Important starting point for promoting the development of rural tourism in my country
November 06, 2019 at 09:24 Source: "China Social Sciences" November 6, 2019, Total No. 1809 Author: Luo Shumei

In recent years,With the development of the economy and society and the improvement of people's living standards,Tourism has become the main leisure and entertainment method of the masses。Where,Rural tourism is increasingly becoming the main force of the development of the new round of tourism。Document No. 1 2017 clearly requires "vigorously developing the rural leisure and tourism industry,Cultivation of a village and towns for livables and livables "。Looking at the world,France as the birthplace of rural tourism,After more than a century of exploration,Its business philosophy and management experience have become increasingly mature,Can provide reference and reference for my country's development of rural tourism。

The problems of rural tourism in my country include the following aspects: First, the positioning of rural tourism is not accurate enough。Rural tourism in France refers to the rural residential environment and the folk customs of the countryside、Culture、Scenery、Tourism activities based on agricultural production。Rural tourism in my country,Usually called "leisure agriculture" and "agricultural tourism",The rural picking and farmhouses originally originated in the suburbs of urban areas。Due to the intersection of the concept and the fuzzy positioning,Some places have not studied the connotation of rural tourism,Failure to deeply understand the bet365 live casino games positioning and development of rural tourism。and real rural tourism should be a natural sightseeing、Leisure vacation、Complex with a folk customs and folk experience。Take Huangcheng Village, Yangcheng County, Shanxi Province as an example,The Emperor Xiangfu Tourist Scenic Area established by a set of unique ancient buildings in this place,Not only depicts a "natural landscape painting",A "humanistic landscape map" also launched,Become a mature model for my country to achieve rural revitalization with rural tourism as a carrier。

Second, the management of rural tourism is not in place。On the one hand,Some local governments have insufficient investment in rural tourism,Rural tourism infrastructure is relatively backward。Some travel attractions are muddy and difficult to do,Some lack of enough parking lots、Hands, etc.,Some difficult to provide sufficient accommodation conditions,Can't satisfy the tourists、Live、​​line、Tour、Buy、Consumption needs of the six elements of entertainment。On the other hand, the management of rural tourism practitioners is not in place。Take France as an example,Related management departments not only set up an agricultural tourism service office,It has also formulated a very complete laws and regulations。The owner of the "temporary living farm" must introduce the history of the farmers to the guests、Daily operation of the farm。Catering requires providing local dishes with local characteristics and simple and diverse。Visible,Only through laws and regulations clearly regulate rural tourism business entities in tourism services、Receiving facilities bet365 Play online games and equipment、Standards in the rural environment and other aspects,can we truly promote the development of rural tourism for excellent development。

Third, the characteristics of rural tourism products are not high enough。Different from general products,Each rural tourism product and its system built by the product should maintain its authenticity and uniqueness。France clearly specifies its farm sales agricultural products,If the main agricultural products must be produced by yourself,and the main raw materials of the product cannot be purchased out in principle; the auxiliary materials can come from other production areas,But its production and processing must be carried out in the farm,Therefore, the uniqueness of each farm product is guaranteed,Avoid the homogeneity competition between agricultural products between farms。Current,Some places in my country have not fully combined with local characteristics or exert their own advantages,Introduction of unique tourism products with local characteristics,Most of them are re -packaged and repeated sales of existing products,Dedicated that products in various regions are seriously homogeneous。Vigorously develop fruit and vegetable mining garden,But because the picking cycle is too short,Make travel products single,Unable to form a sustainable development trend。

Develop rural tourism,Help promotes the integration of the rural one, two, three industries,Promoting rural production、Life、Ecological Trinity Development。Considering the above practical problems,In the future, we should focus on "accuracy", "aggregation force" and Bet365 lotto review "new life" as an important starting point,and make the same direction,Promote the development of rural tourism in my country。

First,Based on local tourism resources,Send a good "precise force"。Rural tourism should first be based on tourism resources in rural areas in my country,Arena scenery、V country style、Humanities and folk customs are the starting point,The main body of tourism business is based on the model of "government+enterprise" or "enterprise+farmers"。First, we must conduct in -depth investigations of local tourism resources,Perform regional tourism resources on the basis of fully understanding and mastering。Second, according to "Plan first,Post -Development "concept,Incorporate rural tourism into the development of the local tourism industry for planning and accurate positioning,Reasonable layout、distinctive features、Diversified development rural tourism system。For example,For the lush vegetation、Scenery beautiful、Areas with excellent environment,It can explore and create a forest park model; for a specific folk customs、Garden Construction、Place of cultural relics and monuments,Can develop and create a folk cultural village model;、Fishing、Comprehensive agricultural zone of board and lodging,You can adopt a leisure farm mode。Third is to implement tourism resources integration。Due to the current characteristics of small rural tourism,Resource integration should be carried out according to the actual situation of the local area,Create a unified brand from the perspective of tourism,Forming travel joint。

Second,Strengthen rural Bet365 app download tourism management,Send a good "aggregation force"。Under the guidance of General Secretary Xi Jinping "Green Water and Qingshan is Jinshan Yinshan",Government departments at all levels and related departments shall be in accordance with the overall requirements of the construction of ecological civilization,Further strengthen rural tourism management,Send a good "aggregation force"。First, you have to perform your duties,Also cooperate。On the one hand,Governments at all levels must play a good leading role,Establish and improve relevant regulations and systems,Form it in combination with the actual situation、Implement the preferential policy、Management Policy、Service policy and other policy measures。On the other hand,Relevant departments must cooperate with all departments,Effectively give full play to your own responsibilities,Co -planning the development blueprint of rural tourism in the region。Second, to increase the investment in traffic infrastructure,Improve the road of rural tourism。Considering my country's complex and diverse geological and geological and natural conditions,Development of rural tourism must be planned according to local conditions、Construction、Maintaining rural tourism roads and related infrastructure,Realize the rural tourist spot、Line、Noodles' large fusion。Third, to improve the village appearance and village appearance,Improve tourist satisfaction。This requires the system to summarize the shortcomings of rural tourism in various places in infrastructure and service management,Powerful to make up for shortcomings,Combined bet365 live casino games with beautiful rural construction、Precision poverty alleviation、The "Three Revolution" in rural environmental governance,Accelerate the construction of public facilities in tourism villages、Tourism service construction,Be better to show the beautiful rural style。

third,Make Young Rural Tourism Products,Send a good "new life"。As socialism with Chinese characteristics enters a new era,Under the promotion of the rural revitalization strategy,Rural tourism in my country is moving towards specialization、Creative Development。This requires us to do a good job of doing excellent rural tourism products,Send a good "new life"。First, to fully tap rural tourism in ecological protection、Production labor、Lifetime、Traditional culture and other characteristics and advantages,Launched the local representative rural tourism products。Second, the use of diverse marketing methods for promotion and publicity。For example,With the help of festival activities、Newspapers and magazines、Exhibition, exhibition and other methods to increase the publicity of tourism products; use "Internet+", "Culture+" and other cross -border fusion,Create rural tourism characteristic projects and boutique routes,Improve the core attraction and uniqueness of rural tourism; actively "go global",Publicity of tourism spots and products in the whole society、Recommendation、Promotion,Make full use of rural tourism resources in various regions。Third is to strengthen the concept of sustainable development。During the development of rural tourism,To minimize the damage to the ecological bet365 live casino games environment as much as possible,Strengthen the protection of folk culture,Building a good industry and society、The harmonious development system of human and nature,Sustainable development of rural tourism。

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