Heilongjiang Ice and Snow Tourism has become a hot spot this winter，Treating domestic and foreign attention and hot discussion。January 18，Longjiang Social Science Forum "Develop special tourism，Help Longjiang Revitalization "Special Forum was held in Harbin。Scholars of the participants around ice and snow travel、Ice and Snow Economy and Ice and Snow Culture and other topics are discussed，To further excavate Heilongjiang ice and snow culture、Deepen industrial reform、Improve the quality of tourism services、Promote the spiritual contribution of the Longjiang spirit。

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The participating scholars conducted a detailed analysis of the reasons behind the ice and snow economy and the underlying logic。Chen Lin, deputy director of the Local Financial Supervision Bureau of Heilongjiang Province，The booming development of Heilongjiang Ice and Snow Tourism is the best example of the transformation of cultural tourism creativity into new productive forces。Recent Improvement of Harbin City Image，Not only the vivid practice of Bet365 app download General Secretary Xi Jinping's important judgments for General Secretary bet365 Play online games Xi Jinping "Bingtian and Snow is also an important judgment of Jinshan Yinshan"，It is also a manifestation of new productivity。From the perspective of Wei Ying, Dean of the School of History and Culture, Heilongjiang University，The continuous heating of Heilongjiang Ice and Snow Tourism is the result of the coordinated promotion of diversified power。This winter Harbin can become a global top cities，Mainly in spiritual guidance、Provincial and municipal follow，Demand Leading、Government and enterprise linkage，Government and enterprise linkage、Integrity operation，Technology empowerment、matrix spread，Social Construction。

How to turn the hot phenomenon of winter into hot normal is the focus topic of the attention of the participants。Zhang Guihai, Dean of the Institute of Ice and Snow Industry, Heilongjiang Province, proposed，To strengthen the development direction of the tourist destination，Turn shallow tourism into deep travel、Combining the scenic area experience with the community、Combine the pulse and tourism of the city、The rainbow effect of the hot tourist area becomes into the spring effect，Accelerate the transformation and upgrade of the old scenic spot，Increase the right to speak，Improve marketing method，Seasonal fiery changes to the four seasons of Heilongjiang ice and snow tourism。Professor bet365 Play online games Duan Guangda, a professor at the School of History and Culture, Heilongjiang University，The advantage of Heilongjiang Ice and Snow Tourism remains extent，The level of cognition of ice and snow culture。Since ancient times，The ancestors of the Heilongjiang Basin created the bright civilization that made the world amazing in the ice and snow。For this，While we vigorously develop ice and snow tourism，We must fully pay attention to the close connection between it and ice and snow culture，This is also an important way to maintain the long -lasting advantage of ice and snow。

　　Ice and Snow Culture Shape Longjiang Features

The prototype of China's ice and snow culture can be traced back to the ancient Heilongjiang area，Many ethnic groups headed by Hezhe people in the harsh environment of ice and snow，Gradually invented the early ski board、Ice shoe、Sleeid and other utensils，Even evolved into ski competitions and other activities。Sun Yu, deputy dean of the History and Culture College of Harbin Normal University, said，Ice and Snow Culture is an important part of Heilongjiang regional culture，It is also an important reflection of the spiritual and culture of the people in Heilongjiang。The ice and snow culture of Heilongjiang is the gene that inherits the ancient ice and snow culture，At the same time is affected by modernization，injected the latest technological Bet365 app download factors and advanced concepts，Volleyball for thousands of years，thick accumulation and thin hair，In the end, Heilongjiang Ice and Snow Culture, which is highly regional and cultural characteristics。

Ice and Snow Culture is an important part of Harbin's urban culture，It is also an important driving force for Heilongjiang's characteristic economic development。Wang Fei suggestion，To deeply tap the value of the Black Longjiang ice and snow culture and the way of social practice，Continuously deepen the personalized expression and diversified display of urban culture，Vigorously promote the "Four Spirits of Heilongjiang"，The spirit of innovation and aggressive innovation for the revitalization of the Northeast，Efforts to create the spirit of cooperation with concentric cooperation，Constantly promotes the deep integration of ice and snow culture and the spirit of the city。

　　Ice and snow economy promotes economic growth

Current，Heilongjiang's characteristic tourism industry, especially the ice and snow tourism industry，has become a promotion of economic growth、One of the important pillar industries that promote regional coordinated development，This is inseparable from the support and guidance of national policy，It also originated from the promotion of its inner power。Wang Qiu, Dean of the School of Marxism, Heilongjiang University，In order to practice the important assertion of Bet365 app download General Secretary Xi Jinping's "Bingtian and Snow is also Jinshan Yinshan", and the spirit of important instructions for promoting the Symposium of the Northeast Comprehensive Revitalization in the new era，Heilongjiang Province has accelerated the four new economies，Take the ice and snow economy as one of the best breakthroughs in creating a new engine of economic development，Realize "Change Expenses"。Future，We must continue to use cold resources to carve "thermal industry"，Promoting the ice and snow economy is bigger and stronger，Building a new advantage for the development of Heilongjiang's revitalization。

Heilongjiang Province's ice and snow economy must take advantage of the situation、Make the trend，Explore the implementation path of the diversified development of the ice and snow industry。Proposal of Zheng Yingzheng, deputy director of the Party School of the Party School of the Heilongjiang Provincial Party Committee of the Communist Party of China，The traffic network that should be connected from the creation of interconnection、Rich and diversified and quality consumer formats and other dimensions to promote the development of ice and snow economy，Active integration into the domestic large cycle with market demand，Black Heilongjiang Province becomes the preferred destination of ice and snow tourism in the country bet365 live casino games and the ice and snow economy highland。

Heilongjiang Ice and Snow Economy is booming at the same time，Many deficiencies have also been exposed in infrastructure construction and other aspects，You need to make up for a short board，Plan the overall situation，To achieve a virtuous cycle of tourism drives the economy。For this，Li Songmei, a professor at the Winter Olympic College of Harbin Institute of Physical Education, proposed，To consolidate the Harbin ice and snow world brand，Calling and treating scale problems，Accurately grasp market demand，Taking light capital operation as the top strategy。At the same time，Build shortcomings in the ski resort as soon as possible，Watching and participating in the same weight，Promoting the comprehensive development of ice and snow tourism。other，Also pay attention to cultivating local markets，Drive foreign traffic。Use the current heat to step up the construction of ice and snow research base，Improve the ice and snow research system，Promote the high -quality development of the future ice and snow industry。

The forum is hosted by Heilongjiang Provincial Social Sciences Federation，Hosted by the Institute of Ice and Snow Industry, Heilongjiang Province。