Gender and personality affect online bet365 mobile preferences
August 20, 2021 09:15 Source: "bet365 mobile Journal" Issue 2234, August 20, 2021 Author: Chen Yutong/Compiled

This newspaper’s comprehensive foreign media reports A new study recently released on the bet365 mobile Pennsylvania State University in the United States shows,Gender、Personality and other factors can affect people’s preferences for interaction methods in the online environment。

Most users can experience two ways of interaction on the Internet platform: human-computer interaction、Computer-mediated communication。Researchers randomly divided 99 experimental participants into four groups,Ask them to use the hyperlink function for human-computer interaction when browsing movie news websites,Or use the comment function to engage in computer-mediated communication with others,And set different experimental conditions for comparison。Afterwards,Participants were also asked to answer a series of questions,To assess their level of extroversion、bet365 mobile browsing experience and attitude towards the bet365 mobile。

Research results show,Compared with human-computer interaction,Computer-mediated communication can bring richer psychological experience。Overall,People who are more active in real life will also behave more actively in the online environment。Whether in human-computer interaction or computer-mediated communication,Extroverted participants will have a more positive attitude towards the bet365 mobile。In addition,Extroverted male users can feel more interactivity in human-computer interaction,And extroverted female users can feel more interactive in computer-mediated communication。However,When the bet365 mobile provides two interactive modes at the same time,Extroverted participants were more likely to have negative views。

Hiam Sandel, Professor of Communication at Pennsylvania State University (S. Shyam Sundar) said,Understand Internet platform users and the elements that make the Internet attractive,Critical to creating a good user experience。An e-shopping bet365 mobile mainly targeting female users should strive to optimize computer-mediated communication tools,Instead of just allowing female users to interact with the computer by viewing product pictures from different angles。This research can provide reference for similar business decisions。

  (bet365 mobile/Compiled)

Editor: Zhang Yueying
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