Comprehensive foreign media reports  The official website of the University of Bristeo, UK recently reported，Researchers at the university and Oxford University in the United Kingdom found，Most Zero Economy practitioners believe that customer evaluation will affect their own work，But the platform algorithm lacks transparency and stability，Esheamed the workers' concerns about future work and income。The research results "Platform of Destroying Reputation: Unstable and Recognition Struggle in the Remote Zero Economy" is recently published in the Journal of Sociology。

 

With the increase in bet365 best casino games living costs，More and more people become zero -worker economy practitioners，They urgently expect to increase income。Recently, the largest family survey organization in the UK "Understand Society" survey and shows，There are about 600,000 zero -workers economic practitioners in the UK，They use the website、Platform or application to receive orders to make money，About 1/3 is a remote online worker。But，Practitioners of the global zero economy are facing the threat of online comments。

 

Zero -Industry Economic Platform generally adopts customer scoring mechanism。Researchers have analyzed the evaluation system of some large -scale zero -industrial economic platforms。Research data comes from London、New York、San Francisco、The qualitative interview content conducted by Los Angeles and Manila，survey Bet365 app download of nearly 900 zero -worker economy practitioners in Europe。

 

Survey results show，70%of the online zero -working economy free workers worry that the customer's malicious evaluation will affect their income。This situation has spawned the "reputation crisis"，The instability of the work of freelancers and concerns about future work continue to increase。67%of the 436 British workers agree with the existence of the "reputation crisis"，62%of the 430 other European countries also expressed their recognition。

 

Alex Wood, a sociologist at the University of Bristol University, said，Workers' concerns about negative evaluation are worthy of attention。What is even more shocking is，A malicious evaluation of the customer will bring very serious consequences，It may even make the workers unable to continue to make a living。

 

To avoid negative evaluations，Bet365 app download Many workers invest in additional time，Even paying for labor for free。Wood said，We found that some workers will continue to modify for customers for free，Make sure the customer is satisfied and gives positive feedback。If they find that the customer is not satisfied，A negative evaluation may appear，will actively cancel the order，and serve customers for free。

 

Different forms of recommendation letters and self -recommendation，Zero -Gong Economic Platform relies on algorithm system，Rating and ranking the workers based on the evaluation given by the customer and recommending it for customers，If the platform gives "new stars" and "top" tags，It means that the working quality of the workers is high and trustworthy。However, the researchers discovered，The algorithm lacks transparency according to the user feedback judgment and bet365 best casino games the ranking of the performance indicators，and very unstable，Workers are easily affected by the unstable algorithm and malicious evaluation of customers。But the platform does not have a checks and balance mechanism to verify customer evaluation，It also lacks effective procedures for remediation and correction。

 

Vili Lehdonvirta, a professor at Economic Sociology and Digital Social Studies at Oxford University, said: "This research is important，Because the platform rating and reputation system have become more and more common outside the zero -industrial economy，So，Fighting reputation crisis is not only to improve problems in the field of zero -industrial economy，also has reference significance in a wider platform economy。”

 

　　（Practicing Zhi Leisure/Compilation）