In recent years，With the development of economy and society and the improvement of people’s living standards，Travel has become the main form of leisure and entertainment for the masses。Among them，Rural bet365 new user promo is increasingly becoming the main force in the new round of bet365 new user promo development。The Central Committee’s No. 1 document in 2017 clearly requires “vigorously developing the rural leisure bet365 new user promo industry，Cultivation of characteristic villages and towns that are livable and suitable for business”。Look at the world，France as the birthplace of rural bet365 new user promo，After more than a century of exploration，Their business philosophy and management experience have become increasingly mature，Can provide reference and reference for the development of rural bet365 new user promo in my country。

The problems existing in rural bet365 new user promo in my country include the following aspects: First, the positioning of rural bet365 new user promo is not accurate enough。Rural bet365 new user promo in France refers to the rural living environment and rural folk customs、Culture、Scenery、bet365 new user promo activities based on agricultural production。And my country’s rural bet365 new user promo，Often called "leisure agriculture" and "agritourism"，Originally originated from rural picking and farmhouse entertainment in urban suburbs。Due to the intersection of concepts and the ambiguity of positioning，Some places have not studied the connotation of rural bet365 new user promo in depth，Failed to deeply understand the positioning and development of rural bet365 new user promo。The real rural bet365 new user promo should be a combination of natural sightseeing、Leisure vacation、A complex integrating folk customs and experience。Taking Huangcheng Village, Yangcheng County, Shanxi Province as an example，The Imperial City Prime Minister’s Mansion tourist attraction was established based on a unique group of ancient buildings，Not only depicts a "natural landscape painting"，Also launched a “Humanistic Landscape Map”，Become a mature model for my country to achieve rural revitalization through rural bet365 new user promo。

Second, the management of rural bet365 new user promo is not adequate。On the one hand，Some local governments have not invested enough in rural bet365 new user promo，Rural bet365 new user promo infrastructure is relatively backward。The roads in some tourist attractions are muddy and difficult to navigate，Some lack adequate parking lots、Bathroom, etc.，Some find it difficult to provide adequate accommodation，Cannot satisfy tourists’ taste for food、Live、row、游、Purchase、Consumption demand for six elements of entertainment。On the other hand, the management of rural bet365 new user promo practitioners is not in place。Take France as an example，Relevant management departments have not only established an agricultural bet365 new user promo service office，We have also formulated a very complete system of laws and regulations。If it is stipulated that the owner of a "temporary farm" must personally introduce the history of the farm to visitors、Daily operations of the farm and other contents。For catering, simple and diverse family dishes with local characteristics are required。Visible，Only through laws and regulations that clearly regulate rural bet365 new user promo business entities in bet365 new user promo services、Reception facilities and equipment、Standards for rural environment and other aspects，Only in this way can rural bet365 new user promo be truly promoted to a better and better development。

Third, the characteristics of rural bet365 new user promo products are not outstanding enough。Different from ordinary products，Every rural bet365 new user promo product and the system built from the product should maintain its authenticity and uniqueness。France has clear regulations on the agricultural products sold on its farms，If the main agricultural products must be produced by yourself，And in principle, the main raw materials of the product cannot be purchased from outside；Various materials can come from other production areas，But its production and processing must be carried out on the farm，Thus ensuring the uniqueness of each farm’s products，Avoiding homogeneous competition for agricultural products between farms。Currently，Some places in our country have not fully integrated local characteristics or given full play to their own advantages，Introducing bet365 new user promo products with unique local characteristics，Mostly repackaging and repeated sales of existing goods，Resulting in serious homogeneity of products in various regions。Some places vigorously develop fruit and vegetable picking gardens，But because the picking cycle is too short，Making bet365 new user promo products single，Unable to form a sustainable development trend。

Develop rural bet365 new user promo，Help promote the integration of primary, secondary and tertiary industries in rural areas，Promote rural production、Life、Ecological Trinity Development。Considering the above practical issues，In the future, we should focus on "precision power", "cohesion power" and "new power" as important starting points，Make it work in the same direction，Promote the development of rural bet365 new user promo in my country。

First，Based on local bet365 new user promo resources，Develop "Precision Power"。Rural bet365 new user promo should first be based on the bet365 new user promo resources in the vast rural areas of our country，With pastoral scenery、Country customs、Humanities and folk customs are the starting point，The bet365 new user promo business entity is mainly based on the "government + enterprise" or "enterprise + farmer" model。First, we need to conduct an in-depth investigation of local bet365 new user promo resources，Develop regional bet365 new user promo resources based on full understanding and mastery。The second is to follow the "plan first，The concept of "post-development"，Incorporate rural bet365 new user promo into the overall development of local bet365 new user promo industry for planning and precise positioning，Form a reasonable layout、Distinctive features、Diversified development of rural bet365 new user promo system。For example，For dense vegetation、Beautiful scenery、Area with excellent environment，You can explore the forest park mode；Have specific folk customs、Garden construction、Places of cultural relics，Can develop and create a folk culture village model；Suitable for sightseeing、Fishing、Comprehensive agricultural area with food and accommodation，Leisure farm mode can be adopted。The third is to integrate bet365 new user promo resources。Due to the current small and scattered characteristics of rural bet365 new user promo，Integrate resources according to actual local conditions，Create a unified brand from the perspective of global bet365 new user promo，Form bet365 new user promo synergy。

Second，Strengthening rural bet365 new user promo management，Develop the "cohesion force"。Under the guidance of General Secretary Xi Jinping’s concept of “lucid waters and lush mountains are invaluable assets”，Government departments at all levels and bet365 new user promo-related departments should follow the overall requirements for ecological civilization construction，Further strengthen rural bet365 new user promo management，Develop the "cohesion force"。First, everyone must perform their duties，We need to work together again。On the one hand，Governments at all levels must play a leading role，Establish and improve relevant laws and regulations，Defined based on actual conditions、Implement preferential policies、Management Policy、Service policies and other policies and measures。On the other hand，All relevant departments must work together，Perform your responsibilities effectively，Work together to plan the development blueprint for rural bet365 new user promo in the region。The second is to increase investment in transportation infrastructure，Improving rural bet365 new user promo roads。Considering my country’s complex and diverse geology, landforms and natural conditions，The development of rural bet365 new user promo must be well planned according to local conditions、Construction is good、Maintain rural bet365 new user promo roads and related infrastructure，Realizing rural bet365 new user promo spots、line、Great fusion of noodles。The third is to improve the appearance and appearance of the village，Improve tourist satisfaction。This requires a systematic summary of the shortcomings of rural bet365 new user promo in various areas in terms of infrastructure and service management，Make great efforts to make up for the shortcomings，Combined with beautiful rural construction、Targeted Poverty Alleviation、“Three major revolutions” in rural environmental governance，Accelerate the construction of public facilities in tourist villages、bet365 new user promo service construction，Better display of beautiful rural scenery。

　Third，Making excellent rural bet365 new user promo products，Develop your “new energy”。As socialism with Chinese characteristics enters a new era，Promoted by the rural revitalization strategy，my country’s rural bet365 new user promo is becoming more distinctive、Creative development。This requires us to make excellent rural bet365 new user promo products，Develop your “new energy”。First, fully explore the role of rural bet365 new user promo in ecological protection、Production work、Lifestyle、Characteristics and advantages in traditional culture and other aspects，Launch rural bet365 new user promo products that are representative of the local area。The second is to use diversified marketing methods for promotion。For example，Take advantage of festival activities、Newspapers and magazines、Increase the promotion of bet365 new user promo products through exhibitions and sales；Utilize cross-border integration such as "Internet +" and "Culture +"，Create rural bet365 new user promo special projects and quality routes，Improve the core attraction and uniqueness of rural bet365 new user promo；Actively “go out”，Carry out extensive publicity of tourist spots and products throughout society、Recommendation、Promotion，Make full use of rural bet365 new user promo resources in various regions。The third is to strengthen the concept of sustainable development。In the process of rural bet365 new user promo development，To minimize damage to the ecological environment，Strengthen the inheritance and protection of folk culture，Building a good industry and society、The harmonious development system between man and nature，Realizing sustainable development of rural bet365 new user promo。

　(Author’s unit: School of Humanities and bet365 new user promo, Hunan Communications Vocational and Technical College)