my country is currently in the rapid transformation and development period of society，Social problems will inevitably appear frequent、Sudden state。Faced with the emerging emergencies and their accompanying social public opinion，How to correctly guide social public opinion，Not only testing my country's modern governance ability，It also tested the ability and credibility of the media's media in my country。

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German sociologist Baker believes in the book "Risk Society: A new type of modernity".，Although the development of human society is not smooth sailing，Various risks have always accompanied the development of human society，but，The risk of modern society compared with the risks of the past，Whether it is the root、range，Still effect and identification difficulty，There are very different differences。Modern social risks have stronger uncertainty，More likely to surpass time and space，far beyond its geographical origin and expand open，Affects all groups in society，Even global influence。In "Risk Society"，Risks and hazards are generated as a part of modernization，Social needs to prevent and minimize these risks and hazards，or guidance。The uncertainty and high risk of modern society causes emergencies inevitable。

It can foresee，During the rapid development of China's economy，Various problems with it，For example, environmental hygiene、Fair income、Medical care, etc. will continue to emerge。Therefore, we must be awake to understand the social changes that are happening in my country at this stage，Timely searching the response strategy of emergencies，Improve the role of the country in risk management。

bet365 Play online games Urcense tests the reporting ability and public opinion guidance ability of my country's media。Taking my country ’s anti -new crown pneumonia epidemic as an example，Sudden epidemic，caught off guard in all aspects。However, with the rapid attack of the mainstream media，Tracking Report，Tracking Report，Constantly discover social hotspots and difficulties，Report and help solve the problems that emerge，and timely rumors，Perform effective communication。Publish authoritative information in various ways、Interpretation of data and sorting out the epidemic prevention and control guide，Eliminate people's panic psychology。This epidemic report not only trained my country's news communication team，It also tested the ability of my country's news media to deal with public opinion。

Of course，Reports on emergencies and public opinion guidance are not smooth sails。Each media gives play to public opinion guidance，All will be guaranteed by the long -term accumulation of media in the media。Facing major emergencies，The media is reporting the truth、Stability of public opinion and promotion of problems，Dare to speak、Precise sound，Both sings the main theme，Also use high -quality news works、Tell Chinese story in a clever way。

　　Explore the feasibility path

Summarize the experience of new crown pneumonia epidemic report，Public opinion guidance ability that is conducive to enhancing major emergencies reports。

First，Copy major emergencies，The rapid flow of information is the key to public opinion guidance。In epidemic prevention work，Timely、Public、Transparent release of communication information，Guarantee the right to the public，is to eliminate doubts、Pingtu Emotion、Basic requirements for correcting public opinion。From the perspective of the communication process，In the open information Bet365 app download flow，When people can generally see real information，Error and false information will soon be abandoned by people。For this epidemic，Multi -channel and multi -form coordinated propagation of epidemic prevention information has played a key role。In a very short time，From the central to the place，From mainstream media to corporate platform，Various rumor platforms are sprung up like rain.，Update the release of the epidemic related information in time。Some problems that occur in the early stages of the epidemic，Media through uninterrupted follow -up reports，Give response，Discovering public opinion。

Second，Seeking truth from facts，In -depth investigation，Questions and confusion are the prerequisite for public opinion。The premise of information flow is that it must be the correct and real information，Getting real information is inseparable from the reporter's in -depth survey and research。There are many paths for information dissemination of today's society，Due to the multiple choices of the media and the "information cocoon room" effect of network push，It is likely that the information that each individual see is not comprehensive，Severe fragile，Then affect cognition。Visible，News people seeking truth from facts、Excellent style of in -depth investigation，Mixed modern network society in information is more important and necessary。Therefore，The mainstream media must put the interests of the people at the first place，Have strict professional ethics，Dare a certain social responsibility。Keep in mind the purpose of public opinion guidance is to guide social emotions、Promoting social solidarity。In this major epidemic report，my country's mainstream media and social media show the social responsibility of the media，Complete information screening、Information disclosure bet365 Play online games and information guidance，Maximum the role of public opinion guidance。

third，Reports and public opinion guidance must actively participate in the social governance process。Modern Society，The media must not only let the public know the "Ran and the reason"，Also do our best to solve existing problems for the people，can better reflect the media service for the media、People -oriented purpose。In major emergencies，The spread and guidance of the media is not just let everyone know the truth，The final purpose is to promote the calming of the event and the solution of the problem。Therefore，At this time, news reports and public opinion guidance work more reflects the sharing of diverse subjects、Together、Co -construction and co -governance process。

From the historical perspective，Participating in social construction and governance is the consistent tradition of my country's media，​​Have a profound historical source。to this day，We still emphasize the role of newspapers and periodicals、Public opinion orientation role and social construction role。Our purpose is still "serving the people"，Persist in the correct public opinion orientation in the report、Adhere to service for socialist construction。In the process of social development and construction，The media even keeps close to the times，Actively report the achievements and problems in the modernization of socialist modernization，Participate in the solution of social issues，is a witness and participant of the times。

The media that the times require good should have more positive role positioning，In modern information society，Simple news reports are difficult to meet the requirements of the public for information acquisition。Face for the future，Bridge from multiple communication，Participate in the social governance process in a way to provide Bet365 lotto review solutions with news reports，Promoting the issues to get positive development and solution，will be the direction of media reporting。

Actually，Promoting the social governance participation process of the media，It is also a process of urging the media to report with problems，It is a measure of the media agenda settings and guiding public opinion。The development of modern society will face various problems，Social development and progress is based on a problem and one problem solving。It can also be said，One of the motivation for social development is the exposure of social problems -solution of social problems -continuous cycle of social development。Discover problems、Report problems and then guide the problem to solve the problem，It is an important social value of news media，It is also the social responsibility it must bear。This idea of ​​participating in social construction，It is also the theme of the current popular constructive news。

Another，my country's political system also provides political guarantee for my country's news media participation in social construction and governance。my country's system determines that the news media first assumes the guidance of ideology，Therefore, it must have promoting social identity、Social functions that condense social consensus。This social integration function can maximize the optimization configuration of public resources，Play an important role in maintaining social stability and harmony。

Fourth，For emergencies，Improve and establish reports and public opinion guidance mechanisms。In major emergencies，Public opinion is the weathervane of public opinion。Correct public opinion guidance can gather people's hearts、Gel force、Solve the problem。Therefore，Improve and perfect emergencies reports and public opinion guidance mechanisms，Let news public bet365 best casino games opinion work condensed people's hearts、Gathering forces，Create a good public opinion environment，Give full play to its powerful and unique integration function，It is a powerful support for our party to promote the modernization of the national governance system and governance capabilities。

　　Improve public opinion guidance mechanism

Combined with the practice of fighting new crown pneumonia public opinion practice，We can get some experience in sound public opinion guidance mechanisms。First，Under the principle of adhering to the party spirit of the work of news and public opinion，Completion of the top -level system design that is in line with my country's national conditions，Improve laws and regulations，Implement responsibilities and obligations，Guide public opinion as an indispensable important content of the party and state supervision system。

Next，To improve the concept of responding to public opinion，Improve risk perception，See Weizhi。For outstanding social problems，For example, environmental hygiene、Income allocation、Medical Pension、Educational equity issues issued authoritative interpretation in time，and do a good job of follow -up and follow，Provide good communication and solutions。

again，Popularization of popularization and stability of mainstream ideology，Using content construction as the fundamental，Tell Chinese Stories。Adhere to positive reports、Critical reports supplemented，Acknowledge the facts、Welling people's heart，Discovered inadequate、Solve the problem。

Last，Establish a comprehensive report and the concept of public opinion guidance，Pay attention to method and method，Use a variety of means to conduct comprehensive guidance。Use the melting media，Create a strong expert and scholar -type science popularization team，Let it be the pillar guided by public opinion in emergencies。Strengthening Bet365 app download the construction of support technology support capabilities，Efforts to create boutique articles and videos，Enhance the effectiveness of public opinion governance，Effective improvement of public opinion guidance。

　　(Author Unit: Institute of Social Development Strategy of the Chinese Academy of Social Sciences)