Online language is a language phenomenon with network characteristics，Consistent with the language of daily life，At the same time, it is given more connotation、Form and style，It contains specific emotions and culture，It is people who express emotions、Symbol tools for exchange thoughts。As a symbol expression，Internet language presents a variety of forms and features。It is not a cold language tool，but have temperature、Fun Emotional Symbol，Reflects people’s psychological state and value concept，It also reflects the cultural structure and characteristics of the society。

　　bet365 Play online games "Fashion" is the label of online language。Internet language can be fast、Scholar grasping the cutting -edge things in the Internet world and real society，and presented in the form of fashionable personality，Expand "Fission Display"，Realize the "leap forward innovation" under the promotion of science and technology and social progress。This kind of innovation has both tolerance，This is also the charm of online language。and，With the continuous development of digitalization，The fashion and mainstream of online language innovation are also constantly fusion。In form，People with the background of linguistics professional also participated in the second innovation of online buzzwords，In the format、Rhetoric、Use the cause of the body for innovation。For example，Common "Stir -Creating"，Not only change the word mold，Also changing the sentence、articles，Generate "Taobao body", "tongue tip", "Zhen Huan", "Baodai", "Lu Xun", etc.。In content，Internet buzzwords also take the initiative to move closer to the main theme of the times。For example，"New Circuit", "Powerful Power", "Rebellion", "1.4 billion flag guards", "Craftsman Spirit", etc.，The "flag bearer" that presented social value。In terms of innovation driving force，Online language actively fit big data、Analysis of natural language、Deep learning and other digital technologies，Generate a more fashionable and personalized expression symbol and expression method，Fashion forward to promote online language。

　Online language is entertaining and social in emotional expression。Network virtual space can meet people's leisure and entertainment needs。Internet language born in the Internet world，Carrying the functions of entertainment and humorous，Entertainment needs serving network space。Online language and humorous wisdom、Miao language Lianzhu、Speaking four、Yu Yin Ring Beam，Sometimes sell ugliness and sell well、kitsch vulgar、Losses in it、Substaters，Gaming text、Meaning of meaning、Expressing carnival。Emotional background color of online language，Is entertaining and social balance，And increasing attention to social reality。The entertainment of online language represents the entertainment carnival and emotional venting of people in non -unified virtual spaces。Sociality represents people's reflection and reconstruction of the reflection and reconstruction of uncertainties and the hotspot of current affairs，So as to pursue self -reconciliation、Harmony with the society。Some Internet hot words (such as "996", "Chop Hand", "Assassin", "Cats", "Funeral", "Little Fairy", "Aya", "Inner Volume", "Versailles", "Eating Culber" " "" Dry Fan ", etc.，Reflect that people are working、Life、Social psychological changes in emotion and other aspects。At the same time，Emoticon package generated with hot spots，It is both the "expression" of the Internet users at the moment，It is also the "expression" of society，and constitute a specific group memory。The "Sympaver" contained in the emoji package，Usually a certain "cultural code"，Interpretation of "expression"，Relevant background knowledge。Current，The frequency of the use of network hot words and emoticons、Emotional tendencies and time and space distribution changes，has gradually entered digital culture and digital governance，And becomes an important data resource。

　　Network language has both economical and ecological.As a "keyboard language"，Online language has faced challenges that are failed to speak speed at the beginning of birth。Fast food type network culture，Promote the continuous simplification of online language、Fast、New，To make the economic practical thumbnail、Alphabet deflation、Digital homophonic, etc.。For example，"Ten Moving Rejection" (very moved but refused)、"YYDS" (Forever God)、"9494" (that is it)，Expressing real feelings in a simple way，It also passed true feelings with hidden expression。With the continuous development of digital technology，Online language symbols are increasingly image、Audiolation、Video，conveying emotional information is also faster、More appropriate，From the original Yan Wen character、Painted words to personalized dynamic emoji，You can even use artificial intelligence to generate adult face emoticons，so as to pass information and emotions faster and more intuitive，Emotional exchanges for misaligned time and space，Improving the economics of online communication。The economy of online language makes modern information exchanges more intimate and interesting，Its strong vitality and appeal are like Mustang Pentium eclectic。But at the same time，This also brings the irregularity and vulgarization of language use，Dynamic effects have been produced，Added obstacles。The "let go" growth of the online language may destroy the language ecology，Therefore, protecting the online language ecology becomes a subject of the times。my country's increasingly importance to monitoring online language、specifications and guidance，passed the "National General Law of the People's Republic of China"，Incorporate network language specifications into the legal system，and gradually implement the online real -name system，Effectively improved the network language ecology。Economics and ecologicalness of balanced network language，You can also analyze natural language with the help of generating artificial intelligence，To further improve the efficiency of network language communication、Optimize the foundation of digital culture and ecology。

　Online language highlights internationalization without losing nationality.Online language as a communication tool，Fusion of different languages ​​and culture，The "beads" of the cultural "beads" are cleverly used to connect the emotional "curtain"。For example，"LOL" from English (Laugh Out Loud，Laughing loudly)、"emo" (emotional，Unhappy), etc.，It was popular on the Chinese network。Mixed expression of different languages ​​has also become popular，For example, "embolism Q" (from thanank you，Thank you for this intention，After fingering is speechless)、"Call" (shouting cheer up)、"HOLD Living" (Control Holding)、"U1S1" (one said one) and other。The reference of different cultures of different cultures，It constitutes a unique language culture，Carved the brand of the times，also left a marked mark of cultural blending。and，Internet language also contains a specific foundation of Chinese culture。For example，"Koi", "God Beast", etc.，All related to Chinese culture。With the development of digital China，Internet language is also increasingly inclined to show national characteristics、Express national self -confidence。For example，Anime "Those Things That Year" "This life has no regrets to enter Huaxia，Still planting flowers in the afterlife，Become a buzz saying; "Ten Thousands of Roads in the Wandering Earth" in the movie "Wandering Earth，Safety Article 1，selected for the top ten buzzwords in 2019。Online language is both the carrier of inheriting Chinese culture，It is also a bridge to promote cultural exchanges between China and foreign countries，Simple、Easy、A lively way，Expressing the rich emotions of human beings，It has strong plasticity and vitality。

　The trend of popularization of online language.Online language is naturally shared，The circulation of time also brings a transformation of space use space，and have penetrated all aspects of social life，The boundary of the online language and daily language is increasingly blurred，and the influence continues to rise。At the same time，Multi -level with people's communication needs、Diversity，Internet language also began to tend to circulate、Focus。The nationalization of the online language is conducive to crossing digital gaps，Greed up digital sharing; and the popularization of the circle of communication in the circle，Expand the depth of sharing。but but，We must prevent the tendency of fragmentation of network space brought by the popularization，Make the online language shared by China Unicom，Therefore, better play the advantages of the marginal utility increasing utility of the network。

(This article is the National Social Science Fund general project "After the financial crisis of the United States institutional structure transformation and monopoly capitalist development stage analysis" (17bks096) phased results) 

(Author Unit: Marxism College of Shanghai Maritime University)