2008，The book "Nudge" (Nudge) co-authored by University of Chicago economist Richard Thaler and Harvard law professor Cass Sunstein is published，This book popularized such a view，That is, subtle design changes (nudges) in choice architecture can influence people’s behavior。Afterwards，Nudge becomes a global phenomenon，Some scholars even believe that this is a watershed in knowledge。But 15 years after the book was published，Does behavioral bet365 bonus code pa really change people’s behavior、Promoted the progress of social development，Causing doubts among some scholars。

Mentioned by Antara Haldar, Associate Professor at the Law School of the University of Cambridge, UK，After the publication of "Nudge"，In the context of the financial crisis，Behavioral bet365 bonus code pa becomes mainstream，Thaylor won the Nobel Prize in bet365 bonus code pa in 2017。After，In just a few years，Behavioral bet365 bonus code pa has changed from professional knowledge to a cultural phenomenon。In addition to being widely discussed by the public，Breakthroughs in behavioral bet365 bonus code pa also herald a comprehensive cognitive revolution，Fundamentally changing the sources of knowledge considered valuable。Behavioral economists not only emphasize that bet365 bonus code pa cannot be separated from econometric analysis，And it is believed that psychological factors are an important basis for understanding the operation of the economic system。

Integrating behavioral science into microeconomics，Make people pay more attention to personal behavior and decision-making，Can make companies and individuals aware that their behavior will cause the economic model to deviate from rationality。Today，Most universities incorporate behavioral bet365 bonus code pa into their courses，Many textbooks cite the methods mentioned in behavioral bet365 bonus code pa。On this basis，Experts and scholars also revealed more flaws in rational behavior，Consolidating the perspective of behavioral bet365 bonus code pa。

Hadar said，There are also some scholars who question the integration of psychological factors into microeconomics，They think，bet365 bonus code pa research often uses natural science as a reference example，And the widespread replication crisis in psychology deepens their suspicions。

Macroeconomists study the overall function of the economy，Exploration output、Inflation、Exchange rate、The influence of factors such as monetary and fiscal policies，The role of individual behavior in bet365 bonus code pa has been largely ignored。Behavioral economists are convinced that human irrational behavior can be offset，And then maximize its value。In the ongoing crisis caused by the 2008 financial crisis and the recent collapse of Silicon Valley Bank in the United States，The response of economic actors – financial institutions and investors appears to be driven by a herd mentality and what John Maynard Keynes called animal spirits。

Actually，bet365 bonus code pa’ resistance to behavioral science has deep roots。Over the past few decades，The field recognizes exceptions to the neoclassical paradigm，Like Elinor Ostrom’s solution to the “tragedy of the commons”，and George Akerlof、Michael Spence and Joseph E. Stiglitz) Research on Information Asymmetry。Meanwhile，Some economists refuse to update the core assumptions of bet365 bonus code pa。

In order for bet365 bonus code pa to reflect human behavior and influence human behavior，Behavioral bet365 bonus code pa must actively embrace the study of human psychology。Behavioral economists also hope to limit their intervention，Use a nudge，Continuously improve the connotation of this discipline。

　(Zhao Qi/compiler)