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The media is a kind of object，This has been recognized by more and more people，But this concept in China 10 years ago，Is an unimaginable。But，Media is a special thing，It can connect the spiritual world and the world of concept。Just as Klemer is edited by her "Media、Computer、Reality -Real Species and New Media "said: Media is a device used to produce artificial worlds，It opened our new practice，without this device，This world is unacceptable for us。and the reason why the media has this ability，Double -sidedness of its material foundation。It is different from ordinary things with different material forms，The media has a material presentation -interface。Due to the existence of the interface，The content system can construct a virtual time and space that involved attention in it。But the medium as a material is objective and transparent in the American communication，It has become a simple channel and communication tool，The game rules of the content supply system behind the interface are also visible，Communication has become a behavioral science -a typical pseudo -scientific science in psychological coat。But，The medium is the same as all technologies，It cannot be just means and tools，It must be at the same time as a tool，Standards the relationship between Bet365 lotto review all elements related to it。After the American Communication has taken this sesame psychology,，Putting the watermelon on the ground and goes away。

But，The media is so powerful，It is destined to be blocked all the time，Therefore, the re -discovery of media objects has become the most active field in Europe and China。Volkswagen Media is covered as a media，It is because Volkswagen Media mainly plays the role of content producers and publishers in real life，It has no decisive influence in the technology and economic field。Volkswagen Media plays an extremely marginal role in the field of capital operation and technological innovation，So in the tide of media integration，Traditional media has been "with rhythm" by the new media，The profit model becomes uncertain，Technical research and development ability is almost zero。This is not the challenge of the traditional media that is challenged by the new media，but it is not good at capital operation and technology research and development，It does not mean capital flow and technological development trend。New Media Technology Company is completely different from Volkswagen Media，They represent the mainstream of the current development of the computer industry，It also represents the most active productivity of the digital economy。They come to this world，The economic foundation of this world soon became the economic foundation of this world，It also incorporates this world into their way of thinking。You can say that，The whole world is re -constructed on the new media platform。bet365 best casino games The new media broke into this world in this way，Technical carrier of all things。It is shopping online、Internet taxis、Shared bicycle、Map Software、QR code and other methods to reconstruct the social format and lifestyle。So，We have to admit，Mobile Internet、5G communication technology and other elements，Already like water、electric、Natural Qi、Car、Public transportation has become the infrastructure of our society。If the basic elements such as the Internet operation platform or mobile communication will occur on the supply of supply，The consequences and energy crisis、The power outage is the same，Many people may no longer imagine how to live in reality after the Internet is broken。

So，Media research has a very clear development direction，That is the medium of research as an infrastructure，Study what kind of media characteristics to construct our time、Space、Power、order and relationship。Although some historians have paid attention to the Canal、Railway、Tram、Post Road、How to build a society at that time，But in the past few people regarded such research as a medium research，Because this is indeed the production of the text、Traditional communication of communication and consumption is far away，It is difficult to imagine that this is a media perspective with important theoretical prospects。Peter's "Qiyun" discussed the infrastructure medium with a large space，Make the communication academic community start to pay attention to this medium metaphor。Infrastructure medium allows us to "see" bet365 Play online games its opposite sex and background in the medium，I saw the technical system that was huge and complicated to be unable to repeat but it was usually completely transparent。Infrastructure medium allows us to "see" except for transmitting information，How to adjust our social relationship。Here，The information transmission we see as an important function of the media becomes not important，Instead, how to construct social order as the medium of existence becomes extremely important。Compared with super -media infrastructure such as 5G and the Yuan universe，The infrastructure of Volkswagen Media can be ignored，So Peters regards mass media as an alien in history，Because their infrastructure is not as good as calendar、Map、timer and other more primitive media。

but but，Dang Peters is led by the new media technology to return to the infrastructure medium and call and call，and poetically use the elements in the entire human environment as a medium，He has forgotten the more basic "Yuan Media"。1974，Heidegger announced in an interview with the German "Mirror"，Philosophy will no longer be philosophy，but control theory。At that time, everyone did not know how to understand the deep meaning of this paragraph of Heidel，However, today we really feel that Heidegger has grasped the key node of the historical turn。Before the control theory of control,，Numbers are not technology but a language that explains the world。Hussels discussed the European spiritual crisis in his unique way in his later years。He pointed out，Starting the introduction of mathematics bet365 live casino games into natural scientific research from Galileo，Mathematics monopolized the scientific interpretation of the world，This interpretation has led to the European spiritual crisis and Western human crisis。Husser thinks，Digital interpretation world，Not the world of daily life，Therefore, he advocates returning to the daily life world itself。But，Ideal Husserl did not predict the development direction of things，What I said now is to introduce binary mathematics into the Penner of the control theory。In the universe of the control theory，Only existence and no existence，So everything in the world is as Kitler said，Can be encoded with universal binary media、Transmission and storage。The complexity of everything has disappeared，The binary world replaced by 0 and 1。Digital has changed from the technology that interprets the world to the technology of copying and creating the world，thus becoming an infrastructure infrastructure。Digital has changed from the interpreter of the world to the world's actor、Creator。So，Research how digital technology organizes our existence method，Is a discussion insect、Digital has changed from the interpreter of the world to the world's actor。Digital technology even completely penetrates the boundaries of the real world and the virtual world，Make them uninterrupted together。Today，If people leave the support of digital technology，It can even exist in the natural world，Not to mention the social world。

Entering the infrastructure medium of the digital age，In fact, a new space bet365 live casino games of communication research has been opened。Here，The body of the medium is "visualized" in various ways，Therefore, the awareness of the relationship between the media and the existence has reached a new level。This perspective has important significance for the material research of spread。but but，What is even more dazzling is，The questioning of infrastructure medium has brought a series of new problems。For example, China Telecom as an enterprise that maintains the infrastructure of the communication industry，、It is very unprofessional for running a new media platform。Infrastructure companies with media attributes in space、The construction of time and relationship may be very successful，But the self -presentation may be a mess。It can be seen that they are all mediums，Following the media's infrastructure and the presentation of the media is two completely different problems。Focus on the infrastructure of the media is not enough for the material research of the media，The presentation of the media -how does the interface connect the spiritual world and the material world，This is probably the next new field worth studying。but but，It is definitely a good thing to find a large number of new problems and new areas，This is precious wealth for any discipline。

Fortunately,，Chinese Communication Theory Research，Whether it is the development level of the research object、Researchers' question consciousness，Still the theoretical accumulation of the subject，All have stood on the same starting line with the world's Bet365 app download forefronts。The theoretical research of China Communication theory is ushered in the era of "sesame door opening"。