August 27，China Internet Network Information Center (CNNIC) released the 48th "Statistical Report on the Development of the Internet of Internet Network" in Beijing。As of June 2021，my country's netizen scale is 1.011 billion，Internet penetration rate of 71.6%。The new form of the digital society in China has been taken: 888 million people watch short videos，638 million people watch live broadcast，Short video、Live broadcast is becoming a new life content of the whole people; 812 million people online shopping，469 million people call takeaway，People’s shopping methods、Dining methods have changed significantly; 325 million people use online education，239 million people use online medical treatment，Online public services are further convenient for the public。"The leap from atom to Bit is an unstoppable，Uncomfortable。”

Digital Society，It matches the digital economy，Digital industrialization、Based on the digitalization of the industry，With the widespread application and iteration development of digital information technology as the characteristics of the times，With the technological breakthrough of the Fourth Scientific and Technological Revolution as the core element，In family、Work、Education、Entertainment and other fields adopt and integrate information and communication technology social forms。From primitive society to agricultural society，Then go to the industrial society and information society，Digital society until the present，The change of each social form brings some new weather to human concepts and real life、New ideas, new problems and new challenges，Language and language life is also among them。The language effect of digital society，reflected in the change of the language Bet365 app download itself，reflected in the changes in language life，It is also reflected in the advancement of language governance and language research。

　　Bet365 app download Words are monitors of the changes of the times，Digital Age，New things are endless，New Phenomenon Different Moon，The thesaurus will continue to vomit the new and new。From 5g、3D printing、Rong media to neural network、Blockchain、Multi -experience、Human enhancement、Data Trust、Digital contact tracking，All kinds of new words and new words are endless。The media used will affect the information you want to convey，Therefore, social networks and social media have profoundly changed the interaction method in our daily life。To some extent，Digital media is creating a new type of language- "Digital Language/Digilect)。It is a variant of language in digital media，Usually use when communicating on a computer or other digital devices，It is in form、Vocabulary、Grammar and style style all have the characteristics that are very different from the previous variants，For example, expressions (such as ":)")、Digital form (such as "996")、Letter abbreviation form (such as "YYDS")、Mobile article (such as "novel、script ") and the blur of the boundary between spoken and written language。And with the further improvement of digitalization，Digital languages ​​are spreading from digital aboriginal groups to larger social groups。You can imagine，With the completion of the intergeneration of the group，Digital language may ultimately complete the replacement of the real language。While innovative language structure，The function of the language is also changing in various ways。At least three of the impressive people: First, language data，The second is the robot，Three is the digital language gap。The Fourth Plenary Session of the 19th Central Committee of the Communist Party of China Clarified the nature of the production factors，and a majority data can be included in the column of language data，Language data is restructured as a production element。This is the new development of language with economic attributes in the new era，It is also a sign of further improvement of the economic function of language。With the development of artificial intelligence and robotics，Language surpasses the tool function of interpersonal communication，has been extended to the field of people and robots，The functional domain of the language expands to artificial vision。About 7,000 languages ​​used in the world today，The top 10 languages ​​account for more than 80%of the total content of the Internet。Most of the technologies we use are based on English as the default language，Taking the English crowd as a target user，Even the documents that advocate digital rights are mostly written in English。In this digital age，The platform we rely on to keep in touch has not yet prepared for our multilingual facts，Therefore, you need to be more vigilant。

　　Digital society has produced a rich and diverse new life.Digital society has brought many changes in the basic experience of human experience with some of its inherent attributes，For example, the increasingly difficult to distinguish between reality and virtual boundaries，"Man -Machine -Nature" boundary is increasingly blurred，From information scarcity to the change of information rich state。Accompanied by these transformations，It is the digital process of human language life，For example, instant translation、Smart writing、Digital virtual human and the identity of the digital era。Translation software is the product of an information society，Enter the digital society，A large number of various types of translation apps、The translation machine came out，You can translate the basic terms or professional terms of dozens of languages ​​online or offline，Basically, it can satisfy travel abroad or short -term learning or even professional meetings、needs of international events and other scenarios，"One machine is in hand，Traveling all over the world "seems to become a reality more and more。From News、Review articles to novels、Poetry Corporation，Intelligent writing is becoming an important part of human writing chain，Even becoming a choice of replacement for some artificial writers。Although intelligent writing is still in a relatively primary stage，It is mainly limited to the strong genre and scenes in the language structure，But with big data、Effectiveness of neural networks and other technologies，The level of machine writing is also accelerating，Human -machine collaborative writing mode is rising rapidly。The rapid improvement of machine intelligence makes "human -machine interaction/person -machine -machine interaction" increasingly entering the public's daily life，A variety of robots appear in the family、Meeting、Hotel、Restaurant、Museum、Hotline answering and other scenes，Meeting with robots has become a part of people's daily life; while human -like robotics technology is becoming mature or even exposed digital virtual person，It is further expanding the communication form and communication content between people and machines in the digital era; future humans need to learn how to communicate with similar kinds，You must also learn how to communicate with the robot for effective communication。At the same time，Human beings present a kind of identity anxiety in the seams of the two major spaces of virtual and reality: "I" in virtual space and "I"，Which is "true self"，Who is "I"，"I" Where will I go。Compared with the tradition of the "I" of the traditional reality，The identity of the digital society is more profound，It is also more difficult。

　　Digital Social Expectation and Shi Xing's new language governance.Improve and develop a socialist system with Chinese characteristics，Modernization of the national governance system and governance capabilities，It is the general goal of comprehensive deepening reform of contemporary China。Language governance is an organic composition of national governance，The fourth time since the founding of New China held in October 2020、The first national language and text conference in the new era clearly proposes to "promote the modernization of language work governance system and governance capabilities"，One of the measures of modernization at the moment is undoubtedly digitalization。Digital society needs to be adapted to the language governance system and governance ability。Digital Age，Language governance in the value system、Structure System、Functional systems and evaluation systems are facing new challenges，New breakthroughs are needed。At the level of value system，How to balance the digital society de -intermediary、Intangible materialization、Diversified、Perseverance and other new value pursuit; at the level of structural system，How to handle the upgrade of language governance goals、Complexation of the governance object、Diversification of the subject of governance、The digitalization and intelligence of the governance method and the innovation of the governance system and mechanism; at the functional system level，How to use digital technology to better control language and text，How to help other areas of national governance more effective; at the evaluation system level，It is a series of problems such as the setting and evaluation effect of assessing parameters。Digital economy pulls humans into a digital society，Digital society creates a digital government，and the digital government needs digital governance。For language governance，The future may be the dialectical unity of the "five rule"、Playing effectiveness，That is "the rule of law", "moral rule", "autonomy", "digital governance", "Zhizhi"。Modernization of language governance ability，It should also be the overall advancement around these five aspects。

　　Digital society has promoted new new language research.First is the new research object，The new words and new words mentioned above and the new grammar format (such as "Fan" becomes a new formal word、"Very" decorative noun, etc.)、New semantic range (such as the change of the word "by the" employment "phrase with the changes in the semantic characteristics of the component)、The new language body brought by the new media、The use phenomenon in human -machine interaction、Calculation of Language Emotional Emotional Emotions for Artificial Intelligence、Connotation and function of language data、Digital Language Gully Questions、Digital Language Ethics Questions、Digital Language Security Questions, etc.，All are part of future language research。Followed by the new research method，On the one hand, it is the replacement upgrade of traditional research methods，On the other hand, the emergence of a new method。The former is like a social network analysis、Rise of measurement linguistics、Python and various types of crawlers technology、Electronic questionnaire、Online interviews, etc.，The latter is like data mining、Analysis of clustering、Computer simulation、Automatic content analysis and exploratory data visualization。Further is a new research concept，For example, the concept of large linguistics under the trend of new literature and cross disciplines，Research focus from language to discourse transformation，The concept of inquiry based on big data，The concept of international language life of virtual space。On the basis of the above，A emerging linguistic edge discipline seems to be out of like to come out，"Digital Linguistics"。It integrates linguistics and computer technology，It aims to cultivate in the digital age、Treatment and use of language content knowledge and skills，It will open up new space for the cross -collaborative synergy of traditional language research and information technology。

Language is the most basic communication tool Bet365 lotto review between humans and future humans and machines，Language life is the most basic of human life、The most important field，Language governance is an organic composition of modern state governance，Language research provides insights for human cognitive language itself and the relationship between language and humans。You can be sure of，These aspects will experience changes and reconstruction in the historical torrents of digital society。We need to do，Just participate in it，Go to observe、Description、Explanation、Guidance，Efforts to build a better future human world。

　　(Author Unit: School of International Culture, Capital Normal University、Language Governance Research Center)