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Digital marketing thinking for the transformation of audio-visual bet365 promo codes

May 15, 2020 02:14 Source: "Chinese bet365 promo codes Sciences Journal" Issue 1926, May 15, 2020 Author: Chen Meiting

　　General Secretary Xi Jinping emphasized，We must accelerate the release of emerging consumption potential，Actively enrich 5G technology application scenarios，Drive consumption of 5G mobile phones and other terminals，Promote e-commerce、E-Government、Online Education、Consumption in online entertainment and other areas。As strategic、Basic and leading high-tech infrastructure，5G technology’s supporting role in high-quality economic and social development has become increasingly prominent。Standing at the commanding heights of the national science and technology strategy，New infrastructure construction represented by 5G technology will disruptively liberate productivity，Reconstructing production relations、Social relations and human-machine relations，Among them, audiovisual communication will be a field that will be greatly affected。When users are gradually surrounded by real-time audio and video brought by 5G technology，The relationship between audiovisual bet365 promo codes and users is given new possibilities，As a basic service in the future smart society, audiovisual services are in urgent need of transformation and upgrading。Digital marketing thinking has reference significance for realizing this transformation。

　　Digital marketing thinking helps audio-visual bet365 promo codes transformation

　　The development of bet365 promo codes has always been inseparable from the updates and iterations of communication technology，Has super high speed、Large bandwidth、Low latency、5G technology with distinctive features such as wide connectivity will make the Internet of Everything a reality，Audio-visual bet365 promo codes will definitely face people again、People and things、Challenges in the transformation of things-to-things communications。Back on the Internet 2.0 era，The production of communication content has experienced a transformation from "communicator-centered" to "audience-centered"，The "audience-centered" content production in the 5G era requires full use of new data technologies to gain in-depth insights into users，Producing targeted content based on user preferences，This is the thinking of digital marketing。Digital marketing is a marketing method based on digital technology，That is, using digital bet365 promo codes to promote products and services。Currently digital marketing has entered the Internet based on big data precision marketing3.0 era，Use the Internet, especially the mobile Internet, to collect massive user data，Understand user needs and then describe user portraits，And become more intelligent with the application and promotion of artificial intelligence、Automation。In short，The form and content of digital marketing continue to diversify with the update and iteration of information technology。Data analysis is the foundation of digital marketing，But its core and ultimate goal is to use data to understand people，Understanding the way people use technology，And then predict how people may behave，Provide them with the products and services they need。

　　For audiovisual bet365 promo codes，With digital marketing thinking, that is, using digital marketing methods，From understanding users、From the perspective of service users，Let users more actively participate in the consumption and interaction of audio-visual information。The 5G era not only brings major changes in technology，What’s more important is the major changes in bet365 promo codes user characteristics and social and cultural needs caused by technological changes。Despite the ever-accelerating pace of technology updates，But the core is to use technology to improve user stickiness，Produce quality content，Grab users’ fragmented attention。The new technological background has further broadened the thinking boundaries of digital marketing，Because 5G technology allows personal biological signs information and even psychological information to be obtained in the form of data packets，Human behavior is digitized and exchanged continuously，This means that the ability of data to predict human behavior will reach unprecedented depth and breadth。At the same time，It is foreseeable that the application of data by 5G technology will be subject to continuous technological innovation。Therefore，How audio-visual bet365 promo codes can make good use of the data characteristics enabled by 5G technology，Thus greatly improving the matching degree between audio-visual bet365 promo codes content supply and user content consumption，Achieve digital transformation and digital upgrade，It is an urgent question to think about。

　　Three dimensions of digital transformation of audiovisual bet365 promo codes

　　5G era，Traditional audio-visual bet365 promo codes communicators gradually lose the initiative in resource allocation，Technology will continue to shorten the quality gap between individually produced content (UGC) and institutionally produced content (OGC)。The newly emerging technology production content (MGC) has become an important way to produce audio-visual bet365 promo codes content，Bringing huge "technical dividends" to audio-visual bet365 promo codes，But humanistic logic, not technological logic, is the key to building a future "online" society，This is the same as the human-centered digital marketing thinking.。If the construction of 5G technical architecture is the foundation for ensuring the continued development of audio-visual bet365 promo codes，Then digital marketing thinking is the core that can support the production of multi-form high-quality content。Specifically，Socialization of digital marketing thinking、Localization、Mobile expansion of audio-visual bet365 promo codes content production in three dimensions，Exploring the digital transformation of audiovisual bet365 promo codes。

　　The essential characteristic of socialization is interaction。From 1G to 4G，The interactivity of online social networking is growing in a step-by-step manner，4G era Weibo、Feature-rich social bet365 promo codes such as WeChat have made online communication between individuals the current mainstream social model。Online social networking in the 5G era is not only an online virtual fission connection，And virtuality and reality are intertwined、Presence and remoteness coexist、The multi-dimensional integration of the Internet of People and the Internet of Things、Multiple terminals、Multi-agent interaction。Things become the new communicator，The changes in social relations and human-computer relations are accelerating the subversion of the old communication pattern，The emergence of the Internet of Things has made the competition between the Internet and mobile Internet more complicated，Part of the power of audiovisual bet365 promo codes communicators is being transferred to users as information communicators and "things" equipped with smart sensors。The effects of technological empowerment are beginning to show，The ability to interact with information has become a key indicator to measure the power of a communicator。The core of social thinking in digital marketing is to use data to analyze the motivating factors of user social interaction，In order to introduce appropriate incentive mechanisms to attract users to actively participate in audio-visual bet365 promo codes information interaction，Further produce high-quality social content to form a virtuous cycle。In the field of digital marketing，The practice of motivating user participation has been fully developed on Internet platforms, especially mobile Internet platforms，For example, Tmall’s “Double Eleven” Meow Coin building building activity in 2019 does not remain at the level of content incentives based on financial compensation，In-depth control of user psychology based on data，Proper design by physiology、Multiple psychological and other needs trigger the process of motivation，This has significant demonstration significance for the field of audio-visual bet365 promo codes。Based on the new social model derived from 5G technology and the in-depth insights of 5G technology into human physiological and psychological data，Building a general incentive model for user social interaction，It is an important topic that requires in-depth study of audio-visual bet365 promo codes information dissemination in the 5G era。

　　Localization is not a new idea，Under the trend of bet365 promo codes convergence，County and city-level bet365 promo codes in many areas have successfully implemented localization transformation。But due to technology、Limits on traffic and number of users，There is still a lot of room for development in the localization transformation of these audio-visual bet365 promo codes。4G era，Internet bet365 promo codes giants have almost taken over all the entrances for users to access the network，In the context of the era of 5G technology，These extensive connection platforms inevitably require intensive work in fine areas that focus on specialization，Provide users with richer and more diverse personalized content services。Strong connectivity is the outstanding advantage of these Internet bet365 promo codes giants，But the shortcoming lies precisely in the complexity of content caused by wide connections，Cannot satisfy users who “lose their patience”。Therefore, in Focus’s professional fields, the collaborative participation of local resources is needed，That is, the relationship between traditional audio-visual bet365 promo codes and Internet audio-visual bet365 promo codes has shifted from competition to collaboration，The development ideas of localization have also undergone new changes。The core of localization thinking in digital marketing is to use data to analyze specific regions、User needs in professional fields and even subdivided vertical fields，Provide accurate content services，Not limited to news、Traditional program services such as film, television and variety shows，But a comprehensive information service needed for life。There are currently two foreseeable trends in the localization development of audio-visual bet365 promo codes: First, audio-visual bet365 promo codes is an application scenario developed based on localization needs，If the smart home platform provides news、Entertainment、All-weather, all-round, intelligent and refined local information services such as meteorology，Avatar user’s private information manager；Second, audio-visual bet365 promo codes uses extensive platforms to connect to users，And provide professional audio-visual information for specific user groups through the data services provided by the platform。

　　Mobile life will be the main form of future life，Therefore, mobility is a revolutionary outlet for the digital transformation of audio-visual bet365 promo codes。In the 4G era, the trend of audio-visual bet365 promo codes developing towards mobile is already obvious，Terminal equipment powered by 5G technology、Transmission rate、Mobile Internet with fully upgraded connection range and more，The mobile data attributes are more prominent。One，Location data created by users on the move is valuable，Is an important reference indicator for content service providers to transmit information to specific users in the 5G era，Location-based services (LBS) may become the primary consideration in the production of audio-visual bet365 promo codes and other bet365 promo codes forms。Part 2，Multi-screen era，Any surface that can be connected to the Internet can become a terminal form of audio-visual information，This means that receiving audio-visual information through mobile terminals will be the norm for users。Therefore，Use big data technology to integrate user information on different terminals，Realize data linkage between terminals，And determine the corresponding relationship between specific information types and specific terminals，It is the information barrier that audio-visual bet365 promo codes must overcome。The core of mobile thinking in digital marketing is to fully tap the mobile information in user data，And classify and integrate according to different data attributes。Mobile information empowered by 5G technology will be more diverse、Complex，Not limited to location data and terminal data，The more popular mobile visual information driven by technology will contain more dimensions of personal information，Big data technology is needed for classification calculation，organized into a super database for precise management and service of users，To develop and utilize innovatively。

　　(Author’s unit: School of bet365 promo codes, Fujian Normal University)

Editor: Chang Chang

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