Internet bet365 mobile betting has developed for more than thirty years，With the intervention of website platform and capital，Gradually formed a typed writing model。It can be said，Typed writing is a powerful tool for Internet bet365 mobile betting to gain a foothold in the current era of popular fast food culture。But typed online bet365 mobile betting writing will eventually produce various disadvantages，So it becomes inevitable to turn to realistic themes in online bet365 mobile betting writing。

　　Disadvantages of bet365 mobile betting novels

The prosperity of online bet365 mobile betting is based on genre novels，As Li Jingze said，The basic form of online bet365 mobile betting is genre novels，Such as surviving in the doomsday、Urban power、A different continent、Oriental Fantasy、Ancient History、Xianxia Romance、Through the Overhead、Wealthy CEO、Workplace marriage and love are popular types that are a must-have for almost every literary website or app。As the industry chain continues to mature，Internet novels are constantly being refined，For example, fantasy novels can be divided into other world continents、Oriental Fantasy、Gaowu World、Prehistoric、Starting、Imagination and other types，Youth campus is interspersed in the novel about wealthy CEOs、Science Fiction、Workplace、Game and other elements。Today’s Internet bet365 mobile betting is highly competitive、Severe involution，Any attractive writing routine will be copied，Internet novels have the disadvantages of "following trends", "merging memes" and even plagiarism。

"Following the trend" writing is a common phenomenon of routine writing in Internet bet365 mobile betting，When a work creates a certain genre and is recognized by the market and readers，Other online writers will take notice，Imitate the story setting plot mode of "out of the circle" works，Explore the “selling points”, “cool points” or “cute points”。“Rongge” is actually a kind of plagiarism in disguise。"Geng" means "哏"，Refers to classic plots or unique ideas in online works，"Ronggan" is the storyline in the Internet works that will become popular、Character lines、Character image、Integrate scenes and backgrounds into your own works，The "ghost" may come from a novel，Maybe several novels，Although "Rongge" is not copied word for word，But it is a creative expression of plagiarism and imitation，Walking on the edge of infringement。Stylized writing of Internet bet365 mobile betting shifts from independent creation to automated production，The quality of creation is not proportional to the quantity of output，A large number of shoddy works crowd the online bet365 mobile betting market。Stylized writing of online bet365 mobile betting，No need for writers to carry out a lot of personalized innovation，Just "cramming" content into the established narrative template，Internet genre novels have therefore become an assembly line product，There are flat characters with facial makeup in genre novels under the same genre tag、Fixed plot settings and stylized narrative structure。Such as online novels with the themes of "rebirth", "revenge" and "house fighting"，That is, the emergence of a large number of homogeneous works with the same title，Even the classics such as "It's Hard to Obey Your Life", "The Concubine", "The Concubine is Poisonous" and so on have similar contents，It tells the story of the heroines’ past and present lives，I mistrusted others in my previous life，Ended up being betrayed by everyone，Rebirth，They became determined、Have a strategy，Finally punish the evildoers，Get happiness。These works, without exception, take "rebirth" as the starting point of the story，Use “revenge” as motivation to promote the narrative process，Develop narrative content around "house fighting"，And habitually set the system of wives, concubines, and concubines in feudal society as a narrative resistance to the growth of female characters。In the process of automated output pushing the typed writing of online bet365 mobile betting closer to quick and standard，Although the number of online novels continues to increase，But the overall quality declines like a landslide with the increase of homogeneity。What’s more important，The disproportion between the quantity of output and the quality of creation leads to a "ceiling" effect in the typed writing of online bet365 mobile betting，Judging from various recommendation lists and ranking lists，The classic status among various types of novels is hard to shake，This makes it difficult for new online novels to break out，Restricting the innovative development of online bet365 mobile betting。

　　The inevitability of the reality shift in online bet365 mobile betting

Mechanical reproduction for art，Benjamin was worried that it would cause "aesthetic reification"。Fortunately，The abuses of online bet365 mobile betting have awakened readers’ cultural consciousness and aesthetic consciousness，It gave birth to readers’ new aesthetic taste，Reversely promoting the transformation and upgrading of online literary creation。July 11-12, 2014，The Chinese Writers Association held the "National Internet bet365 mobile betting Theory Seminar" in Beidaihe，Calling for the return of online bet365 mobile betting to the mainstream、Facing reality，Known as the year when Internet bet365 mobile betting turned to reality。Since then，The realistic themes of online bet365 mobile betting have achieved fruitful results。Diversifying and deepening the content of realistic themes in online bet365 mobile betting，Actively moving towards the value orientation of mainstream bet365 mobile betting，Permeating the development of the country、Concerns and thoughts on major issues such as national rejuvenation and the destiny of mankind，Become an artistic aspect of contemporary China’s changing times and social landscape。The realistic turn of Internet bet365 mobile betting，It is an inevitable trend in the development of Internet bet365 mobile betting。

First，The need for bet365 mobile betting to reflect on reality。Aristotle believes，Literary works should truly reflect reality，In "Poetics" he mentioned that bet365 mobile betting's imitation of the world can allow people to "see at the same time，While seeking knowledge"。Since Aristotle，Western poetics has always emphasized the authenticity of bet365 mobile betting and art，Horace、Boileau、Balzac and others have relevant discussions。Chinese bet365 mobile betting begins with the Book of Songs，Experiencing the period of occurrence of Pre-Qin Dynasty、The development period of the Han Dynasty、The prosperous period of Wei, Jin, Southern and Northern Dynasties、The mature stage of Tang Dynasty in junior middle school，Realism realizes the systematization of the theoretical system and the standardization of creative practice。Marxism fully affirms the cognitive value of realist bet365 mobile betting，Emphasis on the logic and authenticity of writers understanding real life through practice and being loyal to real life，Thus reproducing real life，Express your deep perception and understanding of life in literary and artistic works in a way that transcends the appearance of life。General Secretary Xi Jinping pointed out: “Reflecting the times is the mission of literary and art workers。”Internet novels counterattack、Destroy monsters and upgrade、Refreshing articles about success all the way，Constructed a “fantasy worldview”，But the same fantasy and fantasy are not supported by realistic logic and details of the characters’ lives，The whole thing looks suspended and hollow，Unable to enter the readers’ hearts。Online bet365 mobile betting should become high-quality、Mainstreaming，Becoming a new driving force for the growth of bet365 mobile betting，You must “learn to observe life、In-depth life，Looking for characters with a sense of the times”。For example, Qi Cheng's "Great Power Heavy Industry" restores the initial stage of China's heavy industry in the 1980s，Focus on multiple characters，Show the true social outlook，Return with details、Texture、The reality of temperature。

Second，Readers call for realistic themes in bet365 mobile betting novels。Admittedly，Travel、Rebirth、Power、The narration of bet365 mobile betting novels such as Xiuzhen brings a unique "refreshing" reading experience to readers，But with typing、Routine Internet articles continue to appear，Readers’ aesthetic demand for similar texts has also reached saturation，Reduced aesthetic psychological expectations，Aesthetic fatigue appears。In this case，Materials close to reality can provide readers with a more fulfilling aesthetic experience。simultaneously，Readers’ aesthetic appreciation ability continues to improve，Start paying attention to the realistic logic in the text，The shift in readers’ reading interests will inevitably guide the author’s choice of realistic themes。bet365 mobile betting novels with realistic themes are more in line with historical logic、Life patterns and emotional normality，This has higher requirements for writers，Must have the ability to observe reality，You must also have solid writing skills。bet365 mobile betting novels based on real life can supplement readers’ lack of life experience，This is also the new look of bet365 mobile betting novels that the market is looking forward to。

Third，Policies support the realistic themes of online novels。2015，The State Administration of Press, Publication, Radio, Film and Television launches annual promotion event for outstanding original online bet365 mobile betting works，Encourage the creation of realistic themes。2020，Selected topics for key support for online bet365 mobile betting announced by the Online bet365 mobile betting Center of the Chinese Writers Association，Mainly focused on the centenary of the founding of the Party、Works with realistic themes such as anti-epidemic projects and poverty alleviation。The number of related "works accounts for more than 60%，Some works even dominate the charts for a long time”。Starting in 2020，The National Press and Publication Administration organizes the "Excellent Online bet365 mobile betting Publishing Project on Realistic and Historical Themes"，Mainly focus on reality、Excellent online literary works reflecting life。April 10, 2023，According to statistics from the "2022 China Internet bet365 mobile betting Development Research Report" released by the Institute of bet365 mobile betting, Chinese Academy of Social Sciences，Last 7 years，Comprehensive data from multiple websites shows，The compound growth rate of realistic-themed online articles is as high as 37.2%。Outside of the policy guidance of the State Press and Publication Administration and the Chinese Writers Association，Major online writing platforms also responded positively。China bet365 mobile betting Group has held six consecutive realistic-themed online bet365 mobile betting essay contests，A total of 34,804 entries were received in the 6th Realistic Theme Online bet365 mobile betting Essay Contest in September 2022，65 year-on-year increase.1%。In the popularity list on April 30, 2023，Real-life works "Return to 2000: Captain of a Great Power" and "Mercenary War" top the popularity list。It can be seen that the creation of realistic themes in online bet365 mobile betting has achieved remarkable results，And has gradually gained recognition from readers。

The aesthetic characteristics of realistic themes in online bet365 mobile betting

Internet bet365 mobile betting is undergoing a realist turn，But it has a different realistic purpose from traditional bet365 mobile betting。

First，Contemplate the multifaceted daily life。The aestheticization of daily life was first proposed by British scholar Mike Featherstone，He believes that the current aestheticization of daily life is eliminating the distance between art and life，While transforming “life into art”, we also transform “art into life”。The realistic themes of online bet365 mobile betting fully release the desire for popular bet365 mobile betting consumption、Entertainment、Daily and other attributes，Broadens the realistic breadth of literary narrative，Many unfamiliar themes in traditional bet365 mobile betting appear in large numbers in online bet365 mobile betting，For example, "The Stars Are Shining" which focuses on autistic children，"Stars Fall into the Wind and Sand" which looks at the life of the rescue team，"The Rising Sun Police" and "A Love Letter to Mr. Mole" which praise the police，"The Glory of Nuclear Medicine" and "The Great Doctor Ling Ran" show the life of doctors，"The Road to Investment Banking" that reflects financial work，"Shang Zang" embodying workplace entrepreneurship, etc.，Widens the breadth of realistic themes，A series of professional articles emerged from this，For example, financial articles、Doctors, etc.，Loved by a regular readership。

Secondly，Detailed exploration of daily life。The realistic themes of online bet365 mobile betting are dedicated to narrating ordinary stories in daily life and the growth trajectory of ordinary people。For example, Anai's "Ode to Joy" focuses on the daily life of five young women，Create dramatic effects through the ups and downs of their daily lives，Revolving around their daily lives，Discover the poetry of life。For example, "Stars Fall into the Wind and Sand" by Beizhang，The focus is also on the daily life of rescue team members，The heroine Qu Yixian’s daily leadership routine、Travel daily life of Circle Tour，And the character’s three meals a day、Lifestyle、Work life, etc.，Throughout the main plot，It is a rich narrative of daily life when traveling in the Northwest。Even if it expresses a grand "great power narrative"，The detailed description of daily life still runs throughout。For example, "Big Country Heavy Industry" has many jokes about workshop workers、Description of daily work status with gossip。The detailed exploration of daily real-life themes in online bet365 mobile betting not only gives readers a sense of substitution and involvement，Reflects the style of the times of the Chinese people，Has popular aesthetic qualities。

Finally，Virtuality in reality observation。Online bet365 mobile betting is a product of the development of Internet technology，The reality that Internet bet365 mobile betting faces is not just the objective reality of the material world，Including virtual reality brought by the Internet。The imagination of realistic themes in Internet bet365 mobile betting bears the imprint of the Internet，Breaking through traditional realism in creative techniques，Includes time travel、Rebirth、Superpowers and other fantasy elements。For example，Qi Cheng’s "Great Power Heavy Industry" contains elements of time travel，The protagonist of the novel, Feng Xiaochen, travels to 1980， Explore China’s heavy industry with your contemporaries。The setting of time travel provides the protagonist with a future vision that is higher than that of his contemporaries, as well as professional knowledge and spiritual awareness that are ahead of the times，Enable him to lead everyone to realize the development of heavy industry in a great country。Although Feng Xiaochen has the "golden finger" setting，But his abilities are limited by the conditions of the times and social laws，The novel shows how an ordinary person uses his own abilities to grow and develop in reality，Although there are surreal fantasy elements，But the source of the subject matter is still inseparable from the real society。If there is no fantasy element of time travel，Then "Great Power Heavy Industry" is not much different from traditional realism-themed works，Losing the "refreshing" narrative and virtual reality characteristics unique to Internet bet365 mobile betting，May not be able to achieve current achievements。A time traveler like Feng Xiaochen reflects people’s rich subjective world under the development of network technology，Satisfied people to intervene in history、In-depth individual needs of reality。Another example，The eye-catching work "Golden Eyes" tells the story of the protagonist Zhuang Rui who accidentally gained the super power of strange eyes after being scratched by glass，Able to see through the internal structure of objects with the naked eye，He was also involved in an archaeological incident，The strange adventure story begins。Although the novel is full of fantasy elements，But it is still an urban life narrative，Revolving around real-life archaeological stories，The description of cultural relics promotes traditional Chinese culture，It is also a realistic movie，Works that also have the unique fantasy nature of Internet bet365 mobile betting。The imaginative creation and virtual aesthetic experience brought about by fantasy narratives are unique to online bet365 mobile betting，The addition of these elements does not weaken the reality of online bet365 mobile betting。

Theorist Roger Galotti once proposed the theory of "boundless realism"，He believes that realism is dynamic、With no end point。Internet bet365 mobile betting broadens the boundaries of realism，It reproduces virtual reality in the literary world through a certain fantasy narrative，The surreal pictures shown are still derived from reality，The final expression is realistic demands。The combination of reality and virtuality，The organic unity of fantasy narrative and realistic detailed description，Together constitute the virtuality of contemporary network bet365 mobile betting、Imagination、Unique aesthetic experience of gameplay。

　(This article is a phased result of the National Social Science Fund general project "Research on the Aesthetic Turn of Reality Contemplation in Internet bet365 mobile betting" (21BZW059)

(The author is a professor at the School of bet365 mobile betting and Journalism, Central South University)