientation that leads literary and bet365 offers creation。Can literary and bet365 offers creation persist in “rooting in the people”，Directly determines the communication power and reputation of literature and art。The majority of literary and art workers insist on combining "physical involvement" with "emotional involvement"，It is necessary to have the ability to "remain strong despite repeated hardships"，The firm intention of letting the east, west, north, and south winds blow，There must be another "solitary climb to the tallest building"，The lofty pursuit of "looking to the end of the world"。Specifically，We must adhere to the people-centered development idea，Consider the reality of people’s lives，Absorb life nutrients from different groups，Gather the people’s value consensus，Courage to create "down-to-earth" works that reflect the new style of my country's socialist construction and development。At the same time，Really chewing the taste of life，Develop a unique vision and style，Integrating the essence of Chinese national culture into vivid works。Only rooted in the people、Literary and bet365 offers works rooted in life，In order to give people a sense of reality and vividness，Only in this way can we get rid of the practical dilemma of "incompatibility" between literary and bet365 offers creation and daily life，Enable the people to be truly influenced by culture。This way，Literary and bet365 offers work is more friendly、Vitality and infectiousness，can be transformed into silent power，Help build the foundation of my country’s cultural soft power。

　　Second, adhere bet365 offers organic unity of "inheritance" and "innovation".All literature and art originate from social life，A life that transcends the stage at the same time，The special "creativity" of literature and art，It is a reflection and sublimation of real life。Literary and bet365 offers originality，Is an important symbol of the prosperity and development of literature and art，It is also an outstanding manifestation of the country’s soft power。The Chinese nation has a long and splendid history and culture，China’s excellent traditional culture has learned from the best of others in its thousands of years of evolution，Formed a unique ideological style，Contains "the sea embraces all rivers"、The spiritual outlook of “Tolerance is great”。Inherit and carry forward China’s excellent traditional culture，It is an important mission of the majority of literary and art workers。General Secretary Xi Jinping pointed out: “For our country’s traditional culture，For foreign things，We must persist in serving the past for the present、For the benefit of China，Remove the rough and select the essence、Remove the false and retain the true，After scientific sublation and making it for my own use。”In the wave of multiculturalism in today’s world，Our literary and bet365 offers works should not only highlight the background of modern life，We must continue the traditional cultural bloodline。We should adhere to the basic principles of historical materialism，Actively use the dialectical unified thinking method，Deeply dig into China’s excellent traditional cultural resources，Make up for shortcomings in content and form、Strong muscles and bones。That’s the only way，Literary and bet365 offers works can only be distinguished by their outstanding ideological and bet365 offers qualities，Highlight the harmonious and unified realm of "truth, goodness and beauty"，Realize the creative transformation and innovative development of China’s excellent traditional culture。

　　Third, insist that “online” and “offline” resonate bet365 offers frequency.Issues on the methods and methods of socialist literary and bet365 offers work with Chinese characteristics，The essence is to answer the question of how literary and bet365 offers works can serve the people。In the context of globalization，“Tell Chinese stories well，Transmitting the voice of China” has become an important task of literary and bet365 offers propaganda。Literary and bet365 offers propaganda work gradually changes from “point to point”，Forming an organic integration of “online” and “offline”。"Online" publicity is mainly carried out in the form of "Internet + Literature and Art" and "Internet + Federation of Literary and Art Circles"，“Offline” promotion mainly relies on the community、street、Schools and other public places，Passed the "People's Benefit Project"、Promotion of volunteer services and other forms。With the popularity of new media such as self-media，In-depth integration of literary and bet365 offers works and digital technology，Having given birth to new forms of literature and art that fit the characteristics of the times，Literature、Movie、Calligraphy、Quyi、Excellent works in the fields of art and other fields gradually penetrate into the homes of ordinary people through the Internet。At the same time，Literary and bet365 offers propaganda work also faces the challenge of “alienation” of communication methods and discourse methods。For this，First, Internet thinking should be strengthened in content，Gathering Chinese wisdom、Tell Chinese stories well，Achieve network focus communication，Causing ideological resonance among the people。The second is to adopt diversified forms of publicity，Actively carry out education and training、Creating comments and other activities，Combining new media such as "two micros and one terminal" to stimulate the people's "creative desire" and "participation"。The third is to strengthen the information infrastructure construction of literary and bet365 offers propaganda，Adhere to the fundamental purpose of serving the people，Actively build an online publicity platform，Do a good job in linking “online” and “offline” publicity，To meet the spiritual needs of the people at different levels。

　　Fourth，Adhere to the effective combination of "politics" and "bet365 offers"。Judgment standards are the yardstick by which people understand things，Concentrated reflection of people’s value scale and boundaries for evaluation objects。Overall，The criteria for judging literary and bet365 offers works need to be based on the ideological background、A multi-dimensional examination of aesthetic taste and other aspects。Excellent literary and bet365 offers works that adapt to the development of the times，Need to satisfy both political and bet365 offers standards、Unity of content and form。The cause of socialist literature and art with Chinese characteristics cannot be separated from the leadership of the party，Strengthening the party’s leadership over literary and bet365 offers work，Conducive to giving full play to the regulatory and cohesive functions of advanced socialist culture。Coordinate the "political" and "bet365 offers" evaluation criteria of literary and bet365 offers works，Need to clarify the relationship between party spirit and people’s spirit、The relationship between political stance and creative ideas。On the one hand，"Literary and bet365 offers workers，Work with educators、Theoretical worker、Journalist、Political workers and other relevant comrades cooperate with each other，In the field of ideology，Carry out long-term struggle against various ideological habits that hinder the four modernizations、Effective struggle”。Always adhere to the socialist direction of literary and bet365 offers creation，Never lose the main position in various value debates。On the other hand，Literary and bet365 offers workers must follow the laws and principles of Marxist aesthetics，Realizing the leap from plateau to peak in literary and bet365 offers creation in the innovative theoretical discourse system of literature and art，Ultimately to promote the excellent traditional Chinese culture、Contribute spiritual strength to building a community with a shared future for mankind。

　　(Author’s unit: Hubei Provincial Research Center for Theoretical System of Socialism bet365 offers、School of Marxism, China University of Geosciences (Wuhan))