Over the years，The cultural industry's & ldquo; hot & rdquo;，Leading the status quo of cultural industry research and the development of cultural industries has not achieved satisfactory results。

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& ldquo; Cultural industry & rdquo; The formation of this type of concept and its connotation and sample analysis research，History for decades or even hundreds of years abroad，Not & ldquo; New things & rdquo;。In our country，Starting from the perspective and value dimension from academic and society from all walks of life，Economic attributes of industry & rdquo;、The business attributes of the cultural industry & ldquo; product & rdquo; attach importance to the additional。The cultural industry is developing in the academic community into a discipline，The development of the relevant government departments into an industrial category，One after another proposed the development plan and & ldquo; Increased investment & rdquo;。

English & ldquo; Culture Industry & rdquo;，It has appeared in the early bet365 live casino games 20th century。Different countries based on national conditions and understanding，named in it、Definition、Connotation definition and type division，Du & ldquo; Each line is & rdquo;。

my country's main use & ldquo; cultural industry & rdquo; This name，Several Opinions on Supporting and Promoting the Development of the Cultural Industry in 2003，defines & ldquo; defined the cultural industry & rdquo;，and said & ldquo; Cultural industry & rdquo; is the concept corresponding to the cultural undertakings & rdquo;，That is, & ldquo; & ldquo; & ldquo; industry & rdquo; exclusion。

2013，The National Bureau of Statistics promulgated and implemented the "Classification of Culture and related industries 2012"，Further improved and improved the statistical classification system of the cultural industry index，Its & ldquo; Culture and related industries & rdquo; & ldquo; refers to the collection of production activities to provide cultural and cultural related products for the public & rdquo;，Total 10 major categories，Among them, a large proportion of press publishing、Radio and TV、Literary Creation、Museum and other fields，Most of & ldquo; Cultural cause & rdquo;。

This can be seen，Some research and use & ldquo; cultural industry & rdquo; statistics number，Due bet365 live casino games to the diameter、range、Different focus，Can't explain the whole country、Somewhere & ldquo; cultural industry & rdquo; Development actual development。

The situation of the development of cultural industry and the development of cultural industry over the years、The cognition of the trend is sorted out，It is found that there are many misunderstandings，Especially on some basic issues。It is true，Pure academic argument，Criticism of & ldquo; cultural industry & rdquo;、Diagnosis，This is a good thing。But once it rises to the government level，Even rising to national strategy，These basic understanding problems are related to Guotai Min'an、Relationship between my country's cultural road and civilization direction。So，From the perspective of government levels & ldquo; cultural industry & rdquo;，Not suitable & ldquo; Baijia contention & rdquo;。

There are three major misunderstandings in the understanding of the cultural industry

One of the misunderstandings: & ldquo; cultural industry & rdquo;、Commercial Industry。Over the years，Some officials、Scholar、The business of the merchant emphasizes & ldquo; the economic attributes of the cultural industry & rdquo; the product attributes of the cultural product & rdquo;，This is the product of the economic centralism & ldquo;。Dested，No matter how defined & ldquo; cultural industry & rdquo;，The content of the cultural industry is & ldquo; Culture & rdquo; This basic nature。All categories of the cultural industry can be divided into two major categories: one is social public welfare，Non -profitable、Non -commercial cultural industries; the second is non -public welfare、Non -public cultural industry，Operating that is the purpose of profitability、Commercial cultural industry。

Do not point out and emphasize & ldquo; cultural industry & rdquo;，Only acknowledge the latter is & ldquo; cultural industry & rdquo;，Today's popularity is prevalent，Undison、Ignoring and even elimination and destruction，Let the commercial cultural industry play in the market for the purpose of profitability，This & ldquo; culture & rdquo;、& ldquo; Where to go，Is it conceivable。

Misunderstanding 2: my country's cultural industry & ldquo; backward & rdquo;。From the eyes of many people，The proportion of GDP of the total output value of my country's cultural industry is small，and & ldquo; foreign & rdquo; comparison is & ldquo; backward & rdquo;，Should catch up。

Dested，After the founding of New China, the government has always implemented bet365 best casino games a system for the public to provide public cultural products and cultural services，Study on the current status of & rdquo; and the current status of development & mdash; & mdash; whether it is qualitative evaluation or quantitative statistics，Can't simply copy the Western method for。

Misunderstanding III: The more marketing the cultural industry, the better.Many people think，Since the government cannot support enterprises，Can't run an enterprise，The more marketization of the enterprise, the better，The cultural industry should be the same。Over the years，Culture & ldquo; Industry & rdquo;、Social benefits and economic benefits have changed。

System，First, some individuals inside the system are contracted or & ldquo; lead & rdquo; share system，The second is to buy out by some external capital，Third is the dissolution of dissolution。

In terms of social benefits and economic benefits，First, the party and the government's cultural undertakings (including & ldquo; industry & rdquo;) & ldquo; main theme & rdquo; Requirements are becoming more and more softened、Dilvert，Turning into a kind of & ldquo; advocate & rdquo; second, the government on the one hand to enterpriseization of cultural industry、Privateization，On the other hand, continue Bet365 app download & ldquo; increase investment & rdquo;，Added personnel for management and maintenance、Fiscal cost; Third, such a high fiscal investment does not bring the healthy development of the cultural industry。

Take a step back，Even in terms of promoting the marketization of the cultural industry，The government must also formulate the healthy development of the cultural industry、Promoting the benign prosperity of culture、A good policy for the general benefit of the most vast people in the country。The state should not implement a recreation of businessism in the management of cultural industry。

    (Author Unit: School of Literature and News Communication of Ocean University of China)