With the popularization of 5G technology，Virtual Reality，VR）、Augmented Reality，AR) and other new technologies will have broader prospects when applied to audio-visual bet365 kentucky bonus code。VR、Immersiveness of AR technology、Traits such as autonomy and interactivity，Enriched communication forms、Improved user experience，Bringing revolutionary changes to the presentation and reception of traditional audio-visual bet365 kentucky bonus code，But there is also physical and mental health、Personal privacy、Risks in public safety and other aspects，And the existing regulatory system is difficult to respond effectively。For this，Regulatory behavior、The regulatory system must be guided by clear value principles，Combined with an accurate understanding of technical characteristics，Truly serving the public interest，Form self-consistency、Stable normative system。How to protect VR、The development of audio-visual industry under new technologies such as AR，Meet people’s needs for high-quality audio-visual bet365 kentucky bonus code，Also able to safeguard public interests such as privacy and data rights，The pursuit of value that takes into account both efficiency and fairness，Testing the wisdom of decision makers。

Currently，bet365 kentucky bonus code、New technologies such as AR have been gradually applied to various fields of society，Especially the latest practices and potential impacts in the media field have attracted attention and discussion from domestic and foreign academic circles。One，Use bet365 kentucky bonus code、AR technology has certain security and privacy risks，These risks come from eye tracking technology、Machine learning technology，Also from extortion migrated from social media platforms、Virtual interactions such as harassment and sexual assault。Network hackers can pass bet365 kentucky bonus code、AR’s technical loopholes tempt users to hit the wall，Or peek into the user’s physical space through intrusive tracking sensors。The possibility of creating the “gaslight effect” through bet365 kentucky bonus code technology has also been empirically tested，Causing users to “lose their sense of control and go crazy”。Part 2，Via bet365 kentucky bonus code、AR technology eliminates bias、Good intentions to promote understanding can backfire。Earlier，Developers look forward to bet365 kentucky bonus code、AR technology allows people to virtually experience the experiences of others to eliminate racial or gender stereotypes，But this also means it may reinforce negative stereotypes。From a narrative perspective，Competing can be easily rendered relative to text、Opposing views，Narrative experiences under bet365 kentucky bonus code technology usually focus on presenting a specific point of view，It is difficult to achieve the effect of "listening to both and understanding"。Part 3，bet365 kentucky bonus code、AR technology poses challenges to propositions such as “news authenticity”, “media trust” and “public opinion guidance”。Some studies question whether the on-site experience of bet365 kentucky bonus code news is more conducive to the objectivity of news、Justice，Point out that there are more human constructs behind it，More manipulative and deceptive to the audience。But there are also empirical studies to prove it，The important differences in presence and media trust between bet365 kentucky bonus code news and 2D video news are not significant。

To VR、Regulation of audiovisual bet365 kentucky bonus code under AR technology should be combined with its potential negative impacts、Technical features，Make necessary adjustments and corrections to the existing system，To adapt to the requirements of the new situation。VR、The characteristics of AR technology mainly include immersion、Autonomy and interactivity，These characteristics correspond to different regulatory requirements。On the one hand，With a high degree of reduction、The immersion represented by the on-site experience makes the same theme bet365 kentucky bonus code have a greater impact on users，The need to adjust bet365 kentucky bonus code standards has become increasingly apparent，At the same time, consideration should be given to limiting the exposure of "sensitive groups" to specific scenes。On the other hand，VR、The autonomy of AR technology、Interactivity makes it easier for users’ behaviors in virtual space to leak real-life privacy，Thus triggering privacy protection、Data rights issues，Need to consider how to balance and make trade-offs between the inherent tendency of VR to fully reproduce reality and the risk of general infringement of personal privacy，How to use VR with users、Collection of data generated during AR、Analyze and use behaviors for constraints。

We can refine VR、Three core issues to be solved in audio-visual bet365 kentucky bonus code regulation under AR technology，Respectively, bet365 kentucky bonus code standards issues、Privacy protection issues and data rights issues。

The first is the issue of bet365 kentucky bonus code standards，Specific bet365 kentucky bonus code standards、Three aspects of bet365 kentucky bonus code rating and bet365 kentucky bonus code review。One，At present, my country has formed relatively clear bet365 kentucky bonus code standards for online audio-visual bet365 kentucky bonus code。For example，According to Article 16 of the "Internet Audiovisual Program Service Management Regulations"，If videos uploaded by Internet users contain 10 standards such as “violating the constitution and laws”, “spreading rumors and slandering others”, and “promoting obscenity and pornography”，Then it must be deleted。These 10 standards need to be discussed in VR in the future、Is it still applicable under AR technical conditions，And the question of how to make adjustments。Part 2，Traditional audio-visual bet365 kentucky bonus code is available in many countries and regions、A relatively mature bet365 kentucky bonus code rating system for online audio-visual bet365 kentucky bonus code，To improve the quality of audio-visual bet365 kentucky bonus code、Promote the development of audio-visual bet365 kentucky bonus code industry、It plays a certain role in protecting the physical and mental health of minors。This aspect can be explored to some extent in the future。Part 3，On the issue of bet365 kentucky bonus code moderation，The "General Principles for the Review of Online Audiovisual bet365 kentucky bonus code" clarifies the two major principles of bet365 kentucky bonus code review: "review first before broadcasting" and "review in place"，Specifies a series of professional qualities that "auditors" must possess to fully perform their duties。But for VR、Massive bet365 kentucky bonus code generated under AR technology，Is it possible to hand over the review to a machine、Algorithm does it for you？In case of mishandling or decision-making disputes，Is there an effective remedy?？These are worthy of further discussion。

The second is the issue of privacy protection。People are exposed to VR、AR audio-visual bet365 kentucky bonus code is not viewed passively，Instead, we actively interact in the virtual environment created by technology，This greatly increases the possibility of leaking real-life private information，Includes geolocation information、Living environment information、Biometric information (including iris、Fingerprint) etc.。It is necessary to clarify the type of private information、Boundary based，From the formulation of legal norms、Establishing industry self-regulatory institutions and adopting technical means to explore ways to protect private information。For example，Adopt laws to stipulate what information can or cannot be collected and used、How to collect and use information；Establish an institutional review board (IRB) and other independent institutions to conduct regular reviews of corporate privacy policies；Obfuscate specific private information through technical means，Includes zoomed in geolocation area，Or through "anonymization", the conclusions of the overall data analysis cannot be accurately mapped to individuals, etc.。

Finally, there is the issue of data rights。The EU General Data Protection Regulation has certain reference significance，It stipulates seven principles for processing personal data, including "lawfulness, fairness, transparency", "purpose limitation" and "data minimization"，Throughout data collection、Every aspect of storage and utilization。Among them，The most important principle for processing personal data is “legality”，The most important basis of "legitimacy" is the user's "consent"。In bet365 kentucky bonus code、Privacy policies that can be seen everywhere in AR audiovisual practice、User agreements, etc. all reflect the requirements of the consent principle，By written statement or clear affirmative action by the data subject，Indicates consent to the processing of their personal data。However，Relative to bet365 kentucky bonus code in three-dimensional space、AR audio-visual practice，Reading in two dimensions、Complicated Privacy Policy、The protocol file itself，And rules that limit user access if they disagree，Both make the user's "consent" behavior extremely passive、Randomness，Such a check mark in the web page dialog box、Confirm，It weakens or even destroys the effectiveness of "consent" to a considerable extent。From Push bet365 kentucky bonus code、From the perspective of AR industry development，Subsequent processing without the data subject’s consent is subject to the principle of “purpose limitation”，More restrictions on the free flow of data、The greatest realization of fully sharing the value created。Therefore，On the issue of data rights，We still need to seriously consider how to balance the contradictory relationship between civil rights and industrial development。

After reviewing VR、bet365 kentucky bonus code standards faced by audiovisual bet365 kentucky bonus code regulation under AR technology、Based on core issues such as privacy protection and data rights，In order to make the new regulatory activities more comprehensive、Systematic，Build a VR set、The audio-visual bet365 kentucky bonus code regulation system under AR technology is imperative。In VR、Production of AR audio-visual bet365 kentucky bonus code products、In the main links in the "life cycle" such as circulation and consumption，Make targeted additions or deletions to existing normative documents、Correction and combing，This is a path that can be explored in the future。One，bet365 kentucky bonus code Creation、Main regulations corresponding to the bet365 kentucky bonus code production link，Involving the rights and responsibilities of computer system software presented in the form of VR works and the copyright of film and television works。The purpose of such regulations is to promote a large number of、High quality、Production of audiovisual bet365 kentucky bonus code that reflects cultural diversity。Part 2，The main regulations corresponding to the bet365 kentucky bonus code circulation link involve the protection and restriction of relevant rights in the communication process。The purpose of such regulations is to ensure VR、Access to AR audio-visual bet365 kentucky bonus code，With barrier-free circulation and dissemination to all transmission platforms or media，Meet people’s audio-visual bet365 kentucky bonus code consumption needs。Part 3，Main regulations corresponding to bet365 kentucky bonus code consumption，Mainly related to bet365 kentucky bonus code standards and privacy protection, etc.，Harm caused during bet365 kentucky bonus code consumption、Not suitable for determining liability。The main purpose of such regulations is to protect or restrict consumers’ access to specific bet365 kentucky bonus code products，Uphold their rights as consumers or citizens。

With the commercialization of 5G technology，VR、AR technology is expected to usher in new developments。For VR、The development and changes of AR technology will adjust the regulation of audio-visual bet365 kentucky bonus code，Proactively stipulate or prohibit specific behaviors or even shape overall industry preferences and orientations，Not only timely，Also necessary。This will become a solid guarantee for citizens’ rights，It will also protect the healthy development of the market in the future。

　(This article is a phased result of the China Postdoctoral Science Foundation general-funded project “Research on Audiovisual bet365 kentucky bonus code Regulation under Virtual Reality Technology” (2019M661939)

(Author’s Affiliation: School of Communication, Suzhou University)