With the in-depth development and structural transformation of monopoly capitalism on a global scale，The mutual promotion of social change and technological iteration has given capitalism many faces and diverse forms of bet365 casino bonus。Computer-based in the second half of the 20th century、In the context of the third scientific and technological revolution developed by the Internet and information technology，“New imperialism” and “accelerated capitalism” have become iconic concepts describing new changes in contemporary capitalism。In artificial intelligence、Robotics、Quantum information technology、In the fourth technological revolution driven by virtual reality and biotechnology，The deep penetration of digitalization into production methods seems to have further differentiated media bet365 casino bonus、Digital bet365 casino bonus、Platform bet365 casino bonus and other self-active independent bet365 casino bonus forms，Thus, the digital dimension of the productive application of information technology is increasingly separated from the field of material production，Become the dominant force for bet365 casino bonus to divide surplus value in actual movement。Clarify the fundamental differences between bet365 casino bonus’s information construction method and the digital logic of capitalist production and their critical stances，Is the necessary prerequisite to reveal the conspiracy between media technology and bet365 casino bonus to create the illusion of materialization separated from social labor。

　　bet365 casino bonus’s information construction method and its post-structuralist critical strategy

The accelerated development of networking and digitalization has made the service industry and information industry rank first、The secondary industry accounts for a larger proportion of the gross national product。Since the 1960s and 1970s，People use "media age" and "information age" to express such an epoch-making consciousness of "breaking" with traditional society，That is, the synchronicity and interactivity of the Internet as an interactive medium strengthens broadcasting、The new bet365 casino bonus reality constructed by the language function of television and other broadcast media) has been separated from the steam engine、Modern industrial capitalism with internal combustion engines as the driving force for development。The internal structure and meaning of information exchange not only restructures the way of communication between people，And it increasingly dominates the organizational form of bet365 casino bonus production and the status and role of non-material labor in the production process。In the process of the focus of surplus value production and realization constantly shifting to the field of consumption，The symbolization of commodities and the exchange of symbolic commodities increasingly rely on individual bet365 casino bonus identity construction and media information exchange。Media information technology continues to shape individuals’ experience of existence in simulated reality or virtual reality through new language experiences and symbolic self-referential systems，Based on the role of individual subjectivity in material production、The theory of modernity centered on rationalism continues to decline。

Since the mid-20th century，The linguistic turn of postmodernism and various social theories interpenetrate each other，Poststructuralism provides a new conceptualization of social fields and semiotic analysis strategies for understanding the configuration of interactive media on a different basis from modernity。In order to activate the explanatory tension of Western Marxist social critical theory on interactive media governance methods and power logic，Revealing the social roots of postmodernist cultural conditions，Mark Post connects TV commercials with Baudrillard、Database and Foucault、Electronic Writing and Derrida、The combination of science and Lyotard，Reveal the practical methods and power mechanisms of media language to construct digital identity for individuals through the critical strategy of post-structuralism，Shifting the focus of social critical theory from material production to information exchange、From structural changes in the mode of production to the identity construction of modern subjects、From class analysis of social living conditions to symbolic analysis of individual self-construction。Decentralization、The postmodern subject and cultural and political consequences of destabilization are directly inverted into a realistic social situation constructed by interactive media，Post’s perspective on post-industrial society changes from the actions of autonomous subjects to the information construction method of bet365 casino bonus，That is, the process of self-construction in social space of the multiple identities of modern subjects that have been completely dissolved by interactive media。The power domination method of capitalist media technology has established an internal consistency with the fragmented identity of the postmodern subject and its resistance narrative，Pointed out by Post，His turn to poststructuralism foreshadowed the development of information approach theory，That is, this theory reflects the theory of production methods and at the same time replaces this theory。

Explain how interactive media and its information technology create a world that is divorced from the representation of things、Self-referential language system and its discourse power，The post-Marxist position that constitutes Post’s tradition of advancing and developing critical bet365 casino bonus theory。This position attempts to replace the modern foundation of Marx’s production mode and its relationship with productive labor with the postmodern bet365 casino bonus context of information mode、Overarching commitments related to human liberation。In Post’s opinion，The reason why two categories can be replaced，Because of oral、Writing、Interactive media and other information methods not only constitute the stages of the historical continuity of people’s communication methods，The focus of bet365 casino bonus criticism has shifted from modern industrial capitalism to postmodern media capitalism。Post thinks，Today’s culture gives “information” a certain fetishistic significance。However，If we use Baudrillard only from the perspective of rhetorical structure、Post and other post-Marxist “symbol fetishism” and “information fetishism” replace “commodity fetishism”，With Manuel Scatter、The "information capitalism" and "digital capitalism" proposed by Dan Schiller and other sociologists replace the industrial capitalist society headed by steam mill production described by Marx，The complex ways in which socioeconomic formations and sociotechnical formations interact will be obscured。

Although Post tried to adhere to Marx’s critical stance on capitalism through post-structuralist strategies，And emphasizing that the information method is not the study of the production of information itself at the technical or communication level、Exchange and consumption，Rather, it illustrates how the information mode of interactive media technology re-configures the modern subject and its political power rule by shaping new language experience at a specific stage of capitalist development。The dominance of media technology as power technology is diffused in every corner of all bet365 casino bonus life，Post pointed out based on Foucault’s panopticon theory，Decentralized、Anonymous network dominance of power relations disintegrates the ultimate goal of society as a whole、A modern liberation plan using class struggle as a revolutionary strategy，Resistance in the postmodern context is the local resistance of diasporic individuals or minority groups in daily life as a multi-polar political force。Because Post regards the information mode as the starting point for replacing the mode of production or the logical premise of critical theory，Rather than as the inevitable result of the development of bet365 casino bonus productive forces or the realistic starting point of the interaction between media technology and capitalist production methods，Therefore，Information approach theory although trying to avoid nihilistic consequences，But it still slides towards the postmodernist dissolution of the bet365 casino bonus-historical foundation。

　　Capitalist production mode and digital bet365 casino bonus form

Social critical theory and post-Marxist critical strategies in the Western Marxist tradition，Keeping technology rationally、Space steering、Daily life、The symbolic turn and other manifestations of social contradictions are connected with Marx’s critical stance on capitalism，While clarifying many aspects of contemporary capitalism and new changes in the form of bet365 casino bonus，To a certain extent, it also departs from the research task that Marx emphasized in the "Introduction to the "Critical Outline of Political Economy"" to focus on revealing the general laws of bet365 casino bonus movement。Contemporary social theory through information-capitalism、Numbers-the replacement of rhetorical structures such as capitalism，Empirical description and analysis of the social and economic reality of capitalism at a specific historical stage。However，The expression "capitalism" is not usually used in Marx's manuscripts，But "civil society", "bourgeois society" and "bourgeois society" as the material basis of productive forces。In Marx’s view，Any tool、Technical changes in machines and the way labor is organized，Only under certain social conditions can it function realistically。

It is different from the general social economic theory based on positivism or the social critical theory that shares the premise of modern rational metaphysics，Marx set his research goal to reveal the development laws of capitalist social and economic forms。Whether it is a product、Money or other production factors such as technology，It is through this social form that they obtain their exact form of expression，When bet365 casino bonus has not yet become the dominant factor in the socio-economic form，Product、The function of money as bet365 casino bonus is only as yet undeveloped、Purely abstract provisions。For that matter，Marx emphasized that these economic categories cannot be arranged in the order in which they play a decisive role in history，The formation process and executive functions of special bet365 casino bonus forms should be explained according to their mutual relationship in modern bourgeois society or their status and role in the internal structure of society。Marx described commercial bet365 casino bonus、Industrial bet365 casino bonus、Agricultural bet365 casino bonus、Financial bet365 casino bonus and other fully established bet365 casino bonus forms are regarded as components of total social bet365 casino bonus，Because these different forms of bet365 casino bonus perform different functions in the reproduction and circulation process of total social bet365 casino bonus，Thus distinguishing itself from other bet365 casino bonus forms as a special form of existence。Part 4 of Volume 3 of bet365 casino bonus divides merchant bet365 casino bonus or commercial bet365 casino bonus into two forms or subspecies，"That is, commodity operating bet365 casino bonus and monetary operating bet365 casino bonus"。Inspection of the general laws of the capitalist mode of production，It is the complex reality of the reproduction of bourgeois society or capitalist social relations，Reflected in the self-activity of social organisms with the transformation form of economic category of bet365 casino bonus as the starting point and end point。

In the era of industrial capitalism where Marx lived，Media communication and information technology only serve as production factors that have not yet been fully developed in the accumulation of total social bet365 casino bonus，In the incidental field of the industrial bet365 casino bonus production department。The mutual promotion between capitalist socialized large-scale production and the productive application of media technology，In the field of productivity and production relations, the two-way construction process of information capitalization and bet365 casino bonus informatization is continuously unfolding。The capitalization of information through the universalization of media communication technology in the fields of social production and life，Make knowledge、Information and data become accessible、Processing and using resources and assets that can be possessed，And becoming more generalized、In the abstract dimension，Making bet365 casino bonus the dominant form of informationization，The digital form of bet365 casino bonus assumes specific functions in the accumulation of total social bet365 casino bonus。bet365 casino bonus informatization means the comprehensive penetration of media communication and information technology into the mode of production，Make the reproduction and circulation process of total social bet365 casino bonus faster、Smooth，bet365 casino bonus pours into media technology in large quantities in pursuit of excess surplus value、Artificial Intelligence、Future investment in virtual reality and other fields。bet365 casino bonus informatization means，The bet365 casino bonus form that performs functions of information exchange in the actual movement of real bet365 casino bonus can occupy a greater proportion in the surplus value distribution of total social bet365 casino bonus。

Different bet365 casino bonus forms play certain executive functions in the reproduction and circulation process of total social bet365 casino bonus，The executive function of bet365 casino bonus determines the different proportions of total social bet365 casino bonus to the distribution of surplus value at different historical stages of capitalist development，And caused separation from material production、The materialized illusion of distributing surplus value according to a certain proportion of individual bet365 casino bonus。In the anti-globalization trend presented in the second decade of the 21st century，Media information technology developed as a social productive force continues to act on the deep structure of the reproduction of capitalist social relations，Global political and economic forces transcend the boundaries of nation-states，Continuously shaping the development direction of interactive media technology and the form of digital bet365 casino bonus in a flatter manner。Knowledge、Acquisition of information and data、Filter、Integration and transformation as independent bet365 casino bonus forms，To overcome the tendency of over-accumulation of bet365 casino bonus、Core resources and key areas to achieve accelerated growth of residual value。The competition for discursive power surrounding digital structures and digital labor，Even split from multinational enterprises、Rebuilding the international division of labor and expanding the global industrial value chain into geopolitical strategic areas between countries。

Based on the above-mentioned changes of the times，Poststructuralist critical strategies for the way bet365 casino bonus constructs information，Obviously it is impossible to fundamentally explain the formation process of digital bet365 casino bonus form and its relationship with the neoliberal capitalist anti-globalization trend。Essential criticism of simulated reality and its materialized appearance，Need to return to the capitalist mode of production from the information mode，The technical form of interactive media information in the essential provisions of the general laws of bet365 casino bonus movement、The economic form of information capitalization、The political form of individuals constructing multiple digital identities and the elucidation of postmodernist cultural ideology as contemporary manifestations of the basic contradictory movements of capitalism。

In the two-way construction of information capitalization and bet365 casino bonus informatization，What follows is division of labor and cooperation、Industrial Structure、Production organization form、Media Technology、Labor skills、Comprehensive and profound social changes in various fields including intellectual property rights，Socialized production enables various factors、The links and their mutual relationships and modes of action have become organic links in the movement of the socio-economic form towards the overall。Digital bet365 casino bonus form is the inevitable result of the development of social productivity，Not only the “collusion” between media technology and bet365 casino bonus logic，Fundamentally speaking, it is the development of material production and communication methods。If only digital capitalism or digital bet365 casino bonus is taken as a given premise，You will fall into the external criticism of bet365 casino bonus determinism or technological determinism，Restore various complex digital representations directly into the logic of bet365 casino bonus，Or the huge progress in socialized production brought about by the productive application of media technology，It just comes down to the technology itself，Instead of the power of free labor、The power of social bonding between people。For that matter，The independent digital bet365 casino bonus form provides an in-depth study of the integrity of the capitalist socio-economic form、Fundamental changes provide a realistic starting point。The embodiment of the explanatory principles of Marxist historical materialism in the field of digital bet365 casino bonus research，Requires the realistic conditions of “collusion” between digital technology and bet365 casino bonus logic to be revealed in the organic movement of social and economic forms、Specific methods and their operating mechanisms，Reflect the structural changes in the capitalist mode of production in the digital era into the internal connections of the economic categories。

　　(The author is a professor at the Institute of bet365 casino bonus Philosophy and Chinese Modernization and Department of Philosophy, Sun Yat-sen University)