Internet new media has become a new era for young bet365 new user promo to understand information、Receive education、An important way to express thoughts，Subtlely influencing the thoughts and behaviors of young bet365 new user promo，Brings new opportunities and challenges to ideological and political education in colleges and universities。The reform and innovation of online ideological and political education in colleges and universities has become an inevitable choice。The new era of network ideological and political education extends from the traditional "physical field" to the "virtual field"。The model of applying Internet thinking to ideological and political education has become very common in major universities，All universities are seeking new breakthroughs in the "Internet + Ideological and Political Education" model。Through online ideological and political education，Implementing “Four Histories Education”，It is of great significance to improve bet365 new user promo’ moral education practice。This article is based on the analysis of the psychological characteristics of college bet365 new user promo born after 2000，By studying the new characteristics of bet365 new user promo’ thoughts and behaviors in the Internet environment，Exploring specific strategies for colleges and universities to rely on the Internet to carry out ideological and political education，Thus transforming the largest variable, the Internet, into the largest increase in ideological and political education work in colleges and universities。

　　The impact of the Internet on young bet365 new user promo

　　Post-2000 college bet365 new user promo grew up with the Internet，Is the "native" of the online virtual world，Real life and the online virtual world have a dual shaping effect on them。In order to deeply understand the thoughts and behavioral characteristics of young bet365 new user promo in the Internet environment，The research team collected 1,600 student online questionnaires from eight electronic information universities across the country、400 student offline questionnaires，Convened 10 symposiums for young bet365 new user promo，Exploring the ideological status of young bet365 new user promo under the perspective of the Internet。

“The thoughts and behaviors of young bet365 new user promo born after 2000 have shining points。They have active minds，Strong thirst for knowledge，Have a broad vision，The understanding of society gradually becomes more rational，Thoughts are full of changes，Dare to innovate，Desire to make a difference。“Post-2000” college bet365 new user promo can skillfully use network technology，Continuously enrich the breadth of knowledge with the help of the Internet，They are eager to express their thoughts and opinions，Will confide in others through the Internet，To gain support from others、Care and comfort，Thereby enhancing self-identity。

You can also see it，In the context of the Internet society, young bet365 new user promo born after 2000 also have some problems。First, ideals and beliefs are not firm enough。They are in the outlook on life、World view、Important period for the formation of values，Dependence on the online world is easily penetrated and influenced by Western ideology，Being confused by the erroneous trend of historical nihilism and developing negative thoughts。Second, political ideology is immature。They are greatly influenced by entertainment news that dominates Weibo’s hot searches，There is a downward trend in attention and enthusiasm for participation in national events。What needs to be noted is，Most bet365 new user promo know important current political information through software push，Not actively and consciously paying attention to current affairs information，Lack of political acumen and political insight。Third, psychological problems are highlighted。Internet cultural works of varying quality have a negative impact on the psychology of young bet365 new user promo，Tend to show egoism，Lack of collective consciousness，Easily addicted to various online games，Escape from reality，Lack of courage to face difficulties，Weak ability to withstand setbacks。Fourth is the lack of network identification ability。Internet language is widely spread among young bet365 new user promo in the new era，Having a certain impact on his thoughts and behavior，Some of these words that are not in line with the core values ​​of socialism have seriously affected the self-perception of young bet365 new user promo。In addition，The special anonymity and virtuality of the network environment，Making some young bet365 new user promo easily bewitched by bad remarks。Fifth, more and more bet365 new user promo are prone to indulge in the fast-food culture of short videos such as Douyin，Seeking satisfaction and happiness in the virtual world，Consumption of concentration，It is even difficult to distinguish between the Internet and reality。Sixth is the lack of learning and exploration spirit。The knowledge young bet365 new user promo obtain through the Internet lacks authority and reliability，May lead to impetuous academic style。

　　New media path to improve ideological and bet365 new user promo effectiveness

The shining points and problems in the thoughts and behaviors of young college bet365 new user promo in the new era are closely related to new media。Improving the effectiveness of ideological and political work，Need to prescribe the right medicine，By attracting、Service、Expression、The way to guide the "four-in-one"，Sub-module、Categories、Carry out ideological and political education work at multiple levels，Guide young bet365 new user promo to grow and become talents。

Relying on the network platform，Enhance the effectiveness of ideological and political education。Weibo、WeChat、The openness of new media platforms such as Douyin、Sharability、Interactivity，Provides a broad practical platform for ideological and political education in colleges and universities。Ideological and political teachers can create a personal homepage，Publish content rich in ideological and political theory on relevant platforms，Photography to interpret the party’s line、Instructional video on policies，Upload regularly，Convenience for teachers and bet365 new user promo to learn，Steadyly promote the construction of online education platforms in colleges and universities。

Feedback on teaching results，Carry out ideal and belief education。Can rely on new media platform，Carry out online and offline theme activities，Expand your audience，Enhance publicity effect，Cultivate good study habits and a hard-working learning spirit。Carry out work on improving the academic style of college bet365 new user promo，Through the communication platform that serves teachers and bet365 new user promo - "iLearning"，Strengthen learning management，Strengthen the chemical inspection system，Improving the evening self-study system，Establish an academic early warning system，Improving the communication system for bet365 new user promo and parents，Smooth channels for bet365 new user promo’ learning appeals；Provide competition information and teacher database for bet365 new user promo；Carry out professional guidance on academic planning，Know the bet365 new user promo’ situation in time and give feedback， Better coordination of management education models between teachers and bet365 new user promo。

Promote daily management，Establish a sense of collectivism。Except Weibo、WeChat、Tik Tok and other mainstream new media platforms，Yiban also has a certain influence among college bet365 new user promo，Compared to other platforms，Better protection of student privacy，Student information is only analyzed by the school for big data summary。College counselors are the main personnel used in Yiban，Yiban’s data information system allows them to understand bet365 new user promo、The main effective ways to pay attention to bet365 new user promo。By improving functions、Optimization service，Help enhance Yiban user stickiness。Let bet365 new user promo take the initiative to use the Yiban system，All records and information form the collective memory of relevant individuals in the online community，Using this memory as the basic unit to form the school、 Class、Identification of communities and other collectives，And then guide bet365 new user promo to establish a sense of collectivism。

Create online works，Promote and spread good customs。You can use Weibo、Tik Tok and other platforms，Encourage college bet365 new user promo to display their subjective initiative and innovative spirit，Create Internet cultural works that conform to the core values ​​of socialism，Encourage bet365 new user promo to transform from viewers to creators，Get a sense of attention and satisfaction，Mobilize the enthusiasm of young bet365 new user promo，Create a good campus culture and campus identity；Establishing "Counselor Douyin Workshop"，Publish short videos on Douyin to popularize mental health knowledge，Strengthen the construction of academic style，Highlight the youthful enthusiasm and talent of young bet365 new user promo in the new era。

Breaking through the bottleneck of education，Create scale ecological effect。Universities use Weibo、WeChat、New media platforms such as Douyin release short video content that promotes the core values ​​of socialism，We have achieved certain results so far。But there are two major bottlenecks in its mainstream content that need to be broken through: First, vigorously increase the content of college bet365 new user promo’ learning career planning，The second is to strengthen the ideological guidance of college bet365 new user promo。

Guide bet365 new user promo to publish content that belongs to university study and life，Seize the breakthrough point of ideological and political education for college bet365 new user promo，Create scale ecological effect，Create a good social atmosphere。Produces linkage effects horizontally and vertically，Unified linkage between multiple universities horizontally，Innovative activity content format，Guide bet365 new user promo to carry out ideological and political education。By carrying out a series of special activities，Drive surrounding universities to form a regional effect。Promote positive energy through publishing、Short video content that spreads the red gene，Combining college bet365 new user promo’ social practice activities and school development results，Create a series of video content，Record bet365 new user promo’ ideological growth and school development in the form of short videos，Increase bet365 new user promo’ sense of campus identity。

Colleges and universities can closely follow the themes of the times，Use the Internet to think，Continuously expand the coverage and influence of the network ideological and political work platform，Make full use of Weibo、WeChat、Douyin、The creations of online media platforms such as Yiban are close to the thoughts of college bet365 new user promo、Works of study and life，Form a joint publicity force，Continue to expand the influence of online ideological and political education communication，Realize online education。

　(This article is a phased result of the Jiangsu University Philosophy and Social Science Research Fund Project "The Dilemma and Path Construction of the Ideological bet365 new user promo Discourse of the 'Post-00s' Under the Background of Internet Public Opinion" (2019SJB030)

(Author’s unit: Propaganda Department bet365 new user promo Party Committee of Nanjing University of Posts and Telecommunications)