Implementing the ranking of the bet365 voucher 500 enterprises，For people to observe and analyze corporate competitiveness，Played an important role in studying changes in domestic and foreign economic structures and the operating rules of economic development methods。But at the same time，The shortcomings of its ranking standards and methods are also constantly exposed，Being increasingly questioned by people。

The main drawbacks of the current ranking of the bet365 voucher 500 companies: First, the indicators deviate from the purpose。With“大”showing strength，Use reflection“大”’s indicator (i.e. operating income)，Arrange“strong”’s company。Precisely，What is discharged in this way is not“bet365 voucher 500”，But“500 big”。The bet365 voucher 500 companies are the unity of quantity and quality、The unity of competitiveness and influence。Enterprise operating income is affected and restricted by many factors，If the ranking is based on quantity，Emphasize influence but ignore competitiveness，It will cause companies that are only big but not strong to be included in the list。This ranking can easily convey wrong information，Misleading people’s understanding, words and deeds。Now，The annual replacement rate of the world's bet365 voucher 500 companies is about 10%，China’s bet365 voucher 500 list replacement rate is about 20%。Some people think it is due to changes in corporate competitiveness，It’s normal。In fact it’s not the case，The author believes that one of the important reasons is that the indicators are unreasonable、Caused by unscientific reasons，Otherwise the ranking replacement rate would not be so high。

The second is to exclude industry participation。The impact of enterprises on the global or a country’s economy is transmitted through industries。The bet365 voucher 500 companies are first of all the big industries、Strength in the industry。The strength of the industry is the premise and foundation for the ranking of the bet365 voucher 500 enterprises。Companies that cannot be ranked at the bet365 voucher of the industry cannot enter the bet365 voucher 500。If we ignore the industry and only rank directly based on the operating income reported by each company，Heavy workload、Low efficiency。The ranking of the bet365 voucher 500 enterprises should take the industry as the starting point。

The third is ranking too frequently，It is easy to mislead people into“Emphasize the short and despise the long”Misunderstandings about mental impatience。The bet365 voucher 500 rankings focus on annual changes in companies，Ignore the long-term development trend and inherent evolution rules。The industry and academia are becoming more and more enthusiastic about the bet365 voucher 500 companies，Expectations are getting bigger and bigger。People are always trying to get more valuable information from the annual bet365 voucher 500 companies unrealistically。Actually，Changes between business years are not important，What’s more important is its long-term development and sustainable core competitiveness。

Reform and Innovation Enterprise bet365 voucher 500 Ranking Work，We must handle the relationship between influence and competitiveness。Big but weak company，Influential but lacking competitiveness，Unsustainable；Small but strong company，Competitive but lacking influence，Status and role need to be improved。To be based on big things，Select the best。The final company on the list must be big and strong。

The following reform ideas bet365 voucher imagined.

First，Scientific design indicator system and calculation method。Indicator design (xi，i=1，2，…7): According to the principle bet365 voucher components bet365 voucher core competitiveness bet365 voucher enterprise，Can be based on the existing operating income (x1) indicator，Respectively increase the reflection of labor creative ability、Asset creation ability、Technological innovation capability、Ecological and environmental protection capabilities、Indicators such as brand awareness and internationalization level。Such as the corresponding labor productivity (x2)、Return on assets (x3=operating income/total assets)、Technology R&D investment rate (x4=Technology R&D investment/operating income)、Carbon emission rate (x5=carbon emissions/operating income，This indicator is negative，It is inversely proportional to the company’s ecological and environmental protection capabilities)、Brand international rating (x6)、Proportion of overseas product sales (x7=overseas product sales/total domestic and overseas product sales)。Weight design: through systematic analysis and research，Assign different weights (fj to the above 7 indicators，j=1，2，…7，The sum bet365 voucher weights is an integer 1)。Indicator calculation method: multiply these 7 indicators by their weights and accumulate the total score。The mathematical model is: xifj=x1f1﹢x2f2﹢…﹢x7f7。Design and calculate indicators this way，Combining quantity indicators with quality indicators，Strengthened the role of quality indicators，Replaced a single quantity score with a comprehensive total score，More reasonable and scientific than the existing enterprise bet365 voucher indicators。

Next，Reasonably determine the selection and ranking procedures。Divided into two steps: First, industry recommendation primary selection；The second is to summarize and determine the ranking。The companies with the highest operating income in each industry (such as the bet365 voucher five、bet365 voucher ten or more) recommended，Calculate various indicators、Cumulative total score，Report to the review agency，Preliminary list of the bet365 voucher 500 companies that form the strongest companies in the industry (the number must be greater than a certain proportion or multiple of 500)。Then summarized by the review agency，Based on total score，Break the industry，Unified ranking into the list。The whole process is more infused with “Bi、Select”'s factors。

AGAIN，Extend the selection and bet365 voucher period，Can be ranked once every 3 or 5 years。First calculate the annual average of each indicator，Continue the previous calculation，Ranked by total score。This way，Accidental factors between business years can offset each other，Return to normalcy。Focus on reflecting short-term changes in the enterprise，To reflect the long-term nature of the enterprise、Sustainable Development Transformation。

(Author’s unit: Department of bet365 voucher Administration, Party School of Heilongjiang Provincial Committee)