Language Landscape Symbol Explanation
February 08, 2022 08:58 Source: "China Social Sciences", February 8, 2022, Issue 2342 Author: Liu Lifen Zhang Li

Language landscape consists of language symbols and/or non -language symbols,Writing of language symbols is reflected as text,Non -language symbols include graphics、Image、Ilter、Color、Light、carrier, etc.。The symbol composition of language landscape is divided into core symbols and edge symbols。Core elements and edge elements are single or combined with each other to construct language landscape text meaning。

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The core elements of language landscape include text (language)、Graphics、Image、Ilter、Color, etc.,Mainly construct landscape text meaning。Text is a symbol of record language,Language symbols are the most commonly used symbols of language landscape,Occupying a special status among many symbol categories,Its main feature is "transparentness",You can directly understand the meaning it transmitted,and other symbols must be translated into language symbols to be understood。Language symbols in language landscape,码,There is a single language、Bilingual or even multi -language。Multi -language phenomenon is an important feature of today's world language landscape,A language landscape code combination type of an administrative area、Sorting of the word code、How much is the size and information of the font size and the same,Seter of Language Landscape、It is determined by the expected audience and symbol values。The first two factors depend on objective facts,​​The third factor reflects the political and social psychological background of the existence of language landscape,Refracts the Bet365 lotto review language policy of a country or region、Ideology、Value concept, etc.,Reflecting the status of different languages、Social reality of power and language use。

Hu Zhuanglin thinks,Language is a social symbol and meaningful potential,Other symbols other than language,such as image、Sound、Color、Space, etc. is also the source of meaning。A characteristics of the meaning of language landscape except language,also includes graphics、Image、Ilter、Color and other symbolic forms,Constructing a complete meaning in the communication of the Communist Party of China。Graphics、Image、icons have three reflection forms in the sign: only graphics、Image、Ilter,Separate to each other with each other。combined with the text has the following meanings: expressing the meaning alone (expressing different signs of the text)、Coordinated with text (supplementary effect)、The meaning of the same expression as the text (meaning is anchored)、irrelevant to text (decorative effect), etc.。

Use graphics、Image、icons indicate or indicate that something often seems intuitive and easy to understand、Light easy to remember。But the graphic、Image、icons let people understand,It must be reached "referred to" through the social agreement,Symptom meaning is generated under the agreed of society。Because the symbol is eye -catching、Simple、Far Views clearly visible and other features,Oral、Text instructions are gradually replaced by simple intuitive symbols。

Language landscape hybrid symbol structure,Color is also an important element that participates in the meaning of language landscape text。Color is a special visual element,Existing it with an object,But with independent visual attributes,together with the specific carrier, Bet365 app download form a rune shape,Form "Can Finger",In the society's agreement, point to "referred to"。Different symbolic meaning of different colors,Various colors in language landscape,Different meanings generated by using or combined by separate or combination,Participate in the construction of text meaning。

  Analyze the meaning of the edge symbol

The edge ingredients of the language landscape are font、glyph、carrier、layout、Light、Time、Space, etc.。I only discuss the font shape here、Verse and space layout。

Font refers to the external form characteristics of the text,Is the coat of text。The artistry of the font is reflected in its perfect external form and rich connotation。Writing rules in language landscape depends on words and culture,It is also subject to the different words of the communication of the communicationers。For the language composition of language landscape,The expressions of the font may use the auxiliary graphic element to reflect: super graphics and local graphics。Super graphics include font changes、Font replacement and font size; the local graphic is the change of text plane combination。Language landscapes build a special meaning of text through the change of fonts。Enter the word as shown in the picture,Replace a certain letter,Become a symbol of the word or text。

Language landscape is a symbol collection that is attached to a certain entity in different ways,In fact, the body is manifested as different materials,Material is the feeling of some inherent attributes of the material of the material,Can convey a variety of language landscape background information,Ru ancient materials show ancient culture,Modern materials display modern culture,The mottled wall shows the long history of history。Different materials,Different texture,Give people different sensory Bet365 app download feelings and association。During the long -term development of human culture,People gradually give it different personalities,If granite gives people a solid feeling、heavy and rough,Bronze will remind people of history and classic,marble will give people a mild、Exquisite feeling。So,Material carry a certain meaning,Participate in the construction of language landscape text meaning。

Space is an objective form of material existence,The space configuration of the language landscape includes the spatial arrangement of the geographical area and the symbol。"Geographical Area" refers to the location of language landscape,Divided into macro and micro。macro,The current linguistic landscape research positioning is city。Actually,Language landscape is not limited to cities,It can be divided into the language landscape of the area according to the distribution range、Country Language Landscape、Town language landscape、Urban Language Landscape、Country (Geographical Concept) Language Landscape。Micro refers to the specific location of each language landscape。Generally concentrated in urban business centers、Traffic Hub Land、Leisure and entertainment venues、Tourist attractions、Areas with large population flow, etc.。The spatial distribution of language landscape is regulated by national and local government policies、The overall plan of the city、National、Population、Politics、Economic and other factors such as many factors,Because public space belongs to government jurisdiction,The cultural construction of the government's order for public space,If the bilingual and even multi -language signs of the large and medium cities in our country,Mainly behavior of government departments,But it does not rule out signs set by non -official subjects such as enterprises and individuals due to economic interests。

bet365 Play online games The space arrangement of the symbol refers to the arrangement and combination of symbols on the language landscape carrier,Including text、Graphics、Image、icon, etc. The size and placement position of the icon; the shape of the language landscape carrier、ratio、scale, etc.。The placement of these symbols is all dominated by space logic,Different space positions determine the meaning of the symbol,Text、Graphics、Image、icons and other symbols are located on the top, bottom left and right、Center or edge,There are different meanings。Cres and Levin thinks,The symbol above the sign is ideal,Below is reality,The left side is known common sense information,On the right is a new controversial information,Center is the information balance point,Have visual power,Stabilize the symbols around and edges。

As pointed out by the theory of the ternary space of Liefelh: Culture is intangible,and the tangible space is the projection of intangible culture in the concept of time and space。What kind of personality and characteristics of landscape producers give space,Show the corresponding appearance and spirituality。So,As a space that carries language landscapes and bet365 Play online games The space arrangement of the landscape code, it is carried with unique meaning,Enter the meaning of text meaning。

 Overall interpretation symbol combination meaning

Language landscape is by text、Graphics、Image, etc.,With color、Sometimes with language and non -language symbols such as lights。Language landscape text composed of language and non -language symbols can be called hybrid text or heterogeneous text。The composition of the core Bet365 lotto review elements of heterogeneous text mainly includes the following three forms: language priority、Image advantage、Language and images is divided into autumn color。The edge elements of heterogeneous text play auxiliary effect,Participate in the meaning of text meaning with core elements,If the traffic sign of the daily life,It is a color composed of multiple modal symbols、Image、Text, etc.,They jointly give this traffic sign a specific meaning。

Text is a symbol of language symbols,Understand the meaning of the text through recognition;、Sort、Font size、How many information presents the meaning of the presentation; the image symbols whether it is the phenomenon of Pierce、Instruction symbols or symbols,Its meaning is intuitive,Understanding at a glance; Selection of Color、Combination、Use or comes with a certain meaning (such as the national and international characteristics of color) into the text,or gives it meaning after entering the text; space、Font、carrier、Lighting and other symbols only need to enter the text,It must have a certain meaning。Construction of the meaning of language landscape text is synergistic by polymerization and combination axis,The form of text presentation as a combination,The formation of the combination is based on the aggregation as the basis,The aggregation is based on the overall significance of the combination。Juggling is the way of text construct,Once the text is composed,retreat to behind the scenes; the combination is the projection of aggregation,It is a form of text。The aggregation is hidden,belongs to the deep structure; the combination is appearing,belongs to the surface structure。The construction of language landscape text meaning is the unity of text surface structure and deep structure,It is the integration of the meaning of text combination and the hidden aggregation significance behind it。So,Any component element of language landscape,Whether it is core symbols Bet365 app download or edge symbols,All part of the components of the hidden text of text,Form an organic whole,Together constitutes a complete language landscape text,This is the perfect combination of language landscape symbols。

  (Author Unit: Translation Research Center of Guangdong University of Foreign Studies、Heilongjiang University Russian Language Literature and Cultural Research Center; Chinese University of Geosciences (Wuhan) Foreign Language College)

Editor in charge: Zhang Jing
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