In recent years，my country’s Bet365 lotto review academic circle shows a scene of academic prosperity。However，What is the international influence of Chinese Bet365 lotto review studies、What is its position in the world and what is the internationalization of China’s Bet365 lotto review studies，They are all worthy of our in-depth review and reflection。Bet365 lotto review studies have developed in China for nearly 40 years，The localization characteristics of my country’s Bet365 lotto review academic community have emerged，The style of the Chinese school of Bet365 lotto review research has also been basically formed。However，In the process of Chinese academic “going out” and integrating with international standards，Social sciences generally lag behind natural sciences，Bet365 lotto review is no exception。Take external Bet365 lotto review research as an example，The academic community plays and sings by itself、The phenomenon of talking to oneself is not uncommon，This type of academic research has very limited guiding role in international Bet365 lotto review practice。

Interculturality theory tells us，In the process of promoting the external dissemination and exchange of academic research，Need to grasp the balance between multicultural commensurability and incommensurability。Chinese academic “going global”，It is to form an academic dialogue mechanism；Diversity recognition and academic mutual tolerance that form research paradigms；Formation of convergence of academic interests and academic concerns。Among them，Establishing a dialogue mechanism is the top priority for China’s Bet365 lotto review studies to “go global”。

　“Going global” faces obstacles

Should be acknowledged，There are Bet365 lotto review barriers in the current internationalization process of Bet365 lotto review academic research，This Bet365 lotto review barrier is caused by the following factors。First, political and academic bias。Academia in Western countries, especially developed countries in Europe and the United States，There is a widespread sense of cultural superiority and institutional superiority。Some Western scholars adhere to the concept of Western cultural centrism，There is a certain bias against academic research on China’s political and cultural system。The second is the incompatibility of academic research paradigms。The development history of Bet365 lotto review studies in my country is relatively short，Most of the academic team came from journalism and other disciplines，Various research methods and paths，Not integrated with the mainstream tradition of empirical empirical research in the West, especially the United States。Third, the discourse system is incompatible。The nation-state discourse method that has been formed for a long time in my country’s academic circles，Has a profound impact on Bet365 lotto review research，This kind of discourse is consistent with the emphasis on individuals in Western behavioral science research、The academic discourse systems focusing on metaphysical phenomena are different。Fourth is the lack of academic exchange platforms and Bet365 lotto review channels。Chinese Bet365 lotto review studies move towards the world and integrate with international standards，The most common problem is that Chinese scholars rarely speak out at international conferences，Publish less influential academic results in mainstream Western journals。

　The integration of localization and internationalization creates something new

Since the first national Bet365 lotto review seminar was held in Beijing in November 1982，Chinese Bet365 lotto review research has gone through nearly 40 years of development。Introducing Western Bet365 lotto review Studies from the Early Stage，To the formation of the localization trend of Bet365 lotto review studies，Bet365 lotto review studies have completed the basic mission of Sinicization。The research themes of Chinese schools of Bet365 lotto review are increasingly close to the development of Chinese society and Bet365 lotto review practice，There is an increasing emphasis on independent innovation in the construction of the Bet365 lotto review discipline in my country，Reflects the strong pursuit of promoting the Sinicization of Bet365 lotto review studies。The localized development of Chinese Bet365 lotto review studies is reflected in academic issues，Showing gradual expansion、The process of deepening and refining，The goal of “Sinicization” is becoming increasingly prominent and the thinking on the construction of Sinicization is getting deeper and deeper，is the most meaningful link。

How to coordinate the relationship between localization and internationalization，Related to the future of academic development of Bet365 lotto review studies in China。It is crucial to broaden the global perspective of academic research in the 21st century，Study、Learn from advanced Western academic concepts、The way of thinking is an important way for my country’s Bet365 lotto review research to integrate into the international academic system。Therefore，Facing the social reality of my country’s rapidly changing media development，Discussing the path of integration and innovation，Including discussing the importance of integrating Eastern and Western Bet365 lotto review theories，Study the intersection between Bet365 lotto review studies and other humanities and social disciplines、Integration and interaction，Discuss the integration of journalism and Bet365 lotto review，Expand the horizons of journalism, etc.，These are all positive actions of our country’s academic community。The reason why we should emphasize the localization of Bet365 lotto review academics，Because of many local issues and social systems、Basic national conditions、Cultural customs, etc. are inseparable。Contemporary China is transforming from traditional mass Bet365 lotto review to social network Bet365 lotto review，New question、New phenomena continue to emerge，The localization of Bet365 lotto review studies is to strive to explore how to interpret these issues with Chinese characteristics in the local context。Same，Chinese academic circles think about international Bet365 lotto review issues，It also provides Chinese solutions for the study of international Bet365 lotto review issues。

Thinking about China’s issues from an international perspective，It also provides a new field of Bet365 lotto review research for the international academic community。Integration and innovation in the current Chinese context involve many sub-fields，such as Internet public opinion research、Research on Bet365 lotto review and Crisis Public Relations、Media Ecology、Media Environmental Studies、Media culture and cross-cultural Bet365 lotto review、Digital Bet365 lotto review and artificial intelligence, etc.。The issues that Chinese academic circles are concerned about have basically synchronized with those of Western academic circles，Some research is even at the forefront of international academics。Therefore，Studying localization issues is the first step to going global。Overall，Only when local issues are studied in depth can international attention be truly aroused。Chinese academic “going global”，The international academic community needs to understand the logical starting point of Chinese Bet365 lotto review research，Is the research issue something that humans need to face together，What perspective is the thinking of Chinese academic circles based on?，Whether it is culturally compatible and whether a consensus can be formed on thinking about the ultimate goal。These are all outstanding issues that need to be solved in China’s academic “going global” strategy。

　　Deepen Bet365 lotto review and interaction

Effectiveness of academic Bet365 lotto review in Bet365 lotto review studies，The necessity of Bet365 lotto review should be highlighted。In Western cultural philosophy theory，Interculturality as the expansion and application of intersubjectivity in the cultural field，Provides a theoretical basis for dealing with the relationship between different cultural subjects in the current multicultural context。If you analyze the Bet365 lotto review ability of academic Bet365 lotto review from the perspective of Western interculturality, you will find that，Bet365 lotto review is far from enough in the current academic internationalization process。Man is the sum of all social relations，Bet365 lotto review and interaction between people must exist，Otherwise there would be no social relationships。Habermas regards communicative behavior as an interaction between subjects，The result of interaction is the Bet365 lotto review behavioral context、Coordinate each other’s behavior or behavior plans。The formation of interpretation and consensus is very important in the Bet365 lotto review and interaction process of Bet365 lotto review research，The dialogue mechanism to realize academic Bet365 lotto review can start from the following aspects。

First, strive to eliminate academic bias in Western academia，Show Chinese School、Advantages of Chinese style。Strengthen academic exchanges and academic interactions，Through the “come in” and “go out” strategies，Let Western academic circles understand the past and present of Chinese academic circles，Also let Western academic circles participate in the study of China’s media reality。For example，In external Bet365 lotto review，Let Westerners understand China’s intentions and concept of peaceful development，We must let Western scholars understand Chinese values ​​first，What impact does China’s development have on the world，So that Western academic circles can provide useful suggestions on China’s external Bet365 lotto review。The second is to integrate academic research paradigms，Let China’s Bet365 lotto review research be expressed in an internationally accepted research paradigm。China needs to learn how to build models、How to carry out quantitative research on variable relationships，Thus forming a research consensus，Accepted by the international mainstream academic community。The third is to actively create Bet365 lotto review opportunities，Add Bet365 lotto review platform。Actively carry out international conferences、International academic publishing、International visits and other various forms of academic exchange activities，Let both parties participate in discussions on international hot topics and China issues，Achieve mutual understanding。The fourth is to build the Chinese Bet365 lotto review theory system on the basis of strengthening the explanatory power。Chinese Bet365 lotto review studies must have a say in mainstream Western academic circles，It is crucial to build a scientific academic research system，Strengthen the power of interpretation，Borrowing academic language and theories from Western discourse，Building a Bet365 lotto review research system that integrates China and foreign countries，Only in this way can we win the understanding and recognition of the Western academic community。

With the development of society，Promotion of global integration，China’s Bet365 lotto review research will eventually go global，Integrate into the international discourse system。To change the cognitive bias of Western countries towards Chinese Bet365 lotto review research，It is very necessary to build a complete Bet365 lotto review research system。

(The author is a professor at the School of Bet365 lotto review, Suzhou University)