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"Unity and Mobilization Mass" is an important dimension for the role of grass -roots party organizations in the new era to play a strong fighting fortress，The results of mobilization work also reflect the organization and management capabilities of a grass -roots party organization。Especially in the village，With a large number of farmers entering the city、Entrepreneurs，Population flow is constantly accelerating，and the state's continuous investment in rural development and the continuous improvement of farmers' self -education，Make the rural lifestyle、great changes in living standards，Personalized demand is increasing，These changes also bring new challenges to the party's rural mobilization work。

　　"Internet+" new management mode

August 17, 2013，The State Council released the "Broadband China" strategic implementation plan，Broadband has become a national strategic public infrastructure for the first time。It is reported，2020 China's broadband network basically covers all administrative villages。The opening of the "last mile" of the network infrastructure，Let more people use the Internet。Comprehensive construction of information infrastructure and full coverage provides strong support for the implementation of the "Internet+" national strategy。In the keynote speech of the 2nd World Internet Conference in 2015，President Xi Jinping emphasized that my country will vigorously implement the "Internet+" action plan。

As a new management mode，"Internet+" changed the traditional communication bet365 Play online games and collaboration method，Especially due to the popularity of mobile terminal devices such as smartphones，The communication between people becomes more timely、Instant，The corresponding traditional communication method is also changing。Around the Spring Festival 2020，The epidemic of new crown pneumonia has triggered a major national emergencies in public health.，It has a huge impact on the normal production and life of the people。Facing the sudden epidemic，Under the strong leadership of the party，In addition to using traditional propaganda mobilization measures，Give full play to the role of the Internet，Use WeChat、Weibo、Live and other communication channels，Real -time reporting of the epidemic information，Mobilization of the whole people、"Epidemic"、Precise policy、joint defense joint control，Quickly curbing the spread of the epidemic。"Internet+" as a new type of management mode，It shows its high -efficiency traits in the field of social mobilization。

　　"Internet+" new thinking method

The so -called "new" is compared to traditional industrialization thinking，Internet thinking is a kind of thinking that reflects business democratization，is a user -supremaneous thinking。Internet thinking emphasizes "Open、Collaborative、Share、Co -rule "，The purpose of the government service emphasized by our party is fully fit。The 19th National Congress of the Communist Party of China proposed: Persist in people -centered。Take the people's longing for a better life as a goal，Putting the interests of the masses at the first place at any time，Together with the masses，Keep the most close contact，Persist in rights for the people、Love is the people department、Lisa is the people's conspiracy。From this，"Internet+Rural Mobilization" as a new type of mass mobilization bet365 live casino games mode，Its core purpose is in line with the fundamental purpose of "people's interests first"。

"Internet+" is simply "Internet+various traditional industries"，But it is not to add the two simply。"Internet+" emphasizes the use of information communication technology and Internet platform，Make the Internet with traditional industries or traditional management models deeply integrated，Create a new development format or an innovative management model。The purpose of the implementation of the "Internet+" mode is to use an advanced information technology service system，Provide innovative paths and solutions for problems encountered in the current process of society and economic development。More importantly，"Internet+" has greatly developed media forms，Effectively expand the space of public opinion，greatly improved interpersonal communication channels，Deeply affects the formation mechanism and spread of public opinion，Become a new way to spread the spread of popular culture、New platform for social public services、New method expressed in social sentiment and public opinion、New channels for political and orderly participation、New support of scientific and reasonable decisions，It has also become a new choice for our party to improve rural social mobilization。

　　"Internet+" new mobilization mode

In the process of practicing the new type of mobilization mode of "Internet+Rural Mobilization"，You need to grasp six words，is "Connection、Communication、Interaction。

First, we must be widely connected。Weaving three "nets"，New "Infrastructure" for extensive connection to create interconnection。The first net is to improve the township party work committee、Village Party Branch and grass -roots party members third -level rural social mobilization Bet365 app download main body network，Reduce the intermediate link，Ensure the directness and directness of communication。The second net is to open up with the union、Communist Youth League、Women's Federation、School of folk associations and schools in the rural jurisdiction、Hospital、Contact channels for institutions such as enterprises，Responsibility to people，Make sure the synergy of rural society mobilization。The third network is to link the villagers' outstanding talent organizations working in other places and entrepreneurship，Establish a "external" network，At the same time, the wealthy and capable expert in the countryside、Outstanding employees of enterprise institutions、Villagers and other villagers in the villages are organized to establish the "Inner Union" network，Internal and Outside Interconnection，"Expenses Point" for forming a rural society mobilization。"Three Nets" fusion，Forms a three -dimensional linkage system for multi -layered forces to participate widely participated。

The second is to spread precision。The key technology of Internet big data is precise docking，Move due to needs，Precise policy，This is also the key node of social mobilization。With the popularity of mobile smart terminals such as smartphones and the full coverage of network base stations，Mobile Internet allows people to get information and communication methods more convenient、timely and anywhere。The main point of the precise communication is two aspects: the first is that the content of the communication should be suitable。The theme of social mobilization once established，Consider personalized communication content according to the object of rural social mobilization，Find a suitable communication language in the rural context，Easy to mobilize objects to Bet365 app download quickly understand and transform into action。Followed by the transmission carrier, you must follow。Where is the follow point，Where there is a transmission carrier。According to the needs of the people in the country,、Interest needs and economic development needs to create different public accounts，Establish a rural public account matrix，Meet the material and cultural life needs of rural masses。Gathering with things，People are divided by group，Different gathering is the manifestation of different needs，Demand is the starting point of mobilization。At the same time，Actively encourage the villagers to form a network group，Take the "group owner" as the new mobilization collaboration subject，Take the network group as a flexible transmission carrier，and guide management，Powding channels for deep interaction。

Third, to interact in depth。The core of social mobilization is to serve the people，The interests of the people first。The key to interacting is to allow the masses to actively participate in it，suggestions for suggestions，Together with the same force，To achieve co -construction、Co -governance、Share。This requires the change of ideas for rural party organizations，Strengthen the work consciousness of the service grassroots，Focus，Lay the public opinion and emotional foundation for the party's rural society mobilization。At the same time，As a grass -roots party organization, we must innovate and mobilize work methods，in order to form the correct communication、Purpose of Positive Inspiration and High -efficiency Mobilization。

Deep interaction is the prerequisite for efficient mobilization，A sound interactive mechanism needs to start from three dimensions: First, the example is driven，This "example" bet365 best casino games is like the "star -style" of the "fan economy".，Example characters have strong cohesion and driving effects。Rural party organizations should pay attention to discovering and cultivating "model" characters，For example, the rural rich leader、Rural Technical Experts、Village understanding people、Models of villages and filial piety, etc.，Believe in the power of example，Develop the figures of the example into a rural society mobilizing the vital army。Second is Honor Promotion，Everyone has an aggressive heart，The honor awarded by the party and the government is a lofty affirmation of the personal value of the masses，Meet people's needs for spiritual civilization。Social mobilization work is to mobilize the enthusiasm of the masses，Due to potential guidance，Promote "Advanced Personal", "Outstanding Contributors", "Model Leader", "Most Beautiful Countryman", etc.，Stimulate the masses to participate in mobilization。Third is the interest driver，Lisa is the people's conspiracy，Work hard for the happiness of the people，This is the purpose of our party，All right names、Justice，Everyone has the right to pursue，You can pursue。Social mobilization is to put the interests of the people first，and clear the benefits，Li Ji Lijia，Let the masses see the results，Forming a trend of concentric and strength，Mobilization purpose of "winning the same desire"。

The most particular about the Internet is public、Transparent。Public is the best justice，Transparent is the best supervision。The topic settings of social mobilization、Target Establishment、Mobilization method and other content need to be collected by opinion、Discussion and integration and other procedures，Compliance according to law，Negotiation Bet365 app download of the public，Avoid excessive interference of the will of power and personal special break of leading cadres，Establish a benign interactive mechanism，Eventually build a solid foundation for improving the party's rural society。

　　(This article is the subject of the TJDJ19-001 staged results)

(Author Unit: School of Humanities and Law of Hebei University of Technology)