Digital economy refers to using digital information as the production factors，Drive with digital technology，A series of economic activities using modern information network。With e -commerce、The rapid development of related industries such as the Internet of Things and big data，The contribution of the digital economy to our economy continues to increase。"China Digital Economy Development White Paper (2021)" released by China Information and Communications Research Institute，The size of my country's digital economy in 2020 reached 3.92 trillion yuan，The proportion of GDP is 38.6%。my country ’s digital economy has grown more than 3 times the growth rate of GDP，Become a new engine for economic growth。

　　Bet365 lotto review

Data is the strategic resource of the digital economy，Internet companies collect a large number of user privacy data，Many issues such as big data killing and pricing and online fraud caused by it，Seriously hindering the sustainable and healthy development of the digital economy。On the one hand，The booming development of the digital economy requires a large amount of user data to achieve the scale effect; on the other hand,，Excessive collection of user data has increased the risk of personal information leak。User privacy protection in the development of digital economy has become a key issue for concern of all sectors of society。2018 EU promulgated the "General Data Protection Regulations"，The use of personal information of citizens has made strict restrictions。my country's "Bet365 app download personal information protection Law of the People's Republic of China" and "Data Security Law of the People's Republic of China" and other related laws have also been reviewed Bet365 app download and approved。Recently, 25 APP, including "Didi Chuxing" from the National Internet Information Office，It also reflects the privacy of my country's government to protect citizens、Determination of the sustainable and healthy development of the digital economy。

Diversity of privacy leaks，my country's existing privacy protection system is facing severe challenges。As scholars point out，Difficulty of privacy protection is manifested in three aspects。First, the information of data collection enterprises and users is extremely asymmetric。Users do not know when their privacy is collected in which method is collected，I don’t know what my privacy information is used。The second is the privacy that is leaked almost impossible to recover。Because digital information is easily copied、Storage and dissemination，User's privacy cannot be recovered once leaked。Third, it is difficult to determine the privacy leak。Due to the lack of unified judgment of the value of user personal information，Punishment and compensation policy for privacy leaks lacks a quantitative standard，Make the privacy protection policy great uncertainty。The privacy leak problem under the flow of cross -border data is further prominent。Cross -border flow of data has caused important threats to national security，And there is no special law in my country to regulate cross -border data flow。

　　Private privacy in the development of the digital economy

Personal information has public attributes，The development of the digital economy is inseparable from the reasonable use of personal information，Protecting personal privacy is the basic prerequisite and important guarantee for promoting the high -quality development of the digital economy。You can start from the following aspects。

First，Continue to improve the relevant laws of privacy protection、rules and systems。Current，my country has introduced systemic、Specialized Bet365 app download personal information protection law，It also needs the guarantee and support of justice and law enforcement，Only the Basic Law of the Digital Era of Personal Rights。Use the law to clearly use the rights of all parties、Responsibility and behavior border，Standardize the cross -border transmission of data，To maintain national information security、Protecting citizens' privacy。Considering the lag of the law and the differences between the industry，Privacy protection requires more specific industry rules and regulations。Depending on the characteristics of the industry，Develop targeted industry rules，Standardize the order of information collection and use in the industry。Not only that，The information management and privacy protection system within the company is also essential，Guide the company to formulate and improve the information security management system，Reduce the risk of privacy leak。

2，To balance the interests of multiple parties。interest is the focus of contradiction between information use and privacy protection，interest is the focus of contradiction between information use and privacy protection。The use and protection of information，Each subject has different considerations。Enterprises pay more attention to income、User accumulation and corporate reputation。Data mining helps enterprises to optimize business strategies，Attract potential consumers，Provide personalized services，Fully release market dividends。For individuals，Privacy is related to personal and property security，Once leaked or illegally used, it will cause a certain economic and mental loss。For the government，The government must pay attention to the development of the digital economy，We must protect personal privacy again。Therefore，The use and protection of personal information requires the balance between the subjects，Find the equilibrium status of Bet365 lotto review the interest game of all parties。Users provide personal information resources，Enjoy personalized services but bear the corresponding risk。Enterprise uses user personal information to bring corporate interests，You need to promise to take various measures to protect the privacy of users。The government needs to play a role in supervision and adjustment，Clarify the boundary of corporate information collection、Responsibility and obligations，At the same time, it is necessary to intervene in the storage and transmission of citizen privacy data。

third，To implement the principle of layered protection。Implementing non -differently for complicated personal information will cause the efficiency and effect of information to reduce the efficiency and effect，Cause information barriers，seriously affects the development of the digital economy。Therefore，Need to create a layered equity rules for classification and protection of personal information。Divide personal information categories according to different standards。According to the sensitivity of information，Information with low sensitivity as general personal information，Sensitivity information is deemed to be important information，The information of high sensitivity is deemed to be private information。The information is divided into recognizable information and irregularity information according to the recognition degree of information。other，You can also follow different industry characteristics、Development stage and other further segmentation of information。At the same time，Set different equity rules according to different categories of information。If it is allowed to collect general personal information with low levels of confidentiality, and irregularity information that is difficult to be recognized，Gives such personal information with higher information permit without harming personal interests。Strictly prohibit bet365 live casino games enterprises from collecting a high degree of private information related to confidentiality and can be used for identification、Positioning personal recognition information。It is really necessary to use，Need to obtain information for everyone's consent，Use this type of information with caution。Private information and recognition information needs to be protected，Improve relevant laws and regulations and regulatory rules，Clear the right to individual supervision、Knowledge right、Agreement to the right of consent，Using the rights given to the law to protect personal privacy。

Fourth，To achieve personal precautions、The organic combination of corporate self -discipline and government supervision。​​Privacy protection in the era of big data，In addition to improving the legal framework、In addition to achieving the balance of interests and the establishment of stratified equity rules，Personal prevention、The organic combination of corporate self -discipline and government supervision。On the one hand，To adhere to a tolerance attitude, give the enterprise a certain autonomy，Encourage new formats、New Technology、The digital economy of the new model is developing rapidly; on the other hand，Strictly keep the bottom line，Strengthen supervision of high -risk areas，Strictly cracking down on privacy security、Acts that violate laws and regulations。The industry should form self -discipline，The atmosphere of protecting information security。Enterprises must formulate internal rules and regulations，Set up a special regulatory department or regulatory personnel，Strict protection of information security。Enterprises must conduct regular internal review，Evaluate information protection status and safety level。Enterprises should fully realize that privacy protection is not only to protect the public's interests，bet365 live casino games It also helps the company's own development。Enterprise's full protection of personal privacy helps to improve corporate reputation，The public is more inclined to provide information to the trust companies to help companies improve service quality，Form a benign cycle。Enterprises need to consciously abide by morality and legal specifications to collect and use data，Consciously assume the responsibility for protecting privacy and security，Strengthen corporate self -discipline，Realize the long -term development of the enterprise and the healthy development of the market。The government must conform to the changes in the times，Accelerate the construction of information governance system and information governance capacity，Give play to the government's leading role。Therefore，Government supervision should be combined with individual protection and corporate self -discipline，better protect the user's personal information。

Fifth，Privacy protection also requires the supervision of the public，Guarantee citizens can fully exercise legitimate rights，Protect personal privacy。For the general public，Establish awareness of privacy protection，Actively exercise the right to know、Supervision rights and other legitimate rights，Can effectively reduce the risk of privacy leaks。Therefore，It is necessary to give the public，Especially minors and middle -aged and elderly people with weak self -protection awareness increase their publicity and education，Raise awareness of privacy protection and rights protection。

Digital Economy Era，Data has become the basic element of economic growth and value creation。The booming development of the digital economy needs to better play the value of personal information while protecting personal privacy。The balance between realizing privacy protection and personal information，is the only path for the healthy and Bet365 lotto review sustainable development of the digital economy。For this，It is necessary to continuously improve the legal rules and regulations，Establish a diversified regulatory system，Through personal、Enterprise、The common efforts of the industry and the government，Create a safe and open digital economic market environment，Promoting the sustainable and healthy development of the digital economy。

　(Author Unit: School of Economics and Financial, Xi'an Jiaotong University)