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In the works of economics masters, scattered discussions on corporate growth，About a dozen theoretical perspectives in summary，The theory of corporate growth, known as orthodox or mainstream。The same cannot be ignored is，Some non -mainstream enterprises based on other discipline theories，It is growing up in different styles，and affect the theory of growth of mainstream enterprises。

　　Non -mainstream enterprise growth theory

Non -mainstream enterprise growth theory mainly occurs in the field of management and system science，Including corporate strategic theory、Enterprise self -organized theory and system dynamic theory, etc.。

The core issue of corporate strategic theoretical research is how to establish and maintain corporate competitiveness，Promote the growth of enterprises。The main contributor of its theory is Astof、Potter and Plaharad, etc.。

The 1960s，Ansov's "Corporate Strategy" is considered to be the most influential classical strategic management theory work。This theory thinks，The way to achieve sustainable enterprise growth is to maintain the internal capacity of the enterprise and the matching of the external environment of the enterprise，The process of corporate growth is actually a process of continuous matching conditions in the enterprise。

The 1980s，Michael Potter systematically described bet365 Play online games the law of maintaining the sustainable development of the enterprise from the industrial level。He thinks，The sustainable development of the enterprise is to make the company the best positioning in the industry，Five competitiveness of anti -strike，and influence these five competitiveness according to your own wishes。

June 1990，"Harvard Business Review" published "Core Capability" by Plaharad and Hammer，opened a new field for the development of corporate strategic management theory。They think，The quality and performance of the company's products determine the company's short -term development，Core ability determines the long -term sustainable development of the enterprise。

Enterprise organization theory originated from systematic theory。Betrangfei published "About General System Theory" in 1945，Johnson、Castle、Rosenzwick published "System Theory and Management" in 1963，The system management mode was established。After that，System Theoretical Steering Research Complex Science，Proposed the theory of scattered structural、mutation theory、Different theory、Classmate theory, etc.。The use of self -organized theory research issues have become an important aspect for complexity science development，Related magazines have been launched abroad。

Enterprise self -organized theory from the relationship between enterprises and the environment、The driving force and model of development explain the growth of the enterprise。This theory thinks，Enterprise bet365 Play online games as part of the environment，There is coordination with the environment、Synchronous、Taco -tacit non -linear interaction，Enterprise and other enterprises are also a symbiosis。The direct driving force for the growth of enterprises is the rise and fall of the enterprise，Due to the existence of random rise，Drive some subsystems to "rise"、"Start"， Has "advantage" in obtaining resources，near the critical area of ​​the system change，The system uses a positive feedback method、Apartians form a parameter amount，The direction and mode of the evolution of the master system。About the development mode of the enterprise，Corporate self -organization theory thinks，emergencies often encountered in daily operations，Mutations that may lead to a form of enterprise operation，Some mutations are reversible，Some are irreversible。

Professor Peter Sanji in the Massachusetts Institute of Technology in the United States uses system dynamic principles，The theory of the upper limit of the enterprise development is proposed。He thinks，Any personal、Organization and even human society itself is the ring system，Compared with its externally larger system, it constitutes an overall，Many problems faced by a system are often within the system、The results of the interaction of multiple factors outside the system。During the growth of the enterprise，There is a dynamic system structure composed of a enhanced loop and the regulating ring circuit，The "leveraged solution" that breaks the upper Bet365 app download limit of the company's growth is existing in the regulating ring，instead of existing in the enhancement ring。

　Comparison of mainstream and non -mainstream theoretical paradigms

Non -mainstream enterprise growth theory is studying perspective、Thinking mode and time tendency，Different from the theory of growth of mainstream enterprises。

Researchers in mainstream theory are generally placed outside the enterprise to look at the internal problems of the enterprise，Try to explain the micro foundation of economics theory。3260_3284，Specific measures aimed at discussing the sustainable development of enterprises。

Mainstream theory When studying corporate problems，Mainly use the interpretation reasoning method。Its basic research paradigm is to assume that certain variables are constant，Along the abstract to specific thinking route，Inquiry The variable causal relationship system that meets the requirements of logical reasoning。As the theory of neoclassical economics, assume that there is a business in society、Two markets、Two markets、Market supply and demand balance、Social politics and natural environment constant，Discuss the development of the enterprise; the contract theory assumes that the market already exists、The relationship between people and people is just a transaction relationship、The ability of the company is given、Enterprise is homogeneous，Discuss the relationship between transaction costs and corporate growth。

Non -mainstream theory When researching problems，Mainly Bet365 app download use the overall thinking method，Comprehensive consideration of the relationship between factors inside and outside the system; not only that all the elements inside and outside the enterprise are constantly changing，Also believe that the mechanism of non -linear interaction between elements。

An important hypothesis of mainstream theory when analyzing corporate problems is，The development cycle of things is reversible，It can be pushed by the past of things。If it is in neo -classical economic theory，There is no difference between the future boundary and organization of the enterprise; in the contract theory，The future of the enterprise is known。

The point of non -mainstream theory is considered，All problems of the enterprise are dynamic，Corporate development has non -periodic。The boundary of the enterprise changes with the change of positive entropy and negative entropy，The rise and fall that caused the growth of enterprises is random，Tiny events may also cause mutations in the enterprise，Enterprises do not develop along the fixed path，Enterprises will not have the same attributes under the same conditions。

In reality，Corporate operators think about the way of thinking about corporate problems，There is a big difference with mainstream theory，is similar to non -mainstream theory。

The operator is in practice，Not based on some constant assumptions factors，Drive the relationship of several factors，Instead, after comprehensive consideration of all influencing factors，bet365 Play online games Find out a satisfactory action plan。Operators also try to build their own theoretical model，But this model is not a linear mathematical model but a factor structure model。The operator never conducts static research on the issue of corporate problems，Instead, consider the possible changes in various factors at any time。In addition to focusing on cultivating corporate capabilities，Also pay attention to responding quickly to the information，Focus on finding the key to solving problems in complex and variable information、Key and opportunities。

A large number of corporate cases indicate，The survival development of the enterprise，It is also politically politically、Ability is related，It is also politically politically、Law、Natural disaster、Economic crisis、Disputes and other factors，An accident、Tiny incidents will cause a corporate avalanche to disintegrate。The development of the enterprise can only be limited to predict，The future of an enterprise is not completely determined to the past。

Research on the perspective of the issue of enterprise、Thinking mode and time tendency, etc.，It determines that the mainstream theory cannot make a perfect answer to all the questions of the company's growth。The development of mainstream theory should continue to absorb nutrients from non -mainstream theory，The idea of ​​non -mainstream theory should not be ignored。

(Source: Chinese Social Sciences News Author: Xu Quanjun Unit: Institute of Modern Enterprise of bet365 live casino games Tianjin Academy of Social Sciences)