The first Guangdong Commercial Conference venue in 2008                          Author/Figure Figure  

       Cantonese merchants and Zhejiang businessmen, Su businessmen, and Lu merchants also call the four major business gangs, is one of the largest business gangs in the country。The number of people and assets of Guangdong businessmen averageranks among the forefront of the country.

For more than ten years，Scholars at home and abroad from history、Culture、Economy、Society and other perspectives studied the formation of Guangdong merchants、Features、distribution and influence，Rich research results，Especially for the 13th line period of the thirteen line period of the Qing Dynasty businessmen & rdquo;，The grades are Bet365 lotto review significant。But，Compared with the complexity of the Guangdong business group、Influence and transformation and upgrading needs，Cantonese business research has a series of problems from form to content，Need to be continuously deepened。

From the current team and institution of Guangdong businessmen、Research methods and objects、Forms and content of results，There are five problems in the research of Guangdong businessmen。

First is a multi -experience description，Delivery and empirical research。From the perspective of existing results，More than 90%of the discussion focuses on empirical descriptions。For example, researchers repeatedly describe the low -key pragmatism of Guangdong businessmen、Dare to be a first，But to what extent is low -key，What are the performances，What is the reason and influence，Lack of systemic、Hierarchical and Segments Research。

Second, emotional expression is common。Most research results are praised in bet365 live casino games virtuous、beautify Cantonese merchants，Even if there is no reason to express good feelings。

Third is multi -narrative analysis，Research always stays at the appearance level。Whether in speeches or research and writing，Many researchers often apply cases for the establishment of a certain concept。For example，In comparative analysis，Someone pointed out that the main body of Guangdong merchants belongs to & ldquo;，The main body of Zhejiang business belongs to & ldquo; merchants & rdquo;。Someone will refute it soon，Jinhai Horse Family Private、Shenzhen Agricultural Products、True Kungfu and other companies have opened a chain store nationwide，It is also a business。This argument is limited to certain status quo、Description of features and influence，No in -depth research。

Fourth is a fuzzy judgment。For example，Some experts think，One of the personality of the Cantonese business is & ldquo; market keen & rdquo;，But how much is this Cantonese business bet365 live casino games crowd，In which aspects reflect their market sensitivity，Success and other questions in which areas have been successful，I never got a detailed analysis。

Five is utilitarian research。Except a small number of history、Cultural researchers have started to study before the new Guangdong business group & ldquo; hot & rdquo;，In the past ten years，Quite a lot of people try to find & ldquo; profit points & rdquo;。

It is necessary to break through and develop in the research of Guangdong merchants，We must adhere to the attitude and spirit of science。Clear research is not & ldquo; storytelling & rdquo;，Not for & ldquo; brand promotion & rdquo;，Instead of standing at the height of rational analysis，In -depth study of the formation of Cantonese merchants、Evolution、Features、Questions, etc.，and provide a practical reference for the transformation and improvement。

For this, it should be improved from the following three aspects.

First，Research cannot be utilitarized。It cannot be for & ldquo; out of Bet365 lotto review results & rdquo; or & ldquo; grab the site & rdquo;，Randomly add & ldquo; prefix & rdquo;，It becomes the research of Guangdong businessmen，For example, Cantonese merchant financial management、Human Resources of Cantonese Merchants，This & ldquo; Research & rdquo; it will only cause the corporate resentment。Business Gang has its own specific concept category、Logic system and language system，It should follow the corresponding specifications and guidelines。

How to perform，should be more empirical analysis。For example，What are the differences between Cantonese business and Zhejiang merchants & ldquo; pragmatic & rdquo;，How to perform、What is the reason，Multi -angle empirical analysis should be made，Can't use one or two examples to prefer all。

Last，Strengthen professional cooperation。Compared with Zhejiang businessmen research，There is no force in the province of Guangdong at present.，Government bet365 live casino games and universities should attach great importance to，Cultivate related research talents。

(Author Unit: Guangdong Business School)