Progressive progress with my country's poverty alleviation work,solidly promoting common prosperity becomes an important task for social development。
Now,New technical environment drives the rise of multiple news subjects,Online public opinion ecology is becoming increasingly complicated,Interpretation of common prosperity still has "noise" that is easy to cause misunderstanding,Unexpectedly need to explain the mainstream media、Clarifying function。other,It is also necessary to guide the diverse interest subject to speak and generate thinking collisions,Then constantly condense social consensus on key issues。What levels should mainstream media lead the common prosperity of public opinion? Combined with the status quo of relevant public opinion、Future practice and the need for international communication,The focus can be made from the following three levels。
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Accurate transmission of information is the prerequisite and foundation for effective guidance of public opinion。The mainstream media should deeply grasp the basic spirit of common prosperity,Timely、Pass the relevant information accurately,Grasp the opportunity in terms of timeliness。bet365 Play online games While ensuring the timeliness,Also try to maintain the integrity of information transmission,Try not to "break the context" for public opinion as much as possible。
"Seeking" magazine published a detailed discussion about General Secretary Xi Jinping's common wealth,is the example。This exposition responds to a comprehensive response to the issues of interest subjects involved in common prosperity。The mainstream media can timely、Published more completely,undoubtedly played doubts and solve confusion、Actively guide the effect of public opinion; mainstream media can also make full use of big data technology or cooperate with related professional institutions,Timely capture domestic and foreign public opinion dynamics,When discovering that there are more obvious public opinion noise,You can organize special reviews or targeted special reports、Invite senior experts for targeted interpretation and other methods,Timely the noise of public opinion、Active response,Then it has the effect of positive vision; in the face of rumors,Especially for the content that is difficult to clarify the information of the information on the Internet but it is very likely to have adverse effects,The mainstream media should also take an active response through the Internet position,On the basis of accurately grasping national policy orientation,Crack rumors in a way that netizens are easy to accept。
Such a multi -pronged approach,Communication Bet365 lotto review and interaction through high -quality information,Try to break the living space of the noise of public opinion,To create a good public opinion atmosphere for common prosperity。
Clear future practice direction
Except for accurate transmission information,mainstream media as the "main position" of public opinion,It should be adopted in various ways,Actively build a public forum,Stimulate relevant subjects to display views、Crash and confrontation,Consensus continuously on certain key issues,Settlement really has practical guidance value and forms public opinion orientation,To further guide common prosperity practice。
The first is to encourage the leaders to actively speak for key issues。This requires the mainstream media to converge through the way of building a public forum,Encourage official representatives、Authoritative experts conduct in -depth discussions。At present,The efforts of mainstream media in this area are far from enough。Followed by some more professional、More specific issues increase public opinion guidance。For example,Focusing on "the scale of the middle income group", "equalization of basic public services", "rural rejuvenation in the context of common prosperity", "common prosperity and specific industry development" and other important issues,You can invite relevant official representatives、Authoritative experts、Folk representatives, etc. conduct in -depth bet365 Play online games dialogue,A basic consensus on the basis of the deep collision of the point of view。Finally, some typical problems that may be encountered in practice,For example, "How to optimize corporate public welfare charities", "How do local governments use social donations" and other discussions,Continuously precipitated social consensus,Provide public opinion support for the formation of long -term mechanism for common wealthy practice,To promote the order of common wealth practice、Health Development,It also creates a favorable public opinion environment for the country to improve relevant laws and regulations。
Optimize international communication strategy
Now,Foreign media are also focusing on China's common wealth issues,But there is a solution phenomenon,If you think that common prosperity is a direct intervention of the market economy、Preferential to state -owned enterprise、Discrimination of private companies, etc.。These remarks are misunderstandings of common prosperity,From the side, there is still much room for improvement in our international communication on this issue。So,Mainstream media, especially mainstream media that mainly undertake external communication functions, should actively make a difference。
First,Find the force point of the common wealth of communication,Tell a good story of common wealth。The main goal of grasping the common prosperity is to let ordinary people Chinese people live a good life,It is easy to Bet365 lotto review understand、Fresh and vivid cases actively spread China's common prosperity concept。Next,Accurately grasp the misunderstanding of international public opinion on common prosperity,Active response。Clarify the policy logic of common prosperity,Clarify the position of the Chinese government,Make the relevant interest subject,If foreign investors establish more confidence。again,Do a good job of international communication with common prosperity,It is necessary to continuously improve the degree of professionalism。If you can from a global perspective,Choose a typical country、Region,Professional interpretation of its specific practices in common prosperity,Creation of its wealth、Delivery and the typical experience of allocating and preventing the differentiation of the rich and the poor conduct in -depth analysis,and make a comparative interpretation of China's historical reality。In this process,Further clarify the position of the Chinese government。So,In the relatively professional international communication process,Further enhances the understanding of international public opinion on the common prosperity of China,to win more support and cooperation,Create a good international public opinion environment for common prosperity。
To sum up,The advancement of common prosperity requires the positive intervention and public opinion guidance of mainstream media,Improve the quality of information Bet365 lotto review transmission、Promoting public opinion exchange、Actively carry out three levels of international communication,Gradually build common prosperity public opinion to lead the new pattern。Mainstream media through the spread of this issue,Continuously forming a joint force,The main purpose is to spread the policy position、Anti -Yoru、Gathering social consensus、Clear future direction,Forms the situation of public opinion guidance for internal and external linkage,Create a good domestic and foreign public opinion environment for the common prosperity practice of our country。and this job itself is also like the advancement of common prosperity,May encounter many difficulties,It also needs mainstream media to clearly clear its own character positioning,Establish a sense of historical consciousness and responsibility,Use your own advantages,Under the complex and changing new media environment,In the great journey of achieving common prosperity, the role of the leader of public opinion。
(This article is the State Social Science Foundation Project "Evaluation and Tracking Research on the Promotion of Agricultural Policy for New Media under the Strategy of Rural Revitalization" (19BXW073) phased results)
(Author Unit: School of Humanities and Communication, Shandong University of Technology)
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