In recent years,With the continuous improvement of my country's productivity level and the increasingly rich material wealth,The amount and qualitative of the cultural needs of the people are also growing。"Thirteenth Five -Year Plan",my country's total cultural consumption continues to increase,Cultural consumption level continues to improve,Especially the scale of digital culture consumption is rapidly expanding,It plays an important role in promoting the degree of economic and social development and social civilization。"Fourteen Five -Year Plan" period,In order to further meet the people's growing spiritual and cultural needs,Building a socialist cultural power country,The General Office of the Central Committee of the Communist Party of China、The General Office of the State Council issued the "Opinions on Promoting the Implementation of the National Cultural Digitalization Strategy" (hereinafter referred to as "Opinions")。Promote the implementation of national cultural digitalization strategies,Should focus on promoting the combination of culture and technology,Bet365 lotto review Use cultural digital infrastructure and service platform to empower cultural needs and supply two ends,Update digital cultural consumption methods and ecosystems,Continuous stimulation of new vitality of digital culture consumption。
Personalization Bet365 app download of digital cultural needs。Digital network brings more remote cooperation,enable people to communicate with each other,Different sounds can be released and spread,Digital cultural demand is more diverse。The market mechanism is introduced with the cultural field,Cultural products are increasingly rich,But the production of some cultural products is still just a simple pipeline operation,Makes the cultural product market in homogeneous competition,The saturation state of the excessive supply of the same type of product,It is difficult for consumers to enjoy the unique charm of cultural content。So,Accelerate the development of cultural digitalization,We must fully attach importance to the individual spiritual and cultural needs of the people。Digitalization of the cultural industry has generated massive data during the development process,Among them, data on the supply side and consumer side of cultural products。These data reflect the consumption trend of the cultural consumer market,The production direction of the supply side will be greatly enhanced。bet365 best casino games "Opinions" point out,"Encourage multi -subject to rely on National Culture Special Network,Jointly build a cultural data service platform,Gathering cultural data information ","Realize cross -level、Cross -region、cross -system、Data circulation and collaborative governance of cross -industry,Connect with the Internet consumption platform,Provide multiple network multi -terminal distribution services for cultural digital content,Analysis and processing of platform consumption data,Provide accurate data analysis services "。For the supply side,Pure accuracy of consumer cultural product needs,Make a small scale according to the data、Personalized、Smart type、Order -based production,Use consumption data to adjust the supply,Can better realize the value of cultural products,and ensure the pertinence and effectiveness of cultural supply。
Promoting the balanced demand of digital culture。Endowment of resource resource、Economic level、Traffic conditions、Social division of labor and other factors,The culture of the people needs to be in urban and rural areas、Area、There are differences between industry,This leads to a large difference in cultural communication and communication。Always,The imbalance of cultural needs due to geographical bet365 live casino games segmentation is more significant。Enter the digital era,Digital gap further increased the existing gap。To solve the above problems,"Opinions" clear,To "rely on existing cable TV network facilities、Radio and Television 5G network and interconnection platform ","The provincial regional and regional centers of the National Cultural Specialty Network and the National Cultural Big Data System,Storage of service cultural resource data、Transmission、Transaction and cultural digital content distribution。Planning and Construction of National Cultural Big Data System National Center "。Current,Actively promote the development of urban and rural public cultural services with digitalization,Make high -quality cultural resources connect with people's spiritual needs through new digital cultural consumption channels。For example,Promote the upgrade of public services for broadcast and live satellite for satellite satellite,Explore the diversified supply method of public welfare movies,Accelerate the digital construction of farm bookstores,Strengthen public digital cultural services for difficult groups。It should promote the equalization of digital cultural consumption through relevant policies and measures、Balanced development,Gradually narrow the gap in different regions。
Promote the localization Bet365 app download of digital cultural needs。Cultural consumption is an important way for people to construct their own identity and obtain social identity.。Current,More and more local products rich in Chinese cultural elements have gradually risen in the cultural consumer market,More people are willing to pay for localized brands and content。For example,The refraction of the people's cultural mentality behind it and the manifestation of cultural self -confidence。According to the 2019 "New Chinese Store" Consumption Trends Report, it is displayed,2017 Chinese brand product ordering amount increases year -on -year higher than the international brand 3%,2018 Chinese brand product ordering amount increases year -on -year increased by 14%of international brands。According to relevant research,China's "Gen Z" cultural self -confidence strong,The national wind began to be loved and sought after by young people,"China Red" elemental sales have continued to increase,Created a new consumption trend,Drive the national tide consumption repeated innovation high。Chinese excellent traditional culture is the wisdom crystal and essence of Chinese civilization,Is the root and soul of the Chinese nation。In order to further give full play to cultural consumption, we are enhancing identity、Practical role in condensing bet365 live casino games people's hearts,"Opinions" proposed,3568_3598,Complete Chinese cultural resources,Promote the scientific classification and standard logo of cultural resources ",Forms a Chinese cultural database。The scope of communication and the effectiveness of communication effect of the excellent traditional culture of China,It will provide the content creator with a wealth of material treasure strokes and diverse sources of inspiration,Enhance the interactive relationship between consumers and producers,Provides strong support for the creative transformation and innovative development of the excellent traditional culture of China。
Digital culture consumption as a new cultural consumption method,is one of the important tasks of cultural digital construction。Digital culture consumption drives cultural consumption transformation and upgrade,Give full play to the traction effect of cultural consumption needs on high -quality supply of cultural consumption,It will provide inexhaustible motivation for building a socialist cultural strong country。
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