Improve the international communication performance of Chinese story
November 30, 2023 10:12 Source: "China Social Sciences", November 30, 2023, Issue 2784 Author: Reporter Minghai Ying

Since the first storytelling of the Chinese Story Creative Communication International Competition in 2017,The contest attracted over 50 million people at home and abroad to participate,Call for nearly 155,000 pieces。On mainstream social media at home and abroad,Related topic views reached more than 300 million times,over 500 million crowds。A few days ago,The "China Story International Communication Efficiency Index Report" released by Huazhong University of Science and Technology (2022-2023) Focus on Chinese stories -the relational perspective between international audiences,People mentioned around the field of international communication、Things、object、Field、Five narrative elements of the mirror,Announced the International Communication Efficiency List of Chinese Stories。Mirror narrative differences of the Chinese story of the Chinese story by studying the list of various lists,Discuss how to comprehensively improve the international communication efficiency of Chinese story。

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The key to telling Chinese stories is to be able to tell Chinese stories of different time and space at the same time。Chen Xianhong, Dean of the Chinese Story Creative Communication Research Institute of China University of Science and Technology, said,Tell the traditional Chinese cultural story,Can promote Chinese cultural values,Enhance cultural attractiveness; tell the development story of modern China,Can present the new style of China's development in the new era,shows national vitality and Chinese cultural creativity; tell the open story of China in the context of globalization,Can show the responsibility of China's responsible country,Highlight the attraction of international cooperation and the credibility of Chinese culture。

In specific practice,Professor Tang Runhua, a professor at Dalian University of Foreign Languages, believes,To grasp and talk and talk、Features and commonality、What you want to say and want to hear、Four groups of relationships such as newsletter and newspaper worries。He said,To respond to the common concern of human beings,Focus on the general problem that affects the development of human society、Major questions,Hot spots that bet365 live casino games are widespread in the international community、Key Questions,Affairs that have a significant impact on the vital interests of the people and daily life。Follow the law of international communication,Study information needs and accept habits of foreign audiences。Based on this,Tell Chinese stories in the form of love,Efforts to meet the various information requirements of foreign audiences for China。

Good stories are often cut in from the perspective of life,See you big,Integrate Chinese and foreign in the localization context,Integrate Chinese and foreign in the localization context,Tell "Big Questions" with "Little Story",Look at "Big Scene" from "Small Caps"。Sun Mudi, director of the Journal Center of Contemporary China and the World Research Institute, explains how to make daily life based on case analysis、From the perspective of ordinary people、Through a flat language、Tell Chinese story with a peaceful attitude。To further promote the improvement of quality and efficiency of the international communication of Chinese stories,Zhao Lin suggestion,Improve the internationalization level of Chinese stories,Strengthen international participation,Add multi bet365 live casino games -language expression; make full use of intelligent communication means,Innovation Chinese Story content,Broaden Chinese Story Communication Channel,Construction of a Chinese story display platform; strengthen the combination of traditional culture and modern communication means,Refine and display the elements of Chinese civilization,Highlight the connotation of Chinese culture。

  Establish a global communication system with Chinese characteristics 

Internet is an important steering of human communication activities。In a knowledge community who is not present in the body,Knowledge Sharers look for "Share Us",But more about encountering "Share others"。In the case of "other" mutual,Does Chinese knowledge sharing possibility of reciprocity? to this end,Professor Shan Bo, a professor at the School of Journalism and Communication of Wuhan University, said after the research on the SNS Q & A platform.,essentially,Chinese knowledge sharing has constituted a typical cultural inter -sexual problem。In his opinion,Should be "Depart from others",Avoid the influence of personal hobbies,Then see others、Hear others、Understand others,Multi -dimensional vision of constructing culture。

The vitality and risks Bet365 app download of group gathering and spreading coexist。Sui Yan, a professor at the School of Journalism of Communication University of China, believes,On the one hand,The high degree of liberalization of the information brings vitality to the society,shaped new social methods and social scenes,Extended the subjective power mechanism,The consciousness of the subject is gradually rising,Released Volkswagen's empathy。On the other hand,The uncertainty of the source of faith、The high -speed flow of information、Mutuality of communication, etc., also strengthened social risks。

To cope with digital gap、Information imbalance and other challenges,Professor Chen Hong at the School of Communication of East China Normal University is clarifying the characteristics of international strategic communication research、On the basis of what steering occurred in the study of strategic communication,Try to build an international strategic communication communication mechanism innovation model in the context of digital culture。Shi Xu, a professor at the Contemporary Chinese discourse Research Institute of Hangzhou Normal University, proposed after analyzing and judging the limitations bet365 Play online games of mainstream transmission at home and abroad,Contemporary Chinese discourse has a series of excellent and important cultural quality and laws,It can become an important foundation and resource for eliminating human dilemma and contradictions。In his opinion,"Autonomous Innovation" exercise law、"Overall Comprehensive" cognitive vision、"Dialectic connection" thinking method、The communication strategy of "balanced and harmonious" and the "unspeakable" communication strategy,Guidance、constraint、Support、Maintaining the Chinese people’s discourse practice。It should be inherited、Relying on、Use these national cultural wealth,The global communication system that constructs Chinese characteristics。

Editor in charge: Cui Bohan
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