New media era in the rapid development of Internet information technology，Mobile terminals are continuously popular among college students，Weibo、WeChat、APP and other media are favored by college students。How to "turn it into trouble for ideological and political education in colleges and universities、Enter due to time、New due to the situation "，It is necessary to study how to conform to the growth law of college students under the new situation，Guide college students to form a correct worldview、Outlook on Life and Values，closely linked the realization of personal value with the party and the country's future fate。

Network ideological and political education is based on Internet technology，Actions that integrate and extend the ideological and political work of college students through new media。The era of online new media has changed the single mode of previous face -to -face development of ideological and political education，Expand the breadth and depth of ideological and political education，The thinking growth and personality development of contemporary college students are closer to the development of contemporary college students，But at the same time facing the mechanism system、Team Construction、Platform construction and other questions。

Timely nature of the network platform、rich、Convenience and interaction，Injects new vitality and vitality into network ideological and political education。First, a large amount of educational resources highlight the richness。Governments at all levels and various colleges and universities create ideological and political education websites，Government、APP terminals Bet365 lotto review developed by enterprises and institutions have their own characteristics，Since the media era, everyone may also become producers and dissemination of content，The development of Internet technology and platforms makes educational resources inevitably become reality。Second, the flexible education method is convenient。Network ideological and political education is the expansion and extension of face -to -face education，No restrictions on time and space，With the help of pictures、Text、Voice、Video、Live and other rich forms to carry out，More in line with the learning habits of contemporary college students。Third, personalized customization is more interactive。Application of Big Data in the New Media era，Make the platform for one -to -one accurate delivery according to the characteristics of the user to become a reality，It can teach to provide personalized guidance and help for college students。

early 2020，National university postponed the opening of school due to emergencies。After a long period of teaching practice，We found some problems existing in network ideological and political education。On the one hand，Network Ideological and Political Education Working Team needs to be professional。Teachers and counselors such as ideological and political courses in colleges and universities，is the main force of network ideological and political education，Due to problems such as large age and weak network technology，The level of using the online new media tools to carry out the level of work remains to be strengthened。On the other hand，The means of network ideological and political education need to be improved。Ideological and political education practice from the prevention and control of the new crown pneumonia.，Due to the rush construction of the online new media teaching platform，and lack of continuity in teaching methods、Interactivity and other questions，Students' enthusiasm for participating bet365 Play online games in online education needs to be improved。

As a new type of education mode，Education content due to network ideological and political education、Platform、Method、There are huge changes in form，For this, a new pattern with a unified planning and implementation path needs to be constructed。

　　Bet365 app download With the rapid development of the informatization of higher education，Network technology will bring new opportunities for effective development of ideological and political education。Universities carry out network ideological and political education，Require managers, ideological and political educators to improve network work awareness，Through the top -level design of the school，Strengthen the communication between the teaching unit and the management department、Connection of theoretical education and practice exercise、Coordination of school education and family education。To fully mobilize the enthusiasm of various departments and different subjects，Learn and use network technology and network platforms together，The informationization of the ideological and political education of college students will be promoted，Construct a complete college student network education mechanism、Operating mechanism、Evaluation and evaluation mechanism as a key project，To form a joint force to form an effective development of network ideological and political education。

　　2，Establish the main position of the ideological and political politics of college students，Adhere to the combination of teachers' leading and student subjects。Contemporary college students have a clear personality、Active thinking，Have a strong ability to accept new things，Massive information of good and bad on the Internet at the same time，It is also easy to be affected by the Internet coffee and "Internet celebrity"，The ability to lose the authenticity of information。As an organizer and guide，Network ideological and political workers should increase the cognitive laws of students、Accepting Features、Study on the trend of thought。On the basis of the comprehensive development of students，Highlight the subject of the student，Make full use of the interactive characteristics of the network，Aired setting and activities of guiding students to participate in network ideological and political education，Carry out the work of "Internet Education" in a way that students like to hear。

　　third，Grasp the team building，Selected strict training，Give full play to the initiative and creativity of the work team。College network ideological and political education team includes teachers of ideological and political courses、Counselor、Party and government cadres、Student backbone, etc.。Grasp the construction of college network ideological and political teams，First, adhere to high standards、Strict requirements。According to the six aspects of the construction of the teacher team of the ideological and political course proposed by General Secretary Xi Jinping，Strong politics、Feeling deep、Thinking new、The field of vision should be wide、Self -discipline must be strict、Personality must be positive。Second is to strengthen information technology training，Do a special ability。Through systematic training to make network ideological and political workers master higher network technology capabilities，Familiar with online culture and context，Skilled use of online language，and borrow new media technologies to understand the psychological characteristics and behavior of college students，information to guide and educate students to absorb positive health。

　Fourth，Optimize network platform construction，Establish a network position that conforms to the trend of students。Universities network ideological and political work must be reasonable to make good use of the existing resources and political education platform resources at all levels，It is necessary to create its own boutique platform in accordance with the characteristics of the students of the school or the college，Active right to firmly grasp the initiative of network ideological and political education。Establishing and using a network platform close to students. Pay attention to the following points: first，Good at identifying the use of network resources。The openness and inclusiveness of the network enables ideological and political educators to search for massive resources，Especially this year's epidemic has changed most schools to online teaching，Promote the launch of relevant education departments and schools and open a large number of network ideological and political courses and educational materials，Among them, there are many high -quality courses。2，Create、Optimize and enrich network ideological and political education platform。Universities should actively build and integrate ideological and political education platforms，Use network technology to propagate mainstream values ​​and ideological culture in a timely and effectively manner，Add Student Display Place in the design of the platform，Such as original works、Hot spot reviews、Interactive Games, etc.，Increase students' participation and adhesion。third，Build a smooth network communication channel。Make full use of QQ、WeChat and other network instant messaging tools，Use text、Voice、Video and other ways，Answer questions for college students in time。

　　Fifth，Establish "Content as King" thought，Pay attention to practicality and fun combination。Network ideological and political education should be committed to cultivating students' correct values，Use the socialist thought of socialism in the new era to cast souls，Contents and forms should follow the needs of the development of the times。On the one hand，Establish the idea of ​​"content as king" in education design，Good at studying the cognitive characteristics of contemporary college students，Pay attention to practicality and fun combination，We must pay attention to ideological dominance，Grasp the mainstream discourse rights such as the theory and practice of socialism with Chinese characteristics，Pay attention to the use of lively language and the way close to students，Talk about the theory through the work。On the other hand，To see big，Find the combination of macro theory and tiny practical，Focus on contacting social hotspot issues，Pay attention to the learning and life of students，Pay attention to the actual confusion of students，Real -time interaction with network information technology，Guide students to enhance the socialist road self -confidence with Chinese characteristics、Theoretical self -confidence、System self -confidence、Cultural self -confidence。

　　Sixth，Strengthening network supervision，Strengthen student network moral education，Build a healthy and upward campus network culture。Network as a virtual space，Massive information and good and bad，It is also easy to be used by people with ulterior motives。The ideas of college students have not yet matured，Universities also need to be united with relevant law enforcement departments，Establish a network regulatory system，False、Bad information to screen and block，Gives accountability and rumors to rumors of online rumors，Grasp the initiative of network ideological and political education。other，When college students enjoy the convenience brought by the network，Need to consciously strengthen political stance，Comply with laws and regulations and Internet specifications，Cultivate the correct network security awareness，To be consistent with online words and deeds in the Internet，Actively transmit positive energy，Make yourself grow into the heavy responsibility of the times、Comprehensive development、Talents with both virtue。

　(Author Unit: School of Marxism, South China Normal University)