With the development of smart society，Strengthen the ethical governance of big data technology，It has become an important issue for public concern。We want to be based on the perspective of ethics，Enhancement of the reflection on big data technology ethical governance，Introduction of practical and mutual feedback mechanisms between big data technology and ethical governance，From ethical value、Ethical Principles、Ethical Observatory's framework upgrades to promote the ethical governance of big data technology。To implement the abstract ethical value specification system into the details and governance practice of technical application，To achieve correct value guidance and ethical regulation of the application of big data technology。This helps the formation of technical and moral can be formed，Promoting social welfare，Guarantee people's rights and interests，to improve the efficacy of big data technology ethical governance。

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In the process of big data technology ethics,，Subjectiveness of subject governance behavior and governance purpose，Possibilities for people with moral analysis。Its ethical value is mainly reflected in the following four aspects。

1 is to enhance equal rights。Application of Big Data Technology，Makes the world "transparent" as a whole，Bring new inequality and new fair justice between different subjects。Ethical governance of big data technology，You can cultivate the ability to use big data technology in the public，bet365 Play online games enable different subjects to better reduce digital gaps，Realize data sharing，Effective curbing privileges and inequality。This，It can enhance the equality of people，Make the society more fair, just just, just, harmonious and orderly。

The second is to restore freedom。Use big data technology，Through intelligent perception, it can effectively identify others' camouflage。Change of a person、When the data of thought and behavior trajectory is stored and recorded，The real thoughts of people's hearts are converted to transparent data，It was completely revealed，There is no need to disguise again。Of course，This is based on the premise of the useful use of big data technology，And this freedom is a freedom that people carry out action under the condition of constraints and be responsible for their own behavior。So，Ethical governance of big data technology，Make sure the technology is used under the established ethical regulation，A person's freedom can return to return，Life in sincere and happy。

Third is to increase the sense of security。Ethical governance of big data technology，It helps to improve the conscious moral power of big data technology and the improvement of the ethical governance mechanism that promotes big data technology，Make the main ethics responsibility of big data technology users clear，At the same time, effectively avoid the negative impact of technical utopia。This can resolve the privacy leakage problems and data security issues caused by the alienation of big data technology，Make people's sense of security increase，Then promote human society to be more personalized、Freedom、Open direction development。

Fourth is to get happiness。Current，The use of big bet365 best casino games data technology is constantly pushing out new，Makes people understand themselves more intuitive and effectively，Improve happiness。Through governance，Can give full play to the positive effect of big data technology in improving the happiness of citizens，Prevent the subjectivity of people who are caused by improper use of technology。So，Continuously promote the formation of moral self -discipline and moral habits of big data technology，Can enhance people’s happiness。

　　Ethical Principles 

To properly handle the interest relationship between different big data technology and behavioral subjects，Ethical principles of formulating big data technology governance，Moving the moral cognition of the main body of big data technical behavior meets the ethical requirements of social fairness and justice and overall security of social members。Carry out big data technology ethics governance，The following three principles should be followed。

One is the principle of harmless。From the perspective of governance motivation，It should be ensured that the use of big data technology is based on harmless，Make people's rights and promote the happiness of people。From the perspective of governance content，During the use of big data technology，To clarify the harm and harm of citizen privacy，Only citizens' privacy to others、When the collective is harmless, it should be protected by ethical governance。From the perspective of governance，Effective guidance should be effectively guided on the big data behavior subject，Social behavior of preventing big data behaviors infringe on the physical and mental interests of others，To guide the public to the good and protect the interests bet365 live casino games of most people from infringing，Then promote human happiness and social harmony。

The second is the principle of consent。Receive user consent before data collection，Guarantee the privacy of citizens。When data collection，It should be ensured that the number of data collection should be guaranteed、Border、Usage clearly knows，Support and consent for the collection of data，To resolve contradictions on the source。Data storage、When applying，To ensure the public consent，Then the moral reasonableness of the application of big data technology。Therefore，Follow the principle of consent，To solve the problem of data monopoly and the problem of personal privacy leaks，Guarantee the right of citizen knowing consent，Provided important basis。

Three is the principle of justice。To ensure the fairness of the right to realize the right to information。Follow the principle of justice，It is to realize the fair allocation of big data resources，To effectively resolve the digital gap、Data hegemony、Data dictatorship and other questions，Ensure that everyone enjoys the fair use of information channels，Realize the effective combination of different data and the complete sharing of data。Ethics of the ethical principles of big data technology governance，In order to rebuild a rational public discourse space and new order of virtual society，Provided fundamentally following。

　　Ethics direction 

To reconstruct big data technology ethical order，Make a common ethical orientation between different big data technology subjects，It should be based on virtue ethics、Responsible ethics and institutional ethics，Correct value guidance and ethical regulation of big data technology governance，Promote the bet365 best casino games formation of moral consensus and common moral standards between different big data technologies。System Ethics、System Ethics、Dialectical unity between the three directions of responsibility ethics，Complement and collaboration and independent orientation。It is necessary to effectively avoid the ethical behavior of people in the use of big data technology，Continuous improvement of governance efficiency。

First, the moral improvement of the subject in the ethics of morality。You can use moral ethics specifications and regulate the behavior of big data governance subjects，Let people form a clear moral cognition in ethical governance，The conflict of interest during the governance process can be resolved in virtual，Inner unity of realizing the right to safeguard personal rights and practice moral obligations。Carry out big data technology ethical governance based on moral ethics，It can improve the moral consciousness of the main body of big data technology，Effective self -discipline of the subject of governance，Promote the bet365 best casino games formation of moral consensus between different governance subjects。

Second, the institutional system is perfected at the institutional ethics direction。Ethical governance of big data technology，Need system specifications，It also requires institutional ethical rules。It should pass institutional ethics，Clearly specify the behavior selection and rights and obligations of governance subjects，To achieve the correct guidance of the behavior of governance and governance objects。At the same time，We must continuously improve the governance system，Make the governance behavior of the governance subject can follow，Improve the public's ethical reflection and moral judgment of Bet365 app download the public in system generation and operation。The institutional system of the ethics governance of big data technology through institutional ethics，Moral decision ability to improve the main body of big data technology behavior，Internalize the system into the subject of the subject of governance。

Third, the increase in the ethics of responsibility as the main body responsibility。Ethics of responsibility，It can make the subject of big data technical behavior under the guidance of the conscious consciousness of responsibility，Wake up the inner moral liability appeal，Realize the inherent unity of the purpose and virtue of people in the application of big data technology。Responsible ethics can effectively stimulate the moral conscience of the main body of big data technology and behavior，Help to establish the correct ethical thinking method of responsibility，Continuously enhanced the subjective orientation of the subject and the ability of the obligation to practice，Realize the goodness of self -authenticity，to provide a moral foundation for the responsibility ethics crisis of the subject of technical behavior。Responsibility ethics in the governance of big data technology，Reinforcement technical behavior main body，Conscious consciousness of improving the subject of big data behavior，Resolve the ethical liability crisis of the main body of big data technical behavior，Ethical co -governance pattern that forms the main body of big data technical behavior，Has a positive role。

　　(This article is the key project of the National Social Science Fund "Research on Russia Ethics in the Soviet Union" (18AZX020) phased achievement) 

(Author Unit: Marxism College of Harbin Normal University、Northeast Agricultural University Marxism College)