Since the 21st century，With intelligence as the core，Artificial intelligence、Quantum communication、IoT、The fourth industrial revolution represented by cutting -edge technologies such as virtual reality is expanding globally，We are experiencing a larger range、Deeper -level scientific and technological revolution and industrial changes。The impact of technical changes on the discipline of news communication is not only reflected in the research object、The expansion and innovation of the research paradigm and research method，and directly manifested as the reconstruction of the subject relationship and knowledge system。Discipline of News and Communication Facing Unprecedented Challenges，Carrying out interdisciplinary research is a necessary way to deal with these challenges，Many scholars have made many explorations Bet365 app download In cross -disciplinary research，But there are many dilemma，Who should you cross，How to cross，Still is a question that needs to be thoroughly thought。

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Since the 18th National Congress of the Communist Party of China，General Secretary Xi Jinping has repeatedly emphasized on different occasions to use new technology innovation media communication methods。The General Office of the Central Committee of the Communist Party of China、"Opinions on Accelerating the Deep Integration and Development of the Media" issued by the General Office of the State Council，It is necessary to lead the development of advanced technology with advanced technology，Use 5G、Big Data、Cloud computing、IoT、Blockchain、Information technology revolution results such as artificial intelligence，Strengthen the forward -looking research and application of new technologies in the field of news communication，Promote the independent innovation of key core technology。

At the same time，With the expansion of communication channels with technological development，The communication mode of the new media has also undergone deep Bet365 app download changes，Gradually showing all the masses、"pan -media" landscapes of all things。In this intelligent era，AI (artificial intelligence) is the brain，Mobile Internet is bone，Big data is blood，It constitutes the intelligentization of future media、Movement、New era of data。IoT、In the trend of artificial intelligence technology, "things" and "machines" will be re -defined for communication，"New Media "'s continuous rewriting process of propagation，It also puts forward higher requirements for the development of news and communication disciplines。Media transformation and social form change，As a result, the discipline can no longer support the interpretation of such a complicated and complicated social phenomenon，News Communication has to break through professional barriers，Realize cross -disciplinary blend，Make up the necessary "nutrients" from other disciplines。In order to conform to the torrent of the times、Technical progress、Industry development，The development of interdisciplinary interdisciplinary in news communication is the general trend。

　　The inevitability of the development of interdisciplinary development of news communication

1959，British scholar Snow pointed out the long -term opposition between "scientific culture" and "humanistic culture"。Snow thinks，The opposite situation of the two cultures has led to a series of major comprehensive social problems involving science, technology and philosophy and social sciences in economic and social development.。The proposal of "Snow Proposition"，"Open a science、Technology and society as a new field of research as a whole，is the interdisciplinary "。Facing technical change、Industry development、Disciplinary attributes and other challenges，Discipline development of news communication is certain inevitable。

Current news productization、Visualization、Dataization has become a popular trend，Big data resources and data value mining becomes the key point of industry competition。This requires the media practitioners in addition to the ability to adopt writing and editing.，It is also necessary to cut into the news point from the perspective of bet365 live casino games social perspective、Data mining、Expand editing ability，You also need to video on the data、Picture、Sound、A visual presentation of animation and other methods。In this process，News communication science and sociology、Psychology、Computer、Statistical and even higher mathematics disciplines to cross，The professional skills of this pair of practitioners、Wide -knowledge and the comprehensive ability of fast learning and the comprehensive ability proposed higher requirements。

Interdisciplinary development is a common requirement for teaching and scientific research。During the teaching process of colleges and universities，The common problem existing is that the research of journalism and communication is mainly based on definition research，Quantitative research methods use less，Insufficient applications for various research methods under the perspective of cross -disciplinary disciplines。This is due to the insufficient attention to quantitative research on the setting of journalism and communication.，Students do not master the quantitative research method。Quantitative empirical research requires sociology、Statistics、Support for multi -disciplines such as psychology，and less courses for related research methods、relatively shallow，Most of the academic talents caused by journalism communication can only be based on the literature research method、Qualitative Research Methods and other methods Expand research，Learn a narrow perspective，Restricted Disciplinary Development。

Professional communication practice teaching，Should be on the development requirements of the standard industry，From direct content production to future transformation of focus: First, learn about data collection and analysis technology、Data value mining; second, master the organization and coordination ability of news content production、Internet and media product thinking、The balance and leading ability of Internet information flow。

Interdisciplinary development is the future trend of news communication。Communication involves different dimensions、Social phenomena of complex problems at different levels。Communication from Bet365 app download the date of generation，Its research path and method have genes with interdisciplinary research。Wide research topic，Highlights Consciousness，close contact with social reality，Paying attention to the social value and practical significance of research can reflect the characteristics of its interdisciplinary research。In the new media era，Many scholars in order to break through the internal volume of the discipline，Extend the research tentacles to sociology、Psychology、Economics、Political Science、Management and Natural Sciences various disciplines。Journalism breaks through the original boundary，Not only introduces communication，also carried out a cross -disciplinary study of media economics; communication studies have created a new branch discipline -cognitive communication and computing media。

Interdisciplinary not only can transplant the theory of other disciplines，You can also borrow the methods and perspectives of other disciplines。For example, empirical research，News Communication Borrowed Natural Science、Statistical quantitative and experiment research methods，Also applied anthropology、​​The quality research method of the national history，In recent years, scholars have also borrowed sociology、Social network analysis of anthropology、Virtual ethnic history and other methods，By borrowing the eye movement instrument of psychology、Energetic waves and other equipment and methods to try all kinds of communication research experiments。Various data analysis software and data platforms to do research have gradually become new normal。

　　Dilemma and direction of interdisciplinary development of news communication

From the current situation of the School of Domestic News Communication，The biggest problem for the cultivation of interdisciplinary talent training in news communication is the phenomenon of "two skin" in other disciplines and news communication majors，That is, there is no in -depth communication between disciplines、Fusion and Application，Still talking about each word、Down for each line。

Facing such a dilemma，How to cross the discipline of news communication? We can learn from the experience of a pioneer bet365 best casino games at home and abroad。2040s，Famous American Communication Scholar Wilber Schram at the Education Model of the School of Reform News at the University of Aiwar，Reorganized undergraduate journalism course，Reduce writing、Edit skills courses，Sociology、Political Science、Cross -disciplinary education of economics and other social sciences。Doctoral students courses pay special attention to interdisciplinary content。A survey by UNESCO pointed out，U.S. universities provide very wide interdisciplinary courses in journalism education，The 3/4 course of the School of News is the content of cross -disciplinary education。The mainstream of news communication education，The professional direction of the traditional training journalist has been cultivated，Steering to pay more attention to cross -disciplinary integration，Pay attention to sociology、Economics、Political Science、Discipline background of history and philosophy。

The School of Journalism and Communication of Tsinghua University released in May 2020, expanded graduate students、The news of canceling undergraduate education has a sensation academic circle。This is a major reform of teaching in the School of Journalism and Communication of Tsinghua University。In the interconnection state of entering "Everything Judge" in the times，The connotation of "news" and "spread" is infinitely rich and expanded，Communication features have changed，The emergence of algorithms and artificial intelligence makes "human -machine communication" a new paradigm。Facing the rapid development industry，News Communication urgently needs to be widely included in the theory and methods of other majors to continuously improve your subject system。Tsinghua University to cancel the training of undergraduates，Thanks to the reform of the school level，is a key research -oriented transformation。

From the above experience, it can be seen，Interdisciplinary not only opens a few more courses of other disciplines in the course settings to improve the discipline system of news communication，And need different disciplines in the process of exploration and professor，more or less integrate or even adjust，Emphasize teamwork。Bet365 app download In cross -disciplinary teaching，Each participant must focus on the overall complex relationship，At the same time, we must also pay attention to the discipline contribution of others。

The current global disciplines have formed a "problem -oriented" mode for cross -disciplinary education，The highlight of this mode is not just to drive the cooperation of different disciplines with problems，It is still emphasizing the solution to cross -disciplinary solutions from the problem。Any interdisciplinary development must start from the development position of the subject，Starting from the level of academic construction and talent training，Person a top -level design through a macro perspective、Mode Innovation，Promote the development of cross -disciplinary platforms in a top -down way。

Many schools and communication colleges have also continued to explore across disciplines in recent years，The main "cross card"。Some schools use the strong platform of science and engineering in the school，New media and computers、Data mining、Artificial Intelligence、Network space security、Management and other majors combined to cross -disciplinary cross -disciplinary cross，From the teacher、Scientific Research、Comprehensive integration in teaching。Admissions and training of "humanities and social sciences" for undergraduates，That is, undergraduate students do not distinguish from the first grade，But you can take different courses of each department，Find the direction of interest，Select the professional in the second grade。The cultivation of Shuo Bosheng also sets the direction of interdisciplinary，Doctoral points of the interdisciplinary point of cross -disciplinary disciplines of new media and social governance are to put news communication and Marxist theory、Philosophy、Bold attempts that integrate network space security。At present, the School of Journalism and New Media of Xi'an Jiaotong University has built a Shaanxi Province public opinion information work innovation center、New Media and Social Governance Research Center (Shaanxi University New Think Tank)、Online Public Opinion Popularization Base (Shaanxi bet365 Play online games Provincial Social Science Popularization Base)、Shaanxi Province Internet Public Opinion Research Base，spread in the new media and social thoughts、Big data analysis and political communication、Institute of public opinion and social governance has formed characteristics and advantages，I hope to open up a new test field for promoting the development of journalism and communication from the perspective of interdisciplinary disciplines。

　　(Author Unit: School of Journalism and New Media of Xi'an Jiaotong University; Marxism College of Xi'an Jiaotong University)