Analysis on the transformation of television communication in the era of big bet365 best casino games
January 14, 2020 08:35 Source: "Chinese bet365 best casino games" January 14, 2020 Issue 1857 Author: Jing Junmei

This is an era where big bet365 best casino games affects all aspects of life。McKinsey Consulting Company first proposed the concept of “big bet365 best casino games”,And predicted: “People’s mining and application of massive bet365 best casino games,Heralds a new wave of productivity growth and consumer surplus。”Nowadays,This prophecy is and will continue to be confirmed。With big bet365 best casino games on production、Intervention in all aspects of life,Promoted the transformation of the entire information dissemination model,The television industry faces an important paradigm shift。

  bet365 best casino games-driven overrides business-driven

The traditional TV industry is mainly business-oriented,Activity aims at task completion。Therefore,Resources matched to specific activities、Technology、Equipment and manpower deployment,All business-centered。In this production mode,TV pair production content、Audience needs、Advertising effect、Lack of scientific and effective market analysis on communication channels and other participating links,Empirical decision-making and subjective judgment have become more common industry behaviors,This leads to a disconnect between the product and the market、Supply and demand are not aligned、It is difficult to connect advertisers and audiences,Industrial value cannot be realized well。And has a large amount (Volume)、Velocity、Variety、Value、Big bet365 best casino games technology with distinctive features such as veracity,It can just make up for the above defects。

The era of big bet365 best casino games,bet365 best casino games has become a very important resource。When "multi-screen interaction" and "mobile Internet" become the norm,Acquisition of bet365 best casino games resources between different platforms、Communication and collaboration between different links are particularly important。The particularity of big bet365 best casino games,Not just about mastering huge bet365 best casino games information,It is more about professional processing of these meaningful bet365 best casino games。In other words,The key to utilizing big bet365 best casino games to achieve profitability in any industry,It lies in realizing bet365 best casino games “value-added” through bet365 best casino games “processing”。The TV industry is complex,And each link will generate massive bet365 best casino games during operation。How TV production can achieve bet365 best casino games “value-added” around strong communication goals,The key lies in effective bet365 best casino games mining and analysis,Provide various information services、Improve operational efficiency、Promote mutual cooperation。In the process of such a transformation,TV’s bet365 best casino games center becomes a bet365 best casino games management and processing center,And the production of content products、Production and transmission are adjusted and optimized based on the information formed by bet365 best casino games analysis,Perform real-time monitoring and real-time decision-making,Realize full utilization of resources。Not only that,What big bet365 best casino games embodies is a kind of orientation and trend judgment,Accurate bet365 best casino games analysis is beneficial to organizational strategy formulation and competitive strategy,Improve the TV station’s ability and influence in accurate communication。

  “bet365 best casino games is King” undergoes a latent change

With the emergence of the "audience center" theory,The personalized needs of the audience have an increasing impact on information dissemination。Audience’s emotions、Attitude、Will、Emotion、Experience and other factors are increasingly restricting content production,Getting stronger and stronger。So,All aspects of the television industry are trying to reflect audience needs as much as possible。And for the broad audience,No matter how the form of the medium changes、How communication technology develops、How the audience’s way of receiving information changes,They still consume content products。In fact,Technological progress, especially the emergence and application of big bet365 best casino games,Making audience media contact、Information acquisition、Consumption experience and other behaviors have become easier、Convenient and efficient。At this moment,Content products consumed by the audience,Not only includes well-known TV content such as TV news、Reality show、Talk shows and other TV programs,Also includes audience interaction while watching、A series of consumption and emotional experiences such as games and shopping。

Some people say that today is an era of information overflow。So how do broad audiences find their favorite content products from massive information?Schramm’s probability formula of media selection can give us some inspiration。He pointed out,"Media selection probability" is equal to "media effect" divided by "effort level"。In other words,The audience’s content product consumption process is a search、Compare、The process of measurement。Which content and services can bring them higher utility (psychological satisfaction) and lower cost,The higher the likelihood that these contents and services will be selected。Big bet365 best casino games era,Which medium can more effectively target people’s personalized needs,Able to provide more comprehensive services for these personalized needs、Faster information and services,This means that this medium can increase the numerator value of the formula,Improve your attractiveness to the audience or users,Form your own unique advantages。In the communication ecosystem composed of many media,Television is one of them that is trying to compete,Can you capture the TV audience,It also depends on its ability to control the audience。

  Precision marketing replaces one-way bet365 best casino games

In traditional mode,The series of processes in the television industry from production to dissemination are essentially the value realization process of the product,Belongs to "one-dimensionality"。In the era of big bet365 best casino games,This value realization process has changed,The production process of content products is more of a "two-way" process。This is also the result of the two-way development of content and services。TV content resources、Information resources、Program resources are no longer limited to the television field,Instead, new communication forms and communication styles are formed through media integration,Transmit freely and efficiently across different channels,Rich and diverse display on different terminals,Three-dimensional and multi-dimensional reflection on different products,So that IP resources can be fully and repeatedly used,Maximize the market value of the industry。

Analysis of the full sample through big bet365 best casino games,Using the advantage of quantity to reduce the uncertainty caused by individual differences,Weaken the inaccuracies caused by human factors with the complexity of bet365 best casino games,Replaces conventional causal logic with correlation between bet365 best casino games。The new processing model of big bet365 best casino games,Through bet365 best casino games mining and analysis,Enables the owner to have stronger decision-making power and deeper insight。Those “unrevealable details”,It is an important element to discover and understand the true content of information and the relationship between information and information。People take advantage of it,Be closer to the truth,Thus improving the ability of process optimization。

Big bet365 best casino games analysis of TV,It is through the viewing behavior of TV audiences、Analysis of social behavior and consumption behavior,Observe more accurately、Understand and analyze the audience’s personal preferences and personalized needs,To control market changes。Based on mastering user bet365 best casino games,The TV station builds a giant cloud information service platform,A huge collection of text、Audio and video information,Relying on information processing technology to achieve information classification and screening、Excerpts and in-depth processing。Then,Low-cost personalization of messages and audiences through technology、Intelligent matching between customized requirements,Realizing on-demand supply of information and services。Finally,Accurately deliver the information and services needed by the audience to individuals,Also provides convenient online finance or online payment methods,Realize the social value and industrial value of products。

 (Author’s unit: Beijing Academy of bet365 best casino games Sciences)

Editor: Zhang Jing
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