September 2020，General Office of the Central Committee of the Communist Party of China、The General Office of the State Council issued the "Opinions on Accelerating the Deep Integration and Development of the Media"，Clarified the overall requirements of the deep integration and development of the media。November 2020，"Promoting Media Deep Integration" was written into the "14th Five -Year Plan" of my country's national economy and social development，After the media fusion enters the "deep integration era"，It will put forward higher requirements for content creation，Need to create new requirements for creative subjects，Constantly innovation。The TV series "Shanhai Love" with the theme of poverty alleviation is a typical case。This drama has continued to rise after the show was broadcast，Getting excellent mouth on social media。Its success，The creative subject is based on "creative concept、Content expression、Construction Construction "All -round Innovation。The fundamental，It is a deep response of the creative body on the demand for the people of television culture。

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The creative concept of the TV series reflects cultural ideas。The cultural idea of ​​the TV series mainly refers to the cultural pursuit of the creative body at the level of creative concept，It directly affects the cultural potential contained in the work。"Shan Haiqing" in terms of cultural determination，Established the concept of "seeking specialization" and "seeking truth" and running through the entire creative process。The so -called "Seeking Special"，is the professional standard of ensuring content creation。bet365 Play online games The creation team of "Shan Haiqing" is led by well -known director Kong Sheng，Director talked about many attempts and efforts made by the team to ensure the professionalism in the interview。The script creation link can reflect the ultimate pursuit of this concept。When the crew started in early 2020，The screenwriter completed the field visits on the spot in Ningxia for the first time in the story。After the epidemic prevention and control tight period，The research work is limited，But the team did not supplement the plot through "imagination"，Instead, a lot of relevant information was collected，The screenwriter and the director can scrutin the details of the plot through multiple online communication、control，To ensure the attractiveness and persuasion of the plot。The prevention and control of the epidemic enters the normalization，The crew conducted a field investigation and interview two times in the crew，Determined the final direction of the script。During the shooting process，Still re -improvement of the script through continuous communication with the person who continues to communicate with the person。

The so -called "seeking truth"，I insist on telling the real story。On the one hand，Many plots in the play、The character image is not set out of thin air，but in the real story、Perform art processing on the basis of the character prototype。The creative team hopes to achieve the goal of "seeking truth" through the concept of "seeking truth" to make the poverty alleviation drama "not suspended"。The director talked about during an interview，Truth and sincerity are the secrets of successful creation of "Shanhai Love"。Another face of "seeking truth" is not to avoid real contradictions。Tradition and modernity in the process of poverty alleviation、Open and conservative bet365 Play online games collisions are fully displayed。No matter about the image of poverty alleviation cadres, it is not all the "high school"，The image of farmers is not all simple and unprepared, but also cunning and selfishness。The storyline and the character image become three -dimensional plump，Trustly enhancement。The creative team hopes to tell a "let yourself believe、Only to make the audience believe "。The cultural idea of ​​"seeking specialization" and "seeking truth" makes "Shan Haiqing" have a higher level of cultural pursuit，It guarantees the high standard of the entire creative process。

　　Content expression: the blend of compact structure and emotional narrative

"Reconstruction of Jiangnan" in the barren area is undoubtedly a good theme of poverty alleviation，But good theme requires good content expression。"Shan Haiqing" is worthy of content in terms of content expression，Especially in structure、Narrative innovation，effectively supports the cultural idea of ​​the episode。

In terms of structural arrangement，"Shan Haiqing" abandoned long、The dense structure is built，The total length of the episode is set to 23 episodes，Far less than the structure arrangement of dozens of episodes of traditional TV series，But there is a narrative space than some compact online dramas，It can reflect the vicissitudes of vicissitudes of the local area for nearly 30 years。"Shan Haiqing" selected several important time nodes of local poverty alleviation，Supplemented with a simple background introduction, start spreading the plot，Can maintain the coherence of the plot，No sense of jumping。Always grasp the main line of "poverty alleviation"，The work of grassroots poverty alleviation played by Huang Xuan runs through the entire plot。There are many characters in the play，There are many stories that happen to bet365 live casino games each character，But did not expand these stories one by one，Instead of cutting the "branch line" as much as possible，For example, the love marriage line of the protagonist "Matfu"，Use only a few transfers、A few words are introduced on the side，Save the encounter、Love、Many procedures for marriage，There is no too much rendering，But the impression that shows to the audience is not abrupt。Such the main and second clear、Compact structure，The advancement of the entire plot is very powerful，Can effectively attract the attention of the audience。

In terms of narrative，"Shanhai Love" focuses on multi -dimensional、A three -dimensional emotional narrative，Not only shows the assistance of Fujian and Ning，It also runs through the family that can easily lead to the audience、Love、Friendship、Teachers and students, etc.。In terms of assistance shaping of the two places，Successfully shaped Chen Jinshui、Ling Yinong and other lively assistant images，Show the selfless efforts of poverty alleviation people from all walks of life。In family relationship、Love、Friendship、Teachers and students' love narrative，Also breaks through single、stereotype narrative，Highlighting three -dimensional、Multi -faceted phase narrative。For example, in family narrative，Focusing on rendering Ma Defu、Mazbao’s brotherhood，The father and daughter of the President of White and President Bai，Ma's brother and sister's brother and sister love, etc.。Among them, there are misunderstandings、There are contradictions、helplessness，But more is the emotional connection of blood than water between loved ones。It is these multi -sides、Emotional power based on human nature，Summon the empathy of the audience，Make the audience constantly generate emotional resonance based bet365 best casino games on the sense of substitution。

　　Construction: Rebelling the truth with details

If the content of the TV series is not in line with its historical context，Can't restore typical environment，Then its authenticity in the eyes of the audience will be greatly reduced。"Shan Haiqing" has made great efforts in details，The details of its details are all -round，Including scenes、clothing、lines, etc.。Because the old site can no longer restore the original appearance，In terms of system，The art team re -site selected the site in a limited preparation period and created a poverty alleviation village that year。The village capacity of the entire poverty alleviation village has gone through three main periods，span for nearly 30 years，The art team will work hard to restore this huge change。In order to reproduce the scene of the mushrooms of mushrooms in the local poverty alleviation industry，The art team specifically consulted the local mushroom master，The prototype of the mushroom expert in the play requires technical information，Cooperation with local mushroom planting companies，Control the growth rate of mushrooms、output to cooperate with plot progress，Try to ensure the authenticity of the technical details。These details are indispensable for creating real situations。

The whole drama is selected by the actor、clothing、lines and other details are also in place。The performance of many actors in this play is superior，and some details of the process of seeking kung fu，Among them, actors who play the image of poverty alleviation cadres in the play，Although the appearance time is short，But the creative team carefully selected。The image of the daughter of the water -flowing character in the play，Also replaced with actors over time，To ensure the appropriateness of the character image。The clothing in the play also changes bet365 Play online games with the age、improvement of living standards continuously replace，Full of the times。In addition, dialects with local characteristics of Fujian Ning also add up a lot to this drama，Created a strong sense of regional intimacy。Reservation of real situation innovation with details is an important factor in this drama to gain the audience。

　　People point to: Professional integration to spread the main theme

"Shan Haiqing" provides new thinking for the innovation expression of the main melody film and television film and television in the media in deep integration of the media。innovative practice of "Shan Haiqing"，can be summarized as "people's nature based on professionalism"。On the basis of respecting the laws of art creation，Deep insight into the psychology of the content of the people、Changes in the acceptance method，and try to meet these needs and changes through innovative services。Here is a professionalism to create film and television creation in the era of deep integration of the media、People have a deeper understanding。For professionalism，The creative body must first understand the era of deep integration，Authority is not equal to professional。Secondly understand that the professional recognition subject is the audience，Not self -appreciation of the creator，It should form the same frequency resonance with the audience，This requires the creative subject to use content as the media、Enhance the dialogue of the work。For the people's nature，Need to create a comprehensive understanding of it。People's nature is the ideological background and characteristic advantages of my country's television culture。The people's connotation of the current television culture of my country，can be from the subject、Historical and life -like dimensions to understand。"Shan Haiqing" is done in these three aspects: treat the local people Bet365 lotto review as the main body of narrative; fully show the Chinese people's hard work、The spirit of struggle for transforming the environment; vividly express the desire to create a better life in the local people。People's nature is also the soul of the reason why this drama is successful。"Shan Haiqing" is a successful practice of the innovation of the main melody content of the media in the deep integration of the media，And more main theme content innovation is still on the road。

　　(Author Unit: School of Humanities and Communication, Shandong University of Technology)