Bet365 app download & ldquo; South Guo Shuxiang Festival & rdquo; It is an important platform for spreading the humanistic spirit，spread in the human spirit、Cultivation has the responsibility of righteousness。All people's reading activities have brought new opportunities to Shuxiang Festival，It also prompted the incense festival to go to normalization。But really want to make humanities and social sciences enter the home of ordinary people，There is still a long way to go。

August 19，Happy Reading & Ldquo; Happy Reading，Happiness Guangdong & rdquo; The theme & ldquo; 2011 South Guo Shuxiang Festival and Yangcheng Book Fair & rdquo; Open in Guangzhou。Book Fragrant Festival is by the Propaganda Department of the Guangdong Provincial Party Committee、Guangdong Provincial Press and Publication Bureau、The Propaganda Department of the Guangzhou Municipal Party Committee、Hosted by Guangzhou Culture, Radio, Television Press and Publication Bureau，Guangdong South Publishing Media Co., Ltd.、Guangdong Xinhua Issuance Group、Guangzhou Xinhua Publishing and Distribution Group and other units to host，The entire event is 6 days。

This session of the incense festival exhibition area is 45,000 square meters，There are exhibitions in total、Exhibition、Three major exhibition areas for the topic，27 exhibition halls，More than 800 publishing institutions from home and abroad participated in the exhibition，Number of booths、Exhibition scale、The total number of books on exhibits hit a new high。

　& ldquo; The era of reading & rdquo;

Bet365 lotto review According to the introduction of the Organizing Committee of the Book Fragrant Festival，& ldquo; Nan Guo Shuxiang Festival & rdquo;，At that time, the book sales market in Guangdong quickly expanded，Book sales are at the forefront of the country，and in 1991 and 1997, the 4th and 7th National Book Markets were held in 1991 and 1997。During this period, 1993，Guangdong organized the first & ldquo;，Causes a sensation in the country。Guangzhou leaders then proposed the slogan of the book market & rdquo; every day，In 1994, it was organized to build the earliest large -scale book market & mdash; & mdash; Bet365 app download Guangzhou Book Purchase Center。1995，Guangdong held the second & ldquo;，But for 10 years after stopping，It was not re -held until 2005。

Positioning of the Fragrance Festival，The organizer is also constantly exploring and adjusting。2005 Book Fragrance Festival as a display of all aspects of the publishing industry chain，Participants are mostly published in the distribution industry，Ordinary citizens are less involved，Since 2007，Book Fragrance Festival and Yangcheng Book Fair two exhibitions，The participation rate of citizens has increased a lot。

& ldquo; All people's reading & rdquo; The event brings new opportunities to Shuxiang Festival，It also prompted the incense festival to go to normalization。2008，The Propaganda Department of the Guangdong Provincial Party Committee began to comprehensively intervene in the organizational planning of the incense festival，I proposed & ldquo;，Reading Carnival & rdquo; theme，and use it as an important content of the reading activities of the whole people as an important content of the whole people's reading activities，Further pushing the nation's reading activities to the climax。2009，& ldquo; The South State Book Fragrance Festival & rdquo;。

& ldquo; Nan Guo Shuxiang Festival & rdquo; After years of practice and bet365 live casino games exploration，The main object of the majority of adolescents，Fixed time every year、Location，Reading as the topic，To cultivate reading fashion、Create the incense atmosphere of the book as the main line，By hosting a series of book exhibitions and sales、Lectures of famous artists、Lingnan Excellent Cultural Exhibition and Various Cultural Activities，Let the general public、Readers and friends can enjoy the joyful exhibition mode and concept in the rich cultural atmosphere，and developed from a single book transaction activity to a display of publishing results、Publication Exhibition、Cultural activities、Cultural event with information service communication，Become a writer、Editor、Selling author、Reador、Evaluator、The grand holiday of the librarian，Become an important cultural brand in Guangdong and a key cultural project。Now，Holds & ldquo once a year & ldquo; South Guo Shu incense Festival & RDQUO; has been included in the "Outline of the Planning of a strong province in Guangdong Province"，Become an important part of the ten projects of the construction of a strong cultural province in Guangdong。

　& ldquo; Humanities landscape，Read it here & rdquo;

With the continuous expansion of the scale of the incense festival，The variety of humanities and social science books continues to increase，Since 2010，Book Fragrant Festival、The museum is launched as a unit，The Humanities Museum with humanities and social science books as the main exhibits will produce。The theme of the Humanities Museum this year is & ldquo; humanistic landscape，Read it here & rdquo;，Around & ldquo; Book & rdquo;、& ldquo; Good gift & rdquo;、& ldquo; Activity & rdquo;，Introduction of seven characteristic reading themes and many promotional activities。The Humanities Museum covers an area of ​​more than 800 square bet365 Play online games meters，Concentrated showing a new book of humanities and social sciences、Best Selling Book、Classic Book、Nearly 10,000 varieties such as non -book products，Total of nearly 100,000 copies。

The reporter saw at the scene，This year's Humanities Museum style is fresh and elegant，Books of the exhibition set up humanities according to the category、Social Sciences、Psychological、Religious and other more than ten topics，Among them, the main fight for century China、Lingnan Culture、Method of Happiness、Favorites Appreciation、Yijing Feng Shui、Dietary Culture、Seven characteristic sections such as Hong Kong and Taiwan and other books。At the same time，The Humanities Museum also invited well -known humanistic writers to hold eight cultural salons，Let the masters and readers face face -to -face communication and interaction。

In other exhibition areas，Overseas Chinese Exhibition Hall、Jiya Zhai (Ancient Books)、Chinese Academy、International Education Museum, etc.。Press in Guangdong、The main hotel and other comprehensive exhibition halls，Humanities and Social Sciences books also account for a certain proportion。Two exhibition halls in the exhibition area & mdash; & mdash; Red Classic Museum and Hundred Years of Xinhai，Topic to celebrate the 90th anniversary of the founding of the Communist Party of China and commemorate the 100th anniversary of the 1911 Revolution，Exhibits are almost completely human and social science works。Rough estimation，In all the book exhibits in the Fragrance Festival，Humanities and Social Sciences account for about 30%。

But when it comes to the reading crowd of humanities and social science books，Relevant persons in charge of Xueyou Bookstore and Guangzhou Purchase Center all said，The change is not big。According to the on -site staff at the Bet365 app download Guangzhou Book Purchase Center，Readers who buy such books are mostly young and middle -aged，It's almost the same as in the store。Learning and Youyou Bookstore discovered，Frequent visits to book incense festival are relatively small，Instead, people who buy less books will buy some when they have discounts when they are shopping.，But this part of the reader does not account for a large proportion。In addition to reading needs and habits，Online purchase is also an important factor that caused the incense festival to directly bring the expansion of humanities and social science books。

The reporter randomly interviewed several readers，One of the male readers in his early forties bought two books for art appreciation，Reading of humanities and social science books，He said: & ldquo; This depends on personal cultivation and reading hobby。For example, I am doing engineering valuation，Usually do not need this kind of knowledge，Most colleagues around you do not read social science books。I love art because I was young，I have been reading such books。& rdquo; Another anthropology graduate student present also said，I did not find that the people who read humanities and social science books have changed obviously。The staff of the Book Fragrance Festival also said，Book Fragrant Festival is mainly young readers，& ldquo; All people read & rdquo; More is to promote citizens to read，Reading group for whether to expand humanities and social science books，No obvious reflection。

　　Social Sciences popularize the way to go far and far away

Book is an important carrier of human inheritance of civilization，One of the features of this incense festival this year is & ldquo; High cultural content & rdquo;，It is mainly reflected in the host & ldquo;、& ldquo; Read the leading coquettish & rdquo; famous lectures and new bookmarks、& ldquo; Lingnan scholars and modern China & rdquo; academic seminar and other Bet365 app download theme cultural activities。But really want to make humanities and social sciences enter the home of ordinary people，There is still a long way to go。

A publisher who has many years of experience in the publishing industry in Guangdong analyzes the reason: Guangdong is in the process of economic opening，No attention to protect local publishing resources，Learn the chaos in the education book market，And this chaos directly brings a decline in the income of local humanities and social science publishing units，plus the group development model of the publishing industry in recent years，Economic orientation is increasingly obvious。In the absence of support for book income,，Published by humanities and social science books is naturally squeezed directly。At the same time，The loss of high -quality authors group and excellent editors also directly affects the publication quality of humanities and social science books。

For this，A scholar engaged in social sciences said，& ldquo; South Guo Shuxiang Festival & rdquo; It is an important platform for spreading the humanistic spirit，spread in the human spirit、Cultivation has the responsibility of righteousness。I hope she can carry forward the spirit of Lingnan culture，Provide more cultural boutiques that meet the needs of different levels，and produce more long -term consciousness，full of humanistic care，Popularization、Reading with a humanistic atmosphere。At the same time，Books of humanities and social sciences & ldquo; It is best not to be at the level of life，It should be developed deeper，Relying on the academic root of the powerful humanities and social sciences，Make Guangdong's humanistic research can develop in the country。A combination of the public and elite，Long -term thinking is combined with the current taste & rdquo;。