Popularity point for promoting literary and art work in the new era
June 18, 2020 06:11 Source: "Chinese Social Sciences" June 18, 2020 Total 1950 Author: Ruan Yifan Wu Qianqian

General Secretary Xi Jinping emphasized: "Literature and art is the horn of the times.,The style that can most represent one era,The atmosphere of the most leading era。"Since the founding of New China,The Communist Party of China attaches great importance to the important role of literary and artistic work in governing the country and governing the country,Always take literary and art cause as an important cause of the party and the people,Always use the literary front as an important front for the party and the people。Facing a new era,In order to promote the prosperity of the socialist literature and art cause with Chinese characteristics,We should be in the fundamental position、Literary Creation、Publicity and promotion、Judging Standards and other focuses on focusing on。

  bet365 live casino games Literary work must first grasp the position、Attitude Question。General Secretary Xi Jinping pointed out: "There are a hundred artistic creation methods、1,000,But the most fundamental method is to take root people。"The people are the creators and witnesses of history,"People's Literature and Art" reveals the essential attributes of socialist literature and art,Value orientation of leading literary and artistic creation。Can literary creation adhere to the "rooting people",Directly determines the communication and reputation of literature and art。The majority of literary and art workers insist on combining "body" with "love",Both must have "tens of thousands of blows and stun,The firm idea of ​​the wind of Ren Er East and Southwest Wind ",There must be "alone on the high building,Looking at the great pursuit of the world "。Specifically,It is necessary to adhere to the people -centered development idea,Observation of people's life reality,Draw the living materials of different groups,Condensing the value consensus of the people,The "ground gas" work that reflects the new style of socialist construction and development in my country。At the same time,True to chew the taste of life,Form an unique vision and qi,Express the essence of the Chinese national culture in the lively works。Only rooted in the people、Literary works rooted in life,can give people a sense of authenticity and vitality,Only the real dilemma of literary and artistic creation and daily life "incompatible",enable the people to be able to really be dyed by culture。So one here,Literary work is more affinity、vitality and appeal,It can be more converted into silent power,Help to build the foundation of the soft power of our country。

  Second, adhere to the organic unity of "inheritance" and "innovation".All literature and art comes from social life,At the same time, surpassing life at the stage of where it is located,The special "creativity" of literature and art has,It is a reflection and sublimation of real life。Literary original power,It is an important representation of the prosperity of literary and artistic prosperity,It is also a prominent manifestation of the national soft power。The Chinese nation has a long and splendid historical culture,Chinese excellent traditional culture has evolved in thousands of years of evolution,formed a unique ideological style,Contains "Hainan Baichuan、There is a spiritual style of Rong Nai Da "。Inherit and carry forward the excellent traditional culture of China,It is an important mission of the majority of literary and art workers。General Secretary Xi Jinping pointed out: ",For foreign things,To adhere to ancient times、Object for the middle,Remove Rough and Essence、Remove the truth,After being discarded by science, it is used by me。"" In the wave of diverse culture of the world today,Our literary and artistic works must show the background color of modern life,It is necessary to continue traditional cultural blood。We should adhere to the basic principles of historical materialism,Actively use dialectical unified thinking methods,Deepen the excavation of Chinese excellent traditional cultural resources,Make up shortcomings in content and form、Strong muscles。Only this,Literary and artistic works can use their prominent ideological and artistic,Highlighting the harmony and unity of "truth, goodness, beauty",Realize the creative transformation and innovative development of the excellent traditional culture of China。

  Third, adhere to the same frequency resonance with "online" and "offline".Methods and methods of socialist literature and art work with Chinese characteristics,The essence is the question of how literary works serve the people。Under the background of globalization,"Tell Chinese Stories,Passing Chinese Voice "has become an important task for literary propaganda。Literary propaganda work gradually from "from point involvement",Organic fusion of "online" and "offline"。"Online" publicity is mainly based on "Internet+literature and art" and "Internet+Literary Federation","offline" publicity mainly relies on communities、Street、School and other public places,Through "Huimin Project"、Volunteer service and other forms advance。With the popularization of new communication media such as self -media,Deep fusion of literary and artistic works and digital technology,New literary and artistic formats that have gained the characteristics of the times,Literature、Movie、Calligraphy、Quyi、Excellent works in the fields of art and other fields gradually penetrate into ordinary people's homes through the Internet。At the same time,Literature and art publicity work also faces the challenge of "alienation" of communication methods and discourse methods。For this,First, the Internet thinking should be strengthened in content,Condensing China Wisdom、Tell Chinese Stories,Realize the spread of the Internet,Resonance from the people's ideological resonance。Second, adopt a variety of propaganda forms,Actively carry out education and training、Creative Reviews and other activities,New media such as "two micro -ends" and other new media stimulate the people's "creative desire" and "participation"。Third is the construction of information infrastructure that strengthens literary and artistic propaganda,The fundamental purpose of adhering to the people,Actively build a network publicity platform,Grasp the promotion and docking of "online" and "offline",To meet the people's different levels of spiritual needs。

  Fourth,Adhere to the effective combination of "political" and "artistic"。The criteria for judging are the ruler of people knowing things,Concentrated reflects the value scale and boundary of people's evaluation objects。Generally speaking,The criteria for the judgment of literary and artistic works need to be based on ideological heritage、Aesthetic and other multi -dimensional review。Excellent literary works that conform to the development of the times,​​Need to meet the unity of political and artistic standards at the same time、Unification of content and form。Socialist literature and art cause with Chinese characteristics cannot be separated from the party's leadership,Strengthen the party's leadership of literary work,It is conducive to giving full play to the regulatory function and condensation function of advanced socialism。"Politics" and "Art" judgment standard for overall planning of literary works,Need to clarify the relationship between the party and the people、The relationship between political stance and creative concept。On the one hand,"Literature and Artist,To the same educator、Theoretical worker、News workers、Political workers and other related comrades cooperate with each other,In the field of ideology,Together with various obstacles to four modern ideas、Effective struggle "。Socialist direction that is always firm in literary and artistic creation,Do not lose the main position in the deserved value argument。On the other hand,Literary workers must follow the laws and principles of Marxist aesthetics,Realizing the leap from the plateau to peak in the innovative literary theory discourse system,Finally to promote the excellent traditional culture of China、Building the spiritual power of the community of human destiny。

  (Author Unit: Research Center of the Socialist Theoretical System Research Center of Hubei Province、China University of Geosciences (Wuhan) Marxist Academy)

Editor in charge: Zhang Yueying
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