Urban emergencies public incident network public opinion governance
November 26, 2020 09:36 Source: "China Social Sciences", November 26, 2020, Issue 2056 Author: Zhu Xiuling

Today, the rapid development of network technology,Many urban emergencies have "secondary disasters" due to the influence of online public opinion ",Cyber ​​public opinion governance to urban emergencies has brought new difficulties and challenges。In this case,How to use the concept of smart city,With various emerging technologies, especially artificial intelligence technology,Internet public opinion,It becomes a key proposition for innovative urban governance model。

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Different from the era of traditional mass media,When people are facing urban emergencies today,You can focus on the development of the event,Use the network platform to express your attitude and position,Forms a huge online public opinion。Urban emergencies of public events online public opinion has the following three features。

The first is explosive communication。The rapid development of emerging media,allows ordinary people to realize real -time communication in terms of information access and information output。After the public events in the city,,Any time node may become the "explosion point" of online public opinion,Any sensitive topic can become the "fuse" that detonates the Internet of public opinion,Treating the emotional fluctuations of the people,and then develop into a strong public opinion situation。

bet365 best casino games The second is fission -type communication。In the new media era,After the outbreak of public events in urban emergencies,Related information is widely pushed at the speed of several times at the age of popular communication,and quickly spread quickly。Not only does it contain reports from the authoritative media for the truth,Also includes netizens、From the media to the sharing and dissemination of information。One time,Real information、false information、Rumor fish dragon mixed; rational、irrational and even emotional opinions symbiotic in network space,and constantly derive fission in hierarchical dissemination,Then present public opinion fermentation and diffusion,Bring great trouble to the governance of online public opinion。

The third is risk -type flow change。On the surface,Urban emergencies are a single event,But under the situation of new media communication,It is often easy to connect with certain social contradictions,Exit of becoming the public's venting emotions。Once the incident meets the social cognition of the people's subconscious,People will express diversified views through the Internet,and use Weibo、WeChat and other new media attracted resonaters,further amplification、Gathering opinions and intertwined with derivative incidents,It appears through public opinion; once improper treatment,It is easy to transform into risk events,"Butterfly Effect" that triggered the urban public crisis。So,Urban emergencies are the objective carrier bet365 live casino games of risk spread,is a trigger point for risk dissemination。

  Network public opinion governance mechanisms in the vision of smart cities

In recent years,Computing with cloud、Big Data、IoT、Artificial Intelligence、The information technology represented by the blockchain is booming,An important technical support for becoming a smart city,Make social phenomena and problems gradually medium、Virtualization、Network,It is also more complicated。Smart cities in narrow senses are to improve urban management by using information technology,Promoting the sustainable development of the city; a broad smart city is a digital system、Effective integration of physical systems and humanistic systems in the urban environment。The essence of urban intelligent governance is to put information management technology、Automation Technology、Intelligent technology and other high -tech science and technology integration,To satisfy government management、Social Governance、Public services and residents' life needs are target,Scientificization of urban governance、Intelligent and refined,It is an innovative path for urban governance mode。The Internet public opinion governance mechanism of urban emergencies in the vision of smart cities,It is used to apply high -tech to public opinion governance,Forms a network -based smart exchange system,Promoting the precision of public opinion governance、Efficient and scientificization。

Internet public opinion governance of urban emergencies Bet365 lotto review includes early warning、Copy three links with the aftermath,Corresponding to the front、Three different time sequences in China and afterwards。These three stages are a cycle process。In the vision of the smart city,With the new generation of information technology as the core,Fusion IoT、Cloud computing、Emerging information technology such as big data establishment of online public opinion governance mechanisms,It will provide new paths for innovative cities for public events of public events.。

The scientific and accuracy of the online public opinion early warning monitoring mechanism,To a large extent depends on the speed of collection of public opinion information、breadth and depth,Analysis of public opinion information、Research ability。Traditional public opinion governance,It is an empirical decision based on the analysis of the sampling data and cause and effect.,It is difficult to guarantee its science and accuracy。and on the urban smart security platform,Establish a set of hierarchical warning index system,can accurately predict the possible public opinion risks,Timely issuing early warning to relevant departments,Passive is active,Take effective prevention and control measures,Precautions for prevalence。Specifically,You can make full use of big data、Information technology such as artificial intelligence and cloud computing conducts comprehensive tracking monitoring of online public opinion data,Real -time collection and processing massive online public opinion information,Intelligent bet365 Play online games estimation of the probability and strength of the emergence of public opinion on the Internet,Scientific prediction of the appearance of public opinion on the Internet、Size、Dynamic trend,Scientifically evaluate the impact on possible,Create a model of the evolution of public opinion in combination with historical data。

After the emergency public event,,Timely、Correct public opinion guidance is to resolve information asymmetry、Key steps to prevent greater risks。The complexity of public opinion on public events in the city,Need to participate in different social subjects。Smart City emphasizes participation governance,Use the Internet、IoT、Sensing Network and other information technology,Establish a multi -subject collaborative public opinion governance mode,Overcoming the division of the blocks of different departments in traditional departments,Public opinion information fragmentation、Division of defects,Realize the resource sharing of different departments、Interconnection、Multiple collaboration,Comprehensive、Accurately control the change of online public opinion,respond to the demands of the people in time,Effectively improving the decision -making power of online public opinion governance、action and coordination。"Smart" logic in smart cities emphasizes high -efficiency and sensitive reaction ability,This is consistent with the response to the public opinion of public events in urban emergencies。First,Use of the big data platform of smart city,If you retrieve cloud、Remote sensing cloud Bet365 lotto review and location cloud,Make the efficient retrieval of online public opinion information、All -in -one in -depth perception becomes possible,The overall control of online public opinion has been achieved; followed by,Smart City will the Internet、The Internet of Things and other new technologies are connected,Unblocked the public opinion interactive channel,enable the government and related departments to release authoritative information as soon as possible,Actively respond to the practical concern of the people,Rumors that do not match the facts、Rumors to clarify in time,Make a timely supplementary explanation of rumors with factual basis,helps to control negative public opinion spread and spread。

Urban emergencies of public events of public opinion online information feedback is often easy to be ignored。So,Establishing a aftercare information feedback mechanism,Temporarily come to an end in the event handling,Use big data technology to trace back to various types of data,Timely reasons for online public opinion、Features、The evolution law is summarized,and feedback it to the relevant department or the person in charge,Can help them learn lessons,It is the rapid public opinion of public events in urban emergencies in the future、Efficient response laid a good foundation。

  (This article is the National Social Science Foundation Key Project "Research on Public Opinion Governance of Public Event based on Big Data" (18AXW010) phased results)

(Author Unit: School of Journalism and Communication of Guangdong University of Foreign Studies)

Editor in charge: Zhang Yueying
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