The process of globalization has intensified the frequency of interactions between different cultures，A grand occasion of contact and exchange between different cultures was formed。The phenomenon of Bet365 lotto review mash-up of two or more Bet365 lotto review elements appearing in the same time and space can be seen everywhere，Like Pepsi’s Year of the Monkey zodiac packaging、Starbucks mooncakes、KFC rice set、Movies such as "Kung Fu Panda" are all manifestations of Bet365 lotto review mashup。Bet365 lotto review mashup refers to two or more different Bet365 lotto review elements through certain symbols、Systems and other carriers are presented to people at the same time，It has two important connotations: first，The academic community generally believes that，Bet365 lotto review mashup is an external environmental phenomenon，Or a form of Bet365 lotto review expression，Rather than Bet365 lotto review integration within an individual；Part 2，Bet365 lotto review mashup is an all-encompassing phenomenon，Only two or more cultures are present at the same time，regardless of its form、What is the range。The development of Bet365 lotto review psychology has gone through three stages to this day，Respectively, cross-Bet365 lotto review psychology、Bet365 lotto review Psychology and Multicultural Psychology，The focus of past research was on comparing the differences between different cultures，Exploring the relationship between culture and individual psychology and behavior，Exaggerating the singleness of culture，Ignoring the interaction process between cultures；From studying the similarities and differences between cultures to exploring the Bet365 lotto review mashup of different Bet365 lotto review exchanges，Is an important trend in current Bet365 lotto review psychology research。Bet365 lotto review mashup research seizes the opportunity of the times，People stay at home，Via Internet、You can learn all kinds of information about foreign cultures through electronic media。Therefore，Bet365 lotto review mashup explores more diverse objects、More categories、Broader concept，At the same time, it will also have more impact on all aspects of people’s lives。

　　Bet365 lotto review mix and match affects individual psychology

Bet365 lotto review mashup as an external environmental phenomenon，Will subtly affect people’s psychology and behavior。First，Bet365 lotto review mix and match will improve people’s innovation ability。Individuals who have been in a single Bet365 lotto review environment for a long time，Will form a conventional thinking pattern，Limit their perspective on the problem，Bet365 lotto review mix and match will bring new cognitive models，Making people re-examine their previous knowledge, experience and behavior patterns，This will help improve innovation capabilities。Secondly，Bet365 lotto review mix and match will enhance people’s Bet365 lotto review sensitivity。When two different cultures are presented at the same time，People may spontaneously detect differences between them，This may increase the sense of distance between different cultures，Strengthened the concept of Bet365 lotto review comparison；But，This kind of comparison can also allow people to better perceive the differences between cultures，So that we can better understand foreign cultures，Improve your ability to adapt to the environment。Finally，Bet365 lotto review mixing will affect people’s multicultural abilities。Multicultural competency is the ability to use contextually appropriate Bet365 lotto review knowledge in interactions with different cultures。Earlier research provides evidence for multicultural competence，These studies show，Individuals with two or more Bet365 lotto review backgrounds are more creative、The ideas expressed are also more diverse；And the tension and anxiety caused by Bet365 lotto review mixing，Can promote people to think more deeply about the differences between cultures，This can effectively improve cognitive flexibility。

　　Bet365 lotto review mashup promotes intergroup helping behavior and group psychological integration

Culture refers to a psychological need that can satisfy an individual or a Bet365 lotto review，The tradition of knowledge shared and continued among a Bet365 lotto review of people，It can be used as the basis for dividing social groups，It is also the link that maintains the mental health of members within the Bet365 lotto review。

Bet365 lotto review mashup promotes intergroup helping behavior。People have two completely different reactions to Bet365 lotto review mashups: rejection and acceptance，Where rejection is mainly triggered by perceived Bet365 lotto review threat，The acceptance response needs to be formed slowly after people think carefully，Mainly driven by the psychological energy of pursuing innovation and inclusion。From real life and existing research，The most common response is positive acceptance。This kind of acceptance will promote people's favorable impression of the out-group，This leads to intergroup helping behavior，Bringing the group closer。Intergroup helping behavior mainly refers to the helping behavior of in-group members to out-group members，The basis for this kind of helping behavior is recognition of out-group membership and out-group culture。Bao Yan et al. selected Yi junior high school students as subjects in a study，Use pictures of mixed Yi culture and Dai culture as experimental materials，The purpose is to examine the impact of the mix of internal and external group cultures on intergroup helping behavior。Research results show，The subjects who received Bet365 lotto review mix learning obtained higher scores on the intergroup helping measure，In other words，They will engage in more intergroup helping behaviors。Therefore，We can mix and match cultures between different groups，Promote indirect contact between group members，Thus increasing mutual understanding and helping behavior，Close the distance between groups，Ultimately promote social harmony。

Bet365 lotto review mashup promotes psychological integration between groups。Psychological integration refers to individuals or groups accepting each other、A state of psychological preparation that is willing to interact with the other party。The higher the degree of group psychological integration，Indicates the more people like a group，The more willing you are to interact with members of the group。Group psychological integration can also be regarded as a group attitude，One of the factors that affects this group attitude is the degree to which in-group members recognize the ideas and culture of the out-group。At the same time，Bet365 lotto review symbols can also be used as symbols of a group，Through Bet365 lotto review mashup，Members of different groups can have indirect contact，Understand the culture of the out-group and how it is similar to the culture of the in-group，Thereby effectively improving the level of psychological integration between groups，Promote mutual understanding between groups、Communicate with each other，This will be more conducive to building a harmonious society。

　　Bet365 lotto review mix and match affects consumer behavior

In order to better promote your brand to the international market，More and more companies in the country of origin of brands will incorporate Bet365 lotto review elements of the host country into their product designs，So as to better carry out local adaptation，As a result, more and more Bet365 lotto review mash-up products have appeared。Consumers’ reactions to Bet365 lotto review mix-and-match products mainly include rejection and acceptance，Then，When will consumers react?？Peng Lulu proposed the theory of Bet365 lotto review division，For the first time, Bet365 lotto review mashups are divided into three areas: materiality、Symbolic realm、Sacred Realm。Among them，Consumers are relatively receptive to mix-and-match in the material field，Think it is innovative and willing to try it，Hence the reaction of acceptance that usually occurs；The mashup of the sacred realm is the most unacceptable，Because this kind of mashup violates the Bet365 lotto review beliefs of the consumer in-group，Will bring a sense of Bet365 lotto review threat and tension，Even produce disgust、Anger and other negative emotions，Rejection usually occurs；The symbolic realm is somewhere in between。The contrast in power and status between the two sides of culture will also affect consumers’ attitudes towards Bet365 lotto review mix-and-match。Generally speaking，At a certain stage of development，Chinese people are more receptive to culturally mixed products；But，With the rise of China’s international status in recent years，Consumers sensitive to this increased perception will evaluate Bet365 lotto review mash-up products less positively。At the same time，The attitude of the culture-exporting country will also affect consumers’ reactions。If culture-exporting countries can be humble、Be friendly towards the host country’s culture，Recognize local culture、Values, etc.，Emphasis on its important status，It will help enhance the recognition of its products by consumers in the host country。If Bet365 lotto review mash-up products pay attention to the above factors，Then we can better open up the international market，Widely recognized，Thus conducive to the harmony and stability of the entire society。

In summary，We can make full use of the large-scale Bet365 lotto review mixing and matching testing ground brought about by globalization to promote the exchange of different cultures，Extensive adoption of Bet365 lotto review mix-and-match strategies in various fields，Helping people see and solve problems from different perspectives，Use Bet365 lotto review mashups to promote people’s acceptance of new things，And various impacts on individual mental health and behavior、Understand the factors that influence group relations and consumer attitudes，Thus seeking advantages and avoiding disadvantages，Let the new fashion of Bet365 lotto review mix and match provide impetus for the healthy development of the whole society。

　　(Author’s Affiliation: School of Psychology, Northwest Normal University)