Improve the commercialization ability of new technologies for entrepreneurial enterprises
August 29, 2012 10:52 Source: "Journal of Social Sciences" Issue 349 Author: Shen Zhiyu Li Yang

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    [Core Tips] New technology commercialization of entrepreneurial enterprises is through entrepreneurial activities,Convert new technology into new products and successfully push to the market、The process of obtaining economic returns。Improve the commercialization ability of new technologies for entrepreneurial enterprises,Both the corporate and government level should make corresponding strategic adjustments and improvement measures。


    Affected by factors such as traditional concepts and entrepreneurial quality,Many companies are more willing to invest funds into the cycle in the early days of entrepreneurship、Industry with high returns,Or use technical imitation to seize the mid -to -low -end market,and do not agree with the high degree of risk of commercialization of new technology,As a result, the enterprise pays a lot of energy to pay attention to the tangible assets such as the factory and profits,For technology、Market、Avant assets such as reputation and future development potential are relatively ignored。


    The result of this situation is mainly based on the following reasons。One is talent、Technology、Insufficient capital strength,The second is financing difficulties、Taxation of taxes、Countries support less,Third, the business philosophy of pursuing short -term interests。To enhance the company's new technology commercialization ability,It must first firmly strengthen the bet365 best casino games important role of independent innovation on entrepreneurial enterprises,and enhance the company's keen market insight into new technologies。


    2008 and 2009 to sweep the global financial crisis,Make a large number of low -end companies in the industrial chain closed down one after another,and those who have independent intellectual property rights、Have core technology、Enterprises with high commercialization capabilities,Eventually you can survive and continue to grow and grow。Take Guangdong Province as an example,2009, which has the most serious impact on the financial crisis,High -tech product output value reaches 2.6 trillion yuan,increased 15%year -on -year,Become the only type of growth in various products。New technologies are constantly emerging today、The era of the product development cycle constantly shorten,Entrepreneurship enterprises should highlight their own organization level、Strong flexibility、Features of less capital investment,Find the market cut in the market,By introducing risk funds and government subsidies,Quickly realize the commercialization of new technology,Continuously consolidate and strengthen the core competitiveness of the enterprise,Based on long -term,A new situation of entrepreneurial entrepreneurship in developing enterprises。


    The internal mechanism strategy of the enterprise includes technical strategies、Market strategy and financing strategy。For technical strategy,Enterprises with a single product form are in technology research and development、Equipment bet365 live casino games development to product development requires greater investment; for market strategy,Enterprises with interactive form products need to invest more in marketing,Enterprises should focus on a certain type of market in the entrepreneurial stage for key development,Be careful to implement the market strategy of equal emphasis at home and abroad; for financing strategies,Since the venture capital institution is most concerned about the development potential of the company in the early stage of entrepreneurs,Entrepreneurship enterprises should actively strive for injection of venture capital,and flexibly carry out various financing activities。
 

    Enterprise's external mechanism strategy includes government cooperation strategies、Technical cooperation strategy and business cooperation strategy。Strategy for government cooperation,Entrepreneurship enterprises should always pay attention to policy dynamics,Actively seek opportunities for cooperation with the government,Flexible use of preferential industrial policies,Various resources required to obtain the process of entrepreneurship and commercialization of enterprises,laid a solid foundation for subsequent development; for technical cooperation strategies,University and research institutions due to specialized technical research,accumulated a lot of innovative achievements and technical experts,Enterprises must cooperate with universities and research institutions to conduct technical transformation or cooperative research and development,Make entrepreneurial enterprises achieve rapid bet365 live casino games technical breakthroughs at the R & D level; for business cooperation strategies,Commercial partners are companies that have a complementary relationship between the upper and downstream of the enterprise,Involved in upstream raw materials suppliers,downstream channel dealers、Seller and customers,Entrepreneurship enterprises should be based on their own resource endowment,Actively seek various types of commercial partners。


    New technology commercialization of entrepreneurial enterprises has high risks,It will cause the government to judge the market prospects of new technologies and there is a certain difference in the demand for reality。So,During the selection guidance process of new technologies,It can not be completely handled by government policy control,It is not possible to invest in the market in the market for its development.。The relationship between the government to balance the competition and support between enterprises in the process of policy design and industrial advancement,Therefore, to promote the healthy development of entrepreneurial enterprises in the early stage。
 

    The government should create a good institutional environment for entrepreneurial enterprises,From financing、Legal system、Four aspects of the market and society.,indirectly promoting the increase in business value of entrepreneurial enterprises。


    First,Promoting the formation of financing environment that is conducive to the commercialization of new technology。Construct a multi -level financing system,Involved in the development of entrepreneurial risk investment market、Increased entrepreneurial Bet365 app download investment funds、relaxation of folk borrowing、Relax bank lending、Measures such as promoting social guarantees and building entrepreneurial enterprise stock financing platforms。where,Ministry of Science and Technology Joint Finance、The "Regarding the Integration of Technology and Finance"  Several Opinions of Accelerating the implementation of independent innovation strategies ",It is clearly proposed to expand the entrepreneurial investment of small and medium -sized enterprises in technology -based small and medium -sized enterprises,Guidance Fund scale,Participate in the comprehensive application stage、Risk subsidies and investment guarantee methods。I should emphasize here,In the case of the sharp expansion of the investment capital of entrepreneurial investment,Should also adopt market -oriented operation methods and effective regulatory methods,Make risk funds really invest in enterprises and industries with broad market prospects。


    2,Promoting the formation of the rule of law environment that is conducive to the commercialization of new technology。New technology commercialization requires enterprises to invest a lot of manpower and funds,to form a patent and intellectual property right,But the marginal cost of imitation and plagiarism is almost zero,Once the intellectual property rights of the enterprise are violated,It will cause huge losses to enterprises and industries。So,The government must further formulate and improve laws and regulations and policy systems that protect intellectual property rights,and strict law enforcement,Perfect Supervision,Strictly cracking down Bet365 app download on infringement,Establish a special review mechanism for corporate mergers and acquisitions and technical transactions,Create a public opinion environment that respects and protect intellectual property rights。
 

    third,Promoting the formation of a market environment that is conducive to the commercialization of new technology。Through the implementation of effective government procurement management,Gradually pull the consumer market of new products,Improve domestic、Consumption consciousness of national brands。For example,New energy vehicles of various countries are during the promotion process,Government procurement is a key part。For industries with broad development prospects but high in recent stages,Government procurement can help such enterprises through the development of development。


    Fourth,Promoting the formation of a social environment that is conducive to the commercialization of new technology。Efficiency by building by building、Convenient public service platform,Forming & ldquo; official property and research agent & rdquo; mechanism of multi -subject binding。


    (Author Unit: Institute of Industrial and Economics of the Chinese Academy of Social Sciences; Institute of Electronic Information Industry Research Institute of China Electronic Information Industry Development Research Institute)

Editor in charge: Liu Jin
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