Enter the era of artificial intelligence，Can the computer basically achieve the function of human brain? Can artificial intelligence be completely surpassing human intelligence?、There are two sounds in the social field。For the news industry，When more and more robot reporters write news releases，When more and more robot editors push news links，A trend of attracting attention is: with the advancement of technology，Can the artificial intelligence journalist replace the human journalist in the future? Or more accurately，To what extent can it replace human journalism?

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News activities are human collection information、Processing information、Post information to monitor the environment、Special behavior of shaping the environment，The emergence of artificial intelligence journalists benefits from deep learning、neural network、Algorithm development、Automation technology, etc.，New technology, especially data technology involvement in news activities, is getting greater。For the news industry，The development and application of data technology is highly reflected in: First, data collection technology。Under digital and network conditions，Sensor through large -scale distribution，Human digital traces are common and can be easily obtained，An important source of the content of the news。The second is the data mining technology。Facing massive data、audio and video data、Complex data，Development through various algorithms，Automatic marking media content，Fast analysis and in -depth analysis of data into possible，Become a tool for formation of news facts。Third is the data presentation technology。Expiring technology through visualization、Writing algorithm technology and virtual reality、An immersion experience technology of augmented reality，Artificial bet365 best casino games intelligence can automatically convert data to readability、Visual News narrative，Become a production method for news reports。

Knowledge、Data、Algorithms and computing power together have become the basic elements of artificial intelligence development，Promote human society to quickly enter the era of artificial intelligence，The impact on human activities including news activities is increasing and greater。Enter the era of artificial intelligence，From the perspective of news communication behavior，The main body of the communication from professionalization to popularization to machineization，Display motivation is realized to social reflection to value realization。

From computer assisted news to digital news to robot news，The drivingability of new technology in the journalism is getting stronger and stronger。Since the 1950s，With the development of computer technology，Start using computers in the news industry to obtain and analyze the background。With the advancement of data mining technology，The reporter digs a hidden report clue from a large amount of data，Analysis of trends。Some reporters analyzed the report and related data of the New York Times in 150 years，It is found that if the climate in poor areas is arid and flooded the following year，The region has a high probability of outbreak of plague，The article written by it has considerable predictiveness。

"Robot Journalism" is a more automated news activity，Automatically retrieve information retrieval without the participation of human reporters、Analyze and generate news reports。Robot news starts from the news editing activity of the news aggregation platform to rely on the algorithm，In 2002, Google developed a robot editor for its product "Google News Service"，This algorithm can obtain data on thousands of news websites for analysis，Automatically screen headline news and related news links displayed on the homepage。After that，In 2010, there was a US research team began to try the commercialization project of machine news writing，Data analysis and story conversion，You can automatically bet365 live casino games convert the input sports event statistics into readable news stories。With the deepening of research，Researchers are gradually committed to creating deeper、More detailed analysis tools，Use more expressiveness、More delicate rhetoric and even metaphor to improve the quality of reports。

What's more interesting is，The research team of the University of Tokyo in 2007 created a 3D robot reporter，It can act in the crowd like a human reporter，Its algorithm can achieve independent exploration、Record News、The function of generating an article。This robot can get information in the real world，Pass information to "News Classifier"，Calculate the "News points" according to the scarcity and correlation of the information，If the score is enough，It will automatically generate reports by "Article Generator"。This remote presentation of robotics makes robot news activities more vivid，The ability to replace human news activities is more。

Robot news activities Early application in the field of sports news，After entering the financial news field，and quickly get applications in news reports in various fields。The Associated Press will publish thousands of news releases written by robots every quarter，The New York Times is clear and simple in the face of the journalal transformation: "Hire more engineers。"The appearance of robot reporters provides great support for news reports in special fields，The most prominent type of reporting is war news report、News reports of terrorist incidents、Extreme Environmental News Reports, etc.。This remote presentation robot can operate through laptops or mobile phones，Four -wheel drive，Configure solar and GPS navigation，You can also conduct on -site interviews。At the same time，UAV news is gradually on the stage，Professional Society of Drone Journalist。

Compared with human reporter editors，Automation of artificial intelligence news technology、High efficiency、Data processing level、Long -term working ability and working conditions are unlimited and other characteristics，Make it unparalleled advantages。bet365 Play online games In fact，Robot agent、Robot Edit、Robotic articles synthesizer, etc. is gradually replacing the role edited by traditional human journalists。From this perspective，No wonder news institutions are increasingly recruiting data engineers、New media operator，No wonder the talents of traditional liberal arts leading journalism education and training seem to be thin and lack of competitiveness，No wonder pessimist believes that traditional news people will be replaced by machine journalists。

　　Robot news activities are insufficient

While using artificial intelligence news technology on a large scale，Questions of robot news activities、Limitation gradually revealed，This makes it unable to meet the complete needs of human beings for news activities。Especially the prejudice and opaque of the algorithm、Social robots interfere with political issues to affect decision -making and elections，More and more criticized。People are more aware of，Professional journalists must be used as guardians to make robot news activities better function。

Insufficients of robotics news activities are concentrated in four aspects。One is insufficient convergence。Infectious news works must reflect human vivid emotions，and the robot obviously lacks the ability to experience complex human emotions。The second is insufficient investigation。Good in -depth report、Investigation reports require reporters to penetrate and complex social reality，Reveal、Restore the story behind it，and the robot obviously lacks the ability to communicate with different objects to communicate and mining information。Third, insufficient creativity。The rational ability of artificial intelligence in handling orderly and complex issues is superb，But processing intuition、Limited ability on irrational issues such as Lenovo，The latter is the main factor that determines the creativity。In other words，Robotic IQ is very high，But it cannot exceed the threshold specified by the designer，Therefore, it is impossible to expect that robot reporters will write creative reports that have never been seen。bet365 best casino games Fourth is insufficient thought。News activities are not only a record of social reality，It is also necessary to assume the guidance of public opinion and the construction of social reality，The latter mainly selects the angle through the report、News reviews and other ideological content to reflect，But the robot obviously cannot achieve this kind of values ​​and knowledge、Tightly interacting with experience to drive news writing。

The shortcomings of robot news activities are the opportunities and directions of future human news activities。Facing the rise of artificial intelligence journalism，Cooperation with it instead of competition，is the correct choice of human journalism。In fact，Practice the progress of artificial intelligence news technology，Maximum use of robot reporter editors to complete repeatability、Mechanical、Dangerous and various possible preliminary work，It can liberate human reporter editors to the greatest extent，Promoting the human journalist to obtain unprecedented empowerment and development under new technical conditions。

　　Advantages of human reporters

To compete with robot reporters，Human journalists must learn "Unique thinking and expression"。This "crowd"，Including both human peers，It also includes robot peers。This is "different"，It is a kind of force，It is also an empowerment。

We must write news reports that are more thoughtful to lead development。Gaoming robots can repeat the advanced chess method，but unable to understand high -level philosophy。This is the limitation of the ability to understand the natural language of human beings by the artificial intelligence algorithm and the variant of human real life、Emotional rather than mechanical decisions。In the prediction of the grasp of the non -linear development of complex problems and the prediction of human development of sudden challenges，Artificial intelligence cannot be compared with human intelligence。The advantage of human journalists is to refine your thinking，Objects and problems for reality，Bet365 lotto review Write reports with leading power。

News reports that are more humane to warm the society。Artificial intelligence researcher believes，The advantage of replacing humans with robots as much as possible is，Algorithms can avoid "noise"，can be highly rational，can be very accurate，But this just ignores the uniqueness of human nature。In fact，With "noise", there will be surprise and humor，With sensibility, you will feel the same。better conform to human nature、Show humanity、Resonance，It is the only way to surpass the robot reporter of human reporters。

To write more creative news reports。Contemporary society in information overload，The public's requirements for the form of news reports for the public, especially the "generation Z", are getting higher and higher，Text that requires less、More visual、stronger interest、Better interaction。For these new needs，Human reporters can integrate virtual reality、New immersive technology including augmented reality，Construction of a new interactive platform，Created a new type of news narrative that created narrow artificial intelligence，Tight integration of new technologies and new applications。

Israeli scholar Noim Ratal thinks，"News is the combination of art and science。The artistic expression of news work is to discover new ideas of creating creation，Find a new perspective，New plan for exploring problems，Open a new way to entertainment。The scientific nature of news work is reflected in the use of various analysis tools，Support and process information based on the data of records and store human activities "。In fact，In news work，Scientific work can be completed by robot news activities，and artistic work must rely on human news activities。

In the era of technology -driven development，Human beings must clarify the boundary and rules of scientific and technological applications。The stronger the advanced technology of the technology，Human dependence on technology will be stronger。but，Lack of humanistic spirit，Only ask "whether there is a scientific basis"，Do bet365 Play online games not ask "Humanities Care"，People will be alienated in the creation of technology、edgeization、Atomicization。Artificial intelligence without humanity is just machine intelligence is not human intelligence，It can only reduce the intelligent level of human overall。

Whenever I time，Regardless of the news industry，Still to all industries，The direction of humanistic pipe，technological management method，All are necessary。

　(The author is a professor at the School of Journalism and Communication of Tsinghua University、Doctoral supervisor)