How to improve the management capabilities of local governments to improve online public opinion crisis，Is a realistic topic with great significance。In the Internet era，Online public opinion is easy to break out suddenly，Once the sensitive topic involved in fairness and justice，Criticism of Internet public opinion often points to local governments，Either to blame the local government's improperness，Either to make suggestions on local governments with expectations，If the government responds not in time or the treatment measures are weak，will cause the Internet of public opinion crisis，Concentrate on the government's credibility、Governance and influence。Construction of discourse strategies for the management of local government network public opinion crisis，You can adhere to the comprehensive leadership of the party's online discourse space、The whole process of developing online discourse space people's democracy、Three dimensions of comprehensive governance of online discourse space in accordance with the law，Help local governments to improve the management ability of online public opinion crisis。

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Noise in the public、Diverse and complex online discourse space Insist on the party's comprehensive leadership，It is a public opinion crisis management in the Internet、Fundamental problems to maintain network security。

In the national security system，Cyber ​​security is a prominent problem from the development of human society to the Internet era。All kinds of illegal molecules、hostile forces will use the real -time communication force of the network、Anonymous bet365 live casino games concealment、Detailing public opinion and other characteristics engaged in false information dissemination、Sensitive questions speculation、Harm behavior such as reactionary speech release，Try to create a network of public opinion crisis，The dominant position of shaking the mainstream ideology，Stir up the people's dissatisfaction with the local government。The network is not a place outside the law，The Internet objectively reflects the truth of society，Reflecting social sentiment and public opinion，It should have the meaning of the Internet development，It is impossible to indulge the disorder of disrupting the public opinion of the Internet、illegal behavior。Adhere to the correct orientation of public opinion on the Internet，It is the need to maintain the normal order of society。Banner in clearly adhere to the core values ​​of socialism，Adhere to the party's leadership，It is the prerequisite for the healthy development of online discourse space。Adhere to the party's comprehensive leadership of online discourse space，The point is to strengthen the prevention and control of the leadership of the opinion leaders and the transmission of negative views of cross -circle layers。

Strengthen the guidance of network opinion leaders，Make it positively promoted in the form of online public opinion，instead of the development of the development of the situation。Overall，It is necessary to alert the cross -border behavior of the network opinion leader in speech，Stop using the channel for the use of online opinions to release improper speech。Encourage Internet opinion leaders to form a consensus that actively spread the core values ​​of socialism，Supporting network opinion leaders explore the form rich and colorful、Unique personal style、The information dissemination mode of applauding and calling the seat，On the basis of meeting the consumer Bet365 app download needs of their fan information，Social effects that realize ideas deeply people's hearts。

Wall breakfast effect of preventing and controlling the echo room，The expansion effect of the negative point of the negative view of the cross -circle layer。Members of the network group are affected by group specifications，If you form attentive perspectives on certain problems，The "Echo Room Effect" will be generated under the action of public mechanisms，Group polarization behavior。Once its influence beyond the group where the echo room is located，Negative social impact on cross -circle layers may be expanded into polarization of public opinion。Use network technology to monitor the speech trend of the network group，Requires the owner to assume management responsibilities，Timely cleaning misleading remarks，According to the nature of the event、The strength of speech、The scale of the group is made of different levels of network monitoring and early warning work，Signs that help properly handle the polarization of the group and the polarization of public opinion。

　　The whole process of developing online discourse space people's democracy

Fighting in discourse、The Internet discourse space with boiling public opinion is high -quality development of the whole process of people's democracy，This is a response to the Internet public opinion crisis、Promoting the key channels of the people's political identity of the people and the government。

The 20th report of the Party emphasized，"The whole process of people's democracy is the essential attribute of socialist democracy"。In the practice of people's democracy in the whole process，The convenience of the Internet、Interactivity and other advantages allows the people to break time、Geography、Organizations, etc. of many restrictions on ideological expression and behavior display，Become a platform bet365 Play online games for democratic practice。In major events involving public interests and public value，The people of the people are based on life experience、Value concept、Emotional orientation and other elements participate in public discussion，The problem of different stances of network space is defined、Criticism of moral emotions、Design of various solutions、Constant mutation and other discourse expression phenomena，shows the people's participation in public events，Among them, there is no lack of public opinion wisdom。In network space，If the way is simple，No implementation of people's democracy，The negative emotions accumulated by the people are due to the lack of unobstructed social pressure reduction valve，It is easy to explode in an emergency in emergencies，The formation path of the Internet public opinion crisis is often so。Eliminate the crisis as soon as possible，Dangerous into a machine，Need a local government department in the discourse strategy of online public opinion crisis，Effective injection of deep social care and comprehensive action strategies。

Responsive online public opinion with sincere words for the first time。Internet public opinion comes from the surge in social contradictions，Contradiction Based on power、Fortune、Power and other social resources that allocate unfair structural imbalances between strong groups and disadvantaged groups，Leading the online public opinion is full of thirst for fairness and justice、Hate corruption behavior、Words and behaviors of the well -being of people's livelihood。In this sense，Internet opinion and discourse expression of online public opinion, that is, the people's longing for a better life。Although these words are wrapped in some emotionalization、irrational ingredients，But the problems and public opinion demands reflected bet365 live casino games in it are exactly the strong motivation to promote social development，It is the value of people's democracy in the whole process。Facing public opinion vortex，Government departments with the people with the people，Social contradictions and public opinion demands reflected in the public opinion reflected in the Internet，Appreciate the people’s authenticity，Perform sincere emotional communication with the people，Meeting the people's right to know the people's major events，Introduction of public products that meet the interests and wishes of the people，Meeting the people's supervision rights for civil servants，It is conducive to ensuring fairness and justice to the greatest extent。

Use positive dialogue to eliminate online public opinion as soon as possible。The calm of the Internet public opinion，Need to be under the leadership of government departments，Fang involved actively responds to the masses' demands，Solve reality problems，Use fair results to soothe the social psychology。The core problem in which is to achieve impartial allocation of interests under the premise of active dialogue。The reason why there is a significant revenge and revenge in the Internet of public opinion、Phenomenon of sympathy for the weak，In fact, ordinary people who occupy an advantage in the number of public opinion have the dissatisfaction of their social status and living resources in the network space。Therefore，Out of thoughtful consideration of social psychology，Government departments must grasp the timing of dialogue when dealing with online public opinion、scale and effectiveness，The scale and strength of controlling the public opinion of the Internet，within the scope of law and related policies，A fair allocation of the interests of all parties involved，Quickly calm the Internet Public Opinion。

　　Comprehensively govern the online discourse space in accordance with the law

Massive content、The vast online discourse space of the main body is fully governed in accordance with the law，Activity to the improvement of the management efficiency of public opinion crisis。

The 20th report of the party emphasizes "adhere to the rule of law in accordance with the law"。Network as a technical update quickly、Social communication platform with wide application scenarios，Reconstructs the politics of human society at an amazing speed、Economy、Cultural form，Destiny of the people of all walks of life participating in the Internet for politics、Develop information economy、The phenomenon of building a multicultural map，This pair of local governments update the ruling concept，Fully control network space in accordance with the law，I have put forward new practical requirements。

Detects the long -term mechanism of the public opinion crisis of the Internet。First of all, pay attention to cultivation、Guide responsible online discourse; secondly, pay attention to timely response to hot events of major people's livelihood and society，Avoid the formation of public opinion vortex; finally, the constructive "rumor"，Improve the public's media literacy and positive guidance to online public opinion。"Liu Xuezhou Incident", "Shanghai Women Jumping to the Council of 200 yuan to take out of the Internet" and other online public opinion crisis，It shows the tragedy caused by the abuse of non -restricted words。The government passes through creativity、Diverse words interact with netizens，Judgment case with distinct position，Attracts netizens' attention in the mixed spread of the truth and story，It is conducive to cultivating its sense of responsibility，Guide the improvement of its media literacy。So，It can guide the people to do not believe in rational information on the basis of rational information，Bet365 app download Can also rationally control emotional impulse，Emphasize to others under the premise of comprehensive consideration of facts and legal regulations、For society、Responsible responsible speech to the country。

(Author Unit: School of Media, Guizhou University for Nationalities)