In bet365 new customer offer，Regardless of the governance body、Object，Or in terms of the process of governance，People occupy the core position，Therefore, scholars such as Xin Ziqiang proposed to pay attention to the human heart，Achieving “Government from the Heart”，This is regarded as one of the important ways to modernize national governance capabilities。However，While academia and practice are dedicated to exploring how to govern from the heart，The new social reality has changed，One of them is a robot that is widely used in social life。As the world’s largest robot market，The average annual growth rate of my country’s robot market has been above 20%，Covers industrial production、Education and Medical、Government Services、Social companionship and other fields。It can be said，Robots have significantly changed our social life，And raised a series of new questions about bet365 new customer offer practice。

　　Incorporating robots into the scope of bet365 new customer offer

The object of bet365 new customer offer is social public affairs，Especially various issues related to people，The ultimate goal is to enhance the people’s sense of gain、Happiness、Sense of security。Based on a pragmatic perspective，If the robot has an impact on the achievement of the goal，should be included in the scope of bet365 new customer offer。On the positive side，Robots have indeed played a huge role in all walks of life，Can improve the effect of bet365 new customer offer。For example，Robots can provide legal aid services to humans、Perform city management tasks，Process more efficiently、Processing and delivering public information。But on the negative side，Excessive trust or reliance on robots may cause a series of physical and psychological harm to humans。Survey by Smith and other scholars，There is a general concern about robots，72% of respondents are concerned about the potential consequences of robot applications，42% of users do not accept bots，Even the more familiar users are with robots, the more they think robots are useless、Unpleasant。Visible，Whether it’s the objective impact of robots or people’s subjective feelings about them，All are closely related to bet365 new customer offer goals。Therefore，Robots should be included in the scope of bet365 new customer offer。

bet365 new customer offer is the group decision-making of multiple governance subjects around social and public affairs、The process of negotiation and co-governance。In this process，There are various ways for robots to enter bet365 new customer offer。First，Robots are the promoters of social and public affairs。For example，Robots may cause career changes、Social anxiety、Realistic issues such as technological gap。Second，Robots are objects of bet365 new customer offer，The governance body needs to correctly understand and define the role of the robot、Application scope and rights。Third，Robots participate in the bet365 new customer offer process，Including behind-the-scenes information collection、Processing、Decision，And government information release in front of the stage、Public communication, etc.。If we accept the reality that robots have in fact become a part of bet365 new customer offer，The space left for discussion lies in how to understand the attributes of robots and their relationship with humans，And how bet365 new customer offer stakeholders can better respond to this reality。

　　Correctly understand the dual attributes of bet365 new customer offer

The name robot itself implies the dual roles or attributes it may have in human bet365 new customer offer life: "machine" as a tool and "emotion" as a partner。Academia has two different views on this。McKnight and others believe，Robots do not have moral attributes，Therefore, we clearly object to drawing analogies between human interaction and “human-robot” interaction (i.e., human-machine interaction)。Some scholars have compared people’s emotional reactions in interpersonal games and human-computer games，When interpersonal games are discovered，Nonsocial emotions displayed by humans (satisfaction、Frustration) no difference，But people rarely show bet365 new customer offer emotions (such as pride when playing games with robots、Guilt)。These evidences support the view that robots are “tools” and “machines”。However，Some scholars have also raised objections。Jung and others analyzed human brain activation during human-computer interaction，Discovered when working with robots with human-like faces，People have stronger brain activation，This activation mode is different from interacting with the machine。Baker and other scholars also pointed out，If the robot has a high degree of anthropomorphism，The interpersonal communication model can be better transferred to the human-computer interaction process。Visible，With the development of robot form and "human-robot" communication model，Robots will increasingly be endowed with “human-like” emotional attributes。

Specific to the field of bet365 new customer offer，The dual attributes of robots may cause conflicts in many aspects。First，The challenge of robots to human beings’ unique social functions and social existence value，This is also an important source of people’s general worry and anxiety about robots。Second，The relationship between humans and robots in bet365 new customer offer。Especially in human-machine interactions with social attributes such as social service fields，Users’ emotional projection of robots may weaken the boundary between humans and robots。The above issues require bet365 new customer offer entities to re-understand the emotional value of robots to users，Correctly coordinate the relationship between humans and robots in bet365 new customer offer practice。Third，Ethical dilemmas that may arise from the development of robot intelligence。If the robot only has an instrumental role，The improvement of its intelligence will be mainly beneficial to improving the efficiency of human production and life。However，If the robot also has an emotional role，And participate in decision-making and practices related to bet365 new customer offer，The high development of its intelligence may cause a series of ethical problems，Such as the conflict between human rights and robot rights、Reshaping of social morals and ethical norms, etc.。

　　Psychology’s response to new concerns about bet365 new customer offer

The massive application of robots is a new practice in bet365 new customer offer，Also inspired research in psychology and other fields。However，Should be admitted，Current psychology-related research lags far behind the application practice of robots。Focus on bet365 new customer offer issues caused by robots，Psychology urgently needs to respond in the following areas。

First，Monitoring robot-induced changes in bet365 new customer offer mentality and assessing their potential impact。As mentioned before，People’s mentality towards robots is ambivalent，And there is an "uncanny valley" effect，That is, when the robot is too similar to humans，Can cause people strong anxiety and worry。When people think of robots as companions、Believe in the developmental nature of the human mind，There will be a stronger willingness to cooperate with robots。Cao and other scholars also discovered，People’s recognition of robots and artificial intelligence may inspire some unethical behavior。Visible，Robots will trigger a series of changes in bet365 new customer offer mentality，Researchers and relevant departments need to pay enough attention to it，And assess its impact in a timely manner，Guide its development。

Second，Exploring the interaction patterns and psychological patterns between people and robots。When interacting with robots，There are two modes of instrumental communication and social communication，People invest different cognitive and emotional resources in the two modes，Need to be treated differently by bet365 new customer offer entities。From the perspective of modernizing the capabilities of bet365 new customer offer subjects，Need to accurately identify the interaction patterns between people and robots in different situations or fields、Psychological Laws，And adopt different governance logics and strategies。For example，For instrumental communication，Social "management" may be appropriate；For social interactions，More group decision-making and consultation and co-governance are needed。

Third，Examining the applicability of existing bet365 new customer offer theories in human-machine interactions。Although researchers are accustomed to making analogical reasoning between human interaction and human-computer interaction，But there are differences between the two in many aspects，If robots do not have the same mind and morality as humans。Therefore，Some theoretical frameworks born from interpersonal communication are difficult to directly transfer to human-computer interaction。Since the application of robots is not to replace the original human interaction，Instead, it expanded its content、Increased its complexity，Researchers may need to first revise the original theory to adapt to the new situation，And then construct an effective theoretical explanation framework。

　Fourth，Building a new bet365 new customer offer model that includes robots。Robots may exist as both subjects and objects of bet365 new customer offer，It may also be an effective way and practical carrier of bet365 new customer offer，Therefore，In the future, it may be necessary to rebuild a new bet365 new customer offer model or top-level framework that includes or integrates robots，To guide relevant theoretical research、bet365 new customer offer practice and even the development of the robot industry。

　　(Author’s affiliation: School of Economics and bet365 new customer offer, Shanghai Maritime University)